Jo Griffiths
Thatcham ,Berkshire
Summary
Results-driven commercial professional specialising in key account management, business development and strategic prospecting to drive sustainable revenue growth. Demonstrates strong capability in client relationship management, stakeholder engagement and multi-site account management, underpinned by expertise in solution selling, value-based selling and product knowledge. Skilled in sales process optimisation, pipeline management, forecasting and performance tracking, with a focus on upselling, cross-selling and long-term client retention through effective issue resolution. Proficient in market and competitor analysis, territory management and the use of CRM systems and Microsoft Office to support data-driven decision-making and commercial outcomes.
Experienced professional with focus on sales account management and business development. Capable of driving revenue growth and fostering client relationships through strategic planning and market analysis. Skilled in identifying opportunities and implementing tailored solutions to meet business objectives.
Overview
9
9
years of professional experience
Work history
Sales & Partner Strategy Lead
Bowak
Theale, West Berkshire
2026.01 - Current
- Identified business opportunities within key accounts through proactive prospecting.
- Supported teams in maximising potential of opportunities.
- Assisted in facilitating supplier reviews to strengthen relationships.
- Conducted market research for innovative products to ensure clients access latest offerings.
- Managed account base valued at £1.3 million.
- Worked on bespoke products for clients, including a recent project of £7k branded laundry hampers. So far in Q1 of 2026.
- Gained an in-depth understanding of how an independent janitorial distributor that is part of a buying group works commercially.
Strategic Account Manager
Bowak
Theale, West Berkshire
2018.01 - 2025.11
- Grew client spend from £6.9k to £203.6k within 3 years through tailored service delivery.
- Identified new business opportunities via market and competitor analysis.
- Supported delivery of customised solutions, including a branded chemical range, driving revenue growth.
- Helped develop bespoke website solutions to win new business and resolve client issues.
- Onboarded and managed a £100k private members' club account .
- Successfully onboarded multi-site clients with strong internal and external coordination.
- Secured a £150k education contract through relationship-led, value-driven approach.
New Business Development Executive
Bowak
Theale, West Berkshire
2016.11 - 2018.01
- Assisted in coordinating project timelines to meet specified deadlines.
- Supported appointment scheduling and conducted cold calls.
- Aided in managing new business conversion, turning £500 account into £30,000 annually.
- Facilitated onboarding for restaurant chain valued at £150,000.
- Identified opportunities in untapped sectors to generate new revenue streams.
Education
QLS Level 3 - Addition Counselling
Open Study College
Remote 12/2022 - 12/2023
GCSEs -
Lavington School
Lavington, Devizes 09/2002 - 07/2007
Skills
- Key Account Management & Strategic Account Growth
- Business Development & Strategic Prospecting
- Client Relationship Management & Stakeholder Engagement
- Sales Process Optimisation & Pipeline Management
- Revenue Growth, Upselling & Cross-Selling Strategies
- Market & Competitor Analysis
- Commercial Negotiation & Value-Based Selling
- Multi-Site Account Management
- Forecasting, Target Setting & Performance Tracking
- Solution Selling & Product Expertise
- Issue Resolution & Client Retention
- Territory Management
- CRM Systems & Microsoft Office
Affiliations
- Lego
- Hiking
- Running
- Reading
- Passionate about mental health
Languages
English
Elementary
References
References available upon request.
Timeline
Sales & Partner Strategy Lead
Bowak
2026.01 - Current
Strategic Account Manager
Bowak
2018.01 - 2025.11
New Business Development Executive
Bowak
2016.11 - 2018.01
QLS Level 3 - Addition Counselling
Open Study College
12/2022 - 12/2023
GCSEs -
Lavington School
09/2002 - 07/2007