John Camento
Northampton
Summary
Results-driven marketing specialist with two years’ experience in executing data-driven strategies to enhance brand awareness and customer engagement. Skilled in managing CRM campaigns, optimising digital marketing efforts, and analysing performance data for actionable insights. Passionate about personal finance and improving customer experiences while contributing to overall marketing strategy. Adept at collaborating with cross-functional teams and managing stakeholder relationships to drive business growth.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Marketing executive
Christie & Co
London
12.2024 - Current
- Developed customer-focused marketing campaigns through data analysis, driving £1.8 million in potential fees and enhancing brand visibility.
- Executed CRM strategies across email, SMS, and direct mail, fostering trust and loyalty through personalised, multi-touchpoint approaches.
- Collaborated with internal teams and agencies to deliver campaigns that met objectives, adhered to compliance standards, and achieved results.
- Increased email click-through rates by 22% through data-driven insights and continuous optimisation of campaign performance.
- Adapted marketing strategies to embrace change, innovate, and align with evolving customer preferences and industry trends.
Junior Marketing Executive
Christie & Co
London
07.2023 - 12.2024
- Developed data-driven marketing strategies by analysing consumer behaviour, enabling effective targeting of key customer segments and increasing brand visibility.
- Created and delivered consistent marketing collateral, ensuring alignment with brand messaging and fostering customer trust and loyalty.
- Designed and implemented impactful marketing campaigns that boosted brand awareness, enhancing customer engagement and contributing to sustained business growth.
Marketing Assistant
Christie & Co
London
10.2022 - 07.2023
- Leveraged data insights to craft tailored marketing strategies that effectively targeted high-potential customer segments, driving increased engagement and visibility for the brand.
- Produced and managed a variety of marketing materials, ensuring clear, compelling messaging that reinforced the brand’s values and established lasting customer relationships.
- Led the execution of integrated campaigns, monitoring performance and making real-time adjustments to optimise results and deliver measurable business outcomes.
Education
Northampton Academy
Bachelor of Arts - Business and Management
Birmingham City University
Skills
- Project Management
- Customer-Centric Mindset
- Data-Driven Decision Making
- Adaptability
- Problem-Solving
- Collaboration and Teamwork
- Effective Communication
- Analytical problem solving
Certification
Charted Institute of Marketing (CIM) - Google Analytics
Charted Institute of Marketing (CIM) - PPC Google ads
Charted Institute of Marketing (CIM) - Digital Marketing in Practise
Accomplishments
Best New Employee Award 2024
Employee of the Month Award
Rising Star Award Nominee
Academic Top Performer
Timeline
Marketing executive
Christie & Co
12.2024 - Current
Junior Marketing Executive
Christie & Co
07.2023 - 12.2024
Marketing Assistant
Christie & Co
10.2022 - 07.2023
Charted Institute of Marketing (CIM) - Google Analytics
Charted Institute of Marketing (CIM) - PPC Google ads
Charted Institute of Marketing (CIM) - Digital Marketing in Practise
Northampton Academy
Bachelor of Arts - Business and Management
Birmingham City University
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