JANSSEN RAE B. RAMOS
Trece Martires City,Cavite
Summary
Results-driven Business Development Manager with knack for identifying growth opportunities and fostering client relationships. Spearheaded initiatives that increased market share and revenue growth, showcasing leadership and strategic planning. Known for transforming challenges into opportunities and driving team success.
Overview
8
8
years of professional experience
5
5
years of post-secondary education
Work History
Business Development Manager - Guam and Mongolia (Seeding Markets)
Unilever International
Taguig
05.2022 - 11.2024
- Led end-to-end management of seeding initiatives and managing existing business with Guam and Mongolia.
- Responsible in driving marketing strategies, new product development, identification and capitalization on white spaces, marketing collaterals and stakeholder management
- Led the planning and launching of key products in both markets (Vaseline, Dove, Walls, Magnum), which led to 15% sales growth and 25% average annual segment margin for the past two years.
National Manager, Sales Strategy and Development Group
RFM Corporation - Consumer Division
Mandaluyong , Philippines
09.2021 - 04.2022
- Promoted to lead a department responsible for developing and installing Go-To-Market strategy through distribution models and sales-related processes to support over-all sales performance.
- Led selling systems development inside the Consumer Group Sales specifically on Incentive Automation, Tools of the Trade Development, and Sales Trade Coverage.
Regional Sales Manager, South Luzon General Trade
RFM Corporation - Consumer Division
Mandaluyong , Philippines
07.2021 - 08.2021
- Responsible in delivering business results (Sell-in, Sell-out, Availability, Skewing) of Philippines South Luzon Region.
- Led distribution and availability points of core SKUs in with +16% turn-around, thru fit-to-channel and fit-to-market programs focusing on Top Accounts Engagement, Sufficiency Planning, and Promo Planning.
Key Account Manager - Emerging Channels
Procter and Gamble Philippines Inc.
Taguig , Philippines
09.2020 - 06.2021
- Responsible for creating National Laundromats and Hotels, Restaurants, Catering Go-to-Market Strategy via understanding changing landscape of coverage, distribution, pricing, and promotion standards
- Led recovery of laundromats business by +20 growth points through harnessing distributor sales capability, collaborative engagements with laundry brand teams and market research and optimized inventory management.
Key Account Manager - High Frequency Stores (HFS), Drug Pharmacy and Emerging Channels (DPEC)
Procter and Gamble Philippines Inc.
Taguig, Philippines
08.2019 - 09.2020
- Responsible for growing Metro Manila and South Luzon Distributor General Trade and Pharmacy Channel annual growth of +10% and +46% respectively, both channels being nominated and awarded as Best-in-class for total P&G Philippines distributors.
- Led end-to-end distributor channel growth via strong sales fundamentals (coverage, active stores, productive calls, distribution, and visibility) and innovations on Go-to-Market strategies on Wholesale accounts and Public Markets.
Key Account Manager - Mindanao Regional Supermarkets
Procter and Gamble Philippines Inc.
Cagayan de Oro, Philippines
05.2017 - 07.2019
- Led 10% P&G growth in regional supermarkets, cementing P&G's market share leadership in Northern Mindanao and Southern Mindanao Philippines for two fiscal years via strong account management, customer Joint Business Planning (JBP), brand innovations and distributor collaboration.
Junior Tax Compliance Associate
Punongbayan & Araullo (Philippine partner firm of Grant Thornton Limited)
Makati, Philippines
11.2016 - 04.2017
- Assisted firm clients in various tax engagements such as but not limited to report preparation and filing of Income Tax, Withholding Tax, Value-Added Tax, BIR Assessments and Transfer Pricing.
Education
Bachelor of Science - Accountancy
University of the East
01.2011 - 01.2016
Skills
- Distributor Management
- Customer Relationship Management
- Business Strategy
- Business Planning
- Data Analysis
- Financial Analysis
- Marketing Strategy
- Product knowledge
- Relationship Management
- Business development
- Account management
RECOGNITIONS
- CEO Award, Hunger for Growth (2023, 2024) - One of the highest individual awards given by Unilever International CEO to employees who exudes passion and innovative mindset for turning around business through best-in-class execution and marketing strategy.
- Control Your Destiny Champion - Market Planning and FG% of NOS Team, P&G Philippines Inc., Highest Quarter Award given by P&G President as part of the team that responsible for meeting total P&G Philippines Finished Goods Inventory target.
- Control Your Destiny Champion - Individual, P&G Philippines Inc., Highest Quarter Award given by P&G President for exuding daring and bold attitude in pioneering the Mobile Palengke business Model.
Timeline
Business Development Manager - Guam and Mongolia (Seeding Markets)
Unilever International
05.2022 - 11.2024
National Manager, Sales Strategy and Development Group
RFM Corporation - Consumer Division
09.2021 - 04.2022
Regional Sales Manager, South Luzon General Trade
RFM Corporation - Consumer Division
07.2021 - 08.2021
Key Account Manager - Emerging Channels
Procter and Gamble Philippines Inc.
09.2020 - 06.2021
Key Account Manager - High Frequency Stores (HFS), Drug Pharmacy and Emerging Channels (DPEC)
Procter and Gamble Philippines Inc.
08.2019 - 09.2020
Key Account Manager - Mindanao Regional Supermarkets
Procter and Gamble Philippines Inc.
05.2017 - 07.2019
Junior Tax Compliance Associate
Punongbayan & Araullo (Philippine partner firm of Grant Thornton Limited)
11.2016 - 04.2017
Bachelor of Science - Accountancy
University of the East
01.2011 - 01.2016
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