Jessica Gago

Events & Brand Development

• Developed and executed successful events, increasing brand awareness and profitability, leading to the recognition of the themed brunch as the best in the area.
• Played a key role in the rebranding team, overseeing all aspects of the rebrand, including design creation, bookshelf activations, brand identity, and multi-channel marketing promotions.
• Organized a high-profile launch event, coordinating with corporate partners, influencers, and press to maximize exposure and engagement.
• Attended networking events, broadening network and industry knowledge.
• Set ambitious sales targets to motivate team members.
• Coordinated market research studies, resulting in better understanding of target audience.
• Created compelling sales pitches to attract potential customers.
• Oversaw daily sales operations, ensuring efficient workflow.
• Delivered innovative marketing campaigns for increased customer engagement.
• Trained sales staff, leading to improved selling techniques and customer service skills.
• Led product launches with high-level strategic planning.
• Conducted competitor analysis to stay ahead in the market.
• Utilised social media platforms effectively to boost online presence.
• Implemented effective pricing strategies, considering competitor activity and market conditions.
• Executed promotional events, enhancing public awareness of new products.
• Developed successful marketing strategies to increase brand visibility.
• Fostered strong relationships with key clients for business growth.
• Prepared monthly sales forecast reports detailing key metrics to examine areas of improvement.
• Operated CRM software to manage sales activities, pipelines and teams.
• Conducted progress meetings with clients to determine new requirements.
• Attended networking events to secure partnerships and grow professional networks.
• Oversaw planning and execution of targeted sales and marketing strategies.
• Allocated teams, materials and calendar space for individual projects.
• Generated ideas and concepts for paid ad content, monitoring spend against performance for continued profit improvements.

Restaurant Operations & Event Management

• Oversee the daily operations of two restaurants: one specializing in À la Carte and Breakfast service, and the other focused on events.
• Plan, organize, and execute events, including banquet-style service, weddings, corporate events, charity events and expediting.
• Manage stock and consumables, including ordering and inventory control.
• Drive sales by setting and achieving monthly revenue targets.
• Lead, train, and manage staff to ensure high service standards.
• Handle reporting, banking, and financial record-keeping.
• Build and maintain relationships with suppliers for seamless operations.
• Implement structured service procedures, checklists, and operational improvements.

• Oversee daily business operations, ensuring efficiency and smooth execution.
• Manage stock control and staff scheduling to optimize productivity.
• Coordinate live music events, handling bookings and performance logistics.
• Oversee venue budgets, maintaining profitability through strategic financial management.
• Monitor and manage profit and loss to drive business growth and sustainability.

• Achieved customer satisfaction with regular feedback and improvement sessions.
• Managed key stakeholder relationships for smoother project completion.
• Fostered a high-performance culture, resulting in increased productivity.
• Increased overall operational efficiency by implementing new management strategies.
• Introduced effective cost control measures, reducing unnecessary expenditure.
• Oversaw all aspects of daily operations, ensuring smooth running of the organisation.
• Identified new business opportunities, leading to market expansion.
• Regularly reviewed performance data, driving continuous improvement efforts.
• Built high-performing teams to achieve organisational objectives.
• Directed day-to-day work of 15 employees and motivated teams to exceed objectives.
• Established budgets based on historical, current and forecasted business data.