Summary
Overview
Work History
Education
Skills
Certification
Languages
Accomplishments
References
Timeline
Generic
Janki Kaura

Janki Kaura

Upminster,Essex

Summary

A results-driven marketing leader with 15 years of experience across channel, growth, and brand marketing in global markets. Demonstrated success in developing and executing integrated, multi-channel campaigns that drive partner engagement, lead generation, and revenue growth. Skilled in strategic planning, budget management, and cross-functional collaboration, with a focus on building scalable partner programs and optimizing performance through data-driven insights. Passionate about delivering innovative go-to-market strategies that align with overarching business goals.

Overview

19
19
years of professional experience
4
4
years of post-secondary education
1
1
Certification

Work History

Senior Channel Marketing Manager

Akamai Technologies
London, City of London
02.2024 - Current
  • Spearheaded global channel marketing strategy to enhance partner engagement and execution across priority regions.
  • Designed scalable co-marketing initiatives aligned with regional sales goals and global objectives.
  • Collaborated cross-functionally with product marketing, sales leadership, and regional teams to accelerate pipeline through partner-led demand generation.
  • Managed global partner marketing programmes, overseeing budget allocation and performance reporting on ROI.
  • Developed and optimised partner enablement frameworks and digital toolkits to boost partner readiness.
  • Elevated Akamai's presence in the partner ecosystem through targeted campaigns and strategic events.

Senior marketing manager

Spectro Cloud
London, City of London
10.2022 - 02.2024
  • Developed and executed a comprehensive B2B marketing strategy to drive growth across North America and EMEA.
  • Led demand generation initiatives across digital, field, and partner channels to enhance lead quality.
  • Designed and implemented an account-based marketing program generating four high-value opportunities worth $685,000.
  • Identified and cultivated strategic partnerships to create additional revenue streams aligned with growth objectives.
  • Managed planning and execution of global events, webinars, and co-branded campaigns to increase brand visibility.
  • Delivered data-driven insights and performance reports to guide marketing strategy and inform stakeholders.

Head of marketing

Ondat (formerly StorageOS)
London, City of London
03.2020 - 09.2022
  • Executed global marketing strategy across brand, digital, content, and demand generation to drive growth.
  • Positioned Ondat as industry thought leader through comprehensive content marketing initiatives, including SEO-optimised blogs and webinars.
  • Built and scaled full-funnel demand generation engine, delivering qualified pipeline via paid media and email campaigns.
  • Led performance marketing efforts, leveraging data and A/B testing to optimise landing pages and messaging, increasing conversion rates.
  • Collaborated with product, sales, and customer success teams to align messaging and support product launches effectively.
  • Implemented marketing analytics dashboards to track KPIs and measure ROI for continuous optimisation.
  • Managed external agencies and vendors to ensure brand consistency and impactful campaign delivery across channels.

Senior Segment Marketing Manager – EMEA, Banking &

Currencycloud
London, City of London
03.2019 - 02.2020
  • Led marketing strategy for Banking and FX Broker verticals across EMEA, driving revenue growth.
  • Executed targeted multi-channel campaigns to enhance brand awareness and generate qualified leads.
  • Developed tailored content for financial services, including white papers and case studies.
  • Monitored campaign performance and market trends to refine strategies and maximise ROI.
  • Collaborated with regional sales teams to deliver account-specific programmes and enablement tools.
  • Maintained comprehensive knowledge of fintech and cross-border payments to identify emerging opportunities.

Senior Marketing Manager

Nuix
London, City of London
10.2014 - 02.2019
  • Executed quarterly integrated marketing plans in alignment with global priorities and regional sales objectives.
  • Collaborated with product, sales, and field marketing teams to develop cohesive go-to-market strategies across EMEA.
  • Managed end-to-end execution of multi-channel campaigns, including webinars, events, and targeted content.
  • Analysed campaign performance and pipeline contribution to optimise tactics and enhance marketing ROI.
  • Supported business development through strategic ABM initiatives and lead nurturing programmes for a robust sales pipeline.
  • Ensured consistent brand messaging while adapting positioning for regional markets and industry-specific audiences.

Sales advisor

Peter Jones
London
10.2007 - 01.2019
  • Delivered exceptional customer service in a high-end retail environment, ensuring a premium in-store experience aligned with brand standards.
  • Advised customers on product selection across fashion and home departments, consistently meeting and exceeding sales targets.
  • Maintained deep product knowledge to provide tailored recommendations and support upselling opportunities.
  • Collaborated with visual merchandising and stock teams to ensure displays were engaging, accurate, and in line with seasonal campaigns.
  • Handled transactions efficiently using POS systems and resolved customer queries with professionalism and attention to detail.

Events Executive

BT (Previously Tikit)
London
03.2010 - 01.2013
  • Planned and executed the EMEA events strategy to support lead generation, client retention, and brand positioning across key legal technology markets.
  • Managed end-to-end event logistics for flagship conferences, trade shows, client forums, and partner events—ensuring seamless delivery and high-impact experiences.
  • Collaborated with cross-functional teams including sales, marketing, and product to align event objectives with broader business goals.
  • Negotiated with vendors and managed event budgets, ensuring cost efficiency without compromising quality or brand standards.
  • Created pre- and post-event campaigns to drive attendance and engagement, and supported sales follow-up through lead tracking and reporting.
  • Evaluated event performance and ROI through attendee feedback, lead quality, and pipeline contribution, providing recommendations for future improvements.

PR and Events Executive

Interactive Ideas
London
03.2010 - 01.2013
  • Supported development and execution of PR and events strategy to boost brand visibility.
  • Coordinated industry events, trade shows, and partner roadshows, managing logistics and stakeholder communications.
  • Drafted press releases, case studies, and media pitches for new product launches and corporate milestones.
  • Maintained relationships with media outlets and PR agencies to enhance coverage and awareness.
  • Collaborated with marketing, product, and sales teams to ensure consistent brand messaging.
  • Measured PR and event performance, providing insights to improve engagement and ROI.

Sales and Marketing Executive

Practical Training in Accountancy and Payroll Ltd
London
10.2008 - 02.2009
  • Supported marketing and sales initiatives aimed at promoting training programs to prospective students and professionals.
  • Conducted outbound calls and email campaigns to generate leads and convert enquiries into enrolments.
  • Assisted in the creation of promotional materials and coordinated online advertising to enhance brand visibility.
  • Maintained and updated CRM records to track leads, follow-ups, and campaign performance.
  • Provided prospective clients with detailed course information, tailored recommendations, and enrolment support to drive conversions.
  • Collaborated with the training and admin teams to ensure a smooth onboarding experience for new students.

Marketing executive

Sterling Gelatin
India , India
09.2006 - 07.2007
  • Executed B2B marketing strategies to enhance sales of gelatin products across pharmaceutical, food, and health sectors.
  • Conducted market research and competitor analysis to identify trends and opportunities for strategic planning.
  • Developed tailored sales presentations, product datasheets, and marketing collateral to meet client requirements.
  • Coordinated with cross-functional teams to ensure timely communication and robust customer support.
  • Managed updates to product databases and marketing materials to uphold accuracy and brand consistency.
  • Contributed to planning for trade shows and industry events, focusing on logistics and promotional preparation.

Education

Bachelor of Business Administration - International Marketing & Business

De Montfort University
Leicester
09.2004 - 06.2008

Skills

  • Content creation and curation
  • Email marketing
  • Brand management
  • Lead generation
  • Multi-channel marketing
  • Corporate communications
  • Public relations
  • Agency management
  • Customer storytelling
  • Marketing automation
  • Project management tools
  • Digital marketing
  • Global marketing initiatives
  • Campaign management
  • Demand generation
  • Partner marketing

Certification

Prince 2

Languages

Hindi
Advanced
Gujarati
Advanced

Accomplishments

    Akamai Gold Star Award 2025

References

References available upon request.

Timeline

Senior Channel Marketing Manager

Akamai Technologies
02.2024 - Current

Senior marketing manager

Spectro Cloud
10.2022 - 02.2024

Head of marketing

Ondat (formerly StorageOS)
03.2020 - 09.2022

Senior Segment Marketing Manager – EMEA, Banking &

Currencycloud
03.2019 - 02.2020

Senior Marketing Manager

Nuix
10.2014 - 02.2019

Events Executive

BT (Previously Tikit)
03.2010 - 01.2013

PR and Events Executive

Interactive Ideas
03.2010 - 01.2013

Sales and Marketing Executive

Practical Training in Accountancy and Payroll Ltd
10.2008 - 02.2009

Sales advisor

Peter Jones
10.2007 - 01.2019

Marketing executive

Sterling Gelatin
09.2006 - 07.2007

Bachelor of Business Administration - International Marketing & Business

De Montfort University
09.2004 - 06.2008

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Janki Kaura