JAN DAVID S. CASAS
Zamboanga City,Zamboanga Del Sur
Summary
Adaptable professional demonstrating strengths in information dissemination and community engagement. Manages multi-channel communications to enhance stakeholder interactions and promote institutional initiatives. Committed to fostering clear, effective dialogue across various platforms.
Overview
6
6
years of professional experience
1
1
Certification
Work History
School Librarian
Ateneo de Zamboanga University - JHS
02.2023 - Current
- Systematizes the library collection by cataloging and processing both print and non-print materials to ensure easy discovery and accessibility for students and faculty.
- Maintains database integrity through the meticulous organization of multi-media resources, following standard library classification systems.
- Supports the acquisition process by collaborating with library staff to identify, evaluate, and procure high-quality materials that enrich the school's curriculum.
- Orchestrates the digital presence of the Instructional Media Center (IMC), curating educational content that promotes information literacy and library services.
- Manages multi-channel engagement by responding to inquiries and facilitating clear communication between the IMC and its patrons.
- Promotes library resources through creative content marketing, driving student and faculty awareness of new arrivals and digital tools.
ESL Teacher
English Council
Bangkok City
09.2021 - Current
- Facilitates immersive English language sessions using Communicative Language Teaching (CLT) and Total Physical Response (TPR) to increase student confidence and fluency.
- Maximizes "Student Talk Time" (STT) by designing interactive activities that encourage learners to apply grammatical concepts in real-world conversational contexts.
- Neutralizes language barriers by providing clear, constructive feedback on pronunciation, intonation, and syntax, tailored to the specific linguistic needs of Thai learners.
- Customizes lesson plans and instructional materials based on the CEFR (Common European Framework of Reference for Languages) to ensure students meet international proficiency standards.
- Integrates educational technology and multimedia tools to create a dynamic virtual or physical classroom that maintains high levels of student engagement and retention.
- Adapts teaching strategies for diverse age groups, from young learners (K-12) to corporate professionals, focusing on "Business English" or specialized exam preparation (TOEIC, IELTS).
Information Officer
Ateneo de Zamboanga University - JHS
Zamboanga City
06.2024 - 06.2025
- Oversees the official ADZU JHS social media presence, ensuring consistent branding and timely updates across all platforms.
- Conceptualises and designs publication materials, including school announcements, congratulatory graphics, news updates, and feature stories.
- Directs community engagement by managing all social media inquiries and fostering professional interactions with stakeholders.
- Facilitates internal communications within the ADZU JHS community to ensure the efficient flow of information among students, faculty, and staff.
- Streamlines digital correspondence, serving as the primary point of contact for external queries and public concerns on digital channels.
Marketing Officer
FoodHive.PH
01.2021 - 12.2022
- Conceptualizes and executes high-conversion marketing campaigns, including seasonal promotions, flash sales, and referral programs to drive order volume and user acquisition.
- Oversees the end-to-end production of digital marketing collateral, ensuring that food photography, promotional graphics, and ad copy resonate with the target audience.
- Increases market penetration by developing localized strategies to expand the user base and encourage repeat orders through loyalty incentives.
- Collaborates with merchant partners (restaurants and vendors) to design co-branded marketing initiatives that boost their visibility and sales on the platform.
- Facilitates B2B communication, onboarding new vendors and providing them with marketing toolkits to ensure their success within the logistics ecosystem.
- Acts as the brand voice in community groups and industry forums to strengthen the company’s reputation as a reliable logistics leader.
- Manages the official social media channels, curating "crave-worthy" content and real-time updates that maintain high levels of community engagement.
- Directs real-time customer inquiry management, ensuring that feedback regarding deliveries, app issues, or orders is handled with speed and professionalism.
- Analyzes consumer behavior and delivery trends using platform data to optimize post timing, ad spend, and promotional relevance.
Social Media Manager
The Weekly Trends Online Magazine
05.2020 - 12.2020
- Repurposes long-form articles into digestible social media content like threads, carousels, and infographics.
- Syncs content calendars with publication cycles to ensure timely promotion of new issues and features.
- Showcases contributors through "Author Spotlights" to build community and expand the publication's reach.
- Fosters intellectual dialogue by moderating discussions and engaging with readers in the comments.
- Targets niche demographics and scholarly circles to increase the journal’s authority and readership.
- Manages brand voice to ensure social interactions remain professional and aligned with editorial standards.
Education
Bachelor - Library and Information Science
Pilar College of Zamboanga City Inc.
2020
2011 -
Don Pablo Lorenzo Memorial High School
2015
2010 -
Zamboanga National High School West
2011
2005 -
Canelar Elementary School
2010
Masters - Library and Information Science
Ateneo de Zamboanga University
Zamboanga CitySkills
- Information & Records Management
- Advanced Administrative & Technical Support
- Microsoft Office Suite Proficiency
- Executive Correspondence & Professional Writing
- High-Level Event Planning & Coordination
- Professional Representation & Public Speaking
- Leadership & Strategic Social Media Management
Languages
English
Chavacano
Filipino
Custom Section
- Licensure Examination for Librarians, Passer, 2022-09-01
- CEFR - English Proficient Certificate, C2
References
- MS. EMMIE GRACE GOMEZ, Ateneo de Zamboanga University - JHS, 09670156160
- MRS. JOSEFINA MALINDOG, RL, MLIS, Program Dean, BLIS Program, Pilar College of Zamboanga City, Inc., 09177046492
Certification
- Advanced English Certification from Technical Education and Skills Development Authority (TESDA).
Interests
- Reading
- Social Media Browsing
- Trail Hiking
Accomplishments
Tertiary Education Awards
- Leadership Awardee (Silver) - Pilar College of Zamboanga City, Inc.
- Journalist of the Year (Gold) - Pilar College of Zamboanga City, Inc.
- Performing Arts Awardee (Gold) - Pilar College of Zamboanga City, Inc.
Librarian
- Modernized Information Governance by transitioning the library from traditional filing to a robust digital storage system, ensuring secure and efficient document retrieval.
- Optimized Administrative Workflows by streamlining the use of Microsoft Office tools, which increased staff productivity and standardized internal reporting.
- Elevated Institutional Visibility by revitalizing the library’s social media presence, significantly increasing community engagement and digital outreach.
- Revolutionized Collection Accessibility by introducing simplified classification and organization methods, making both print and non-print materials easier for patrons to locate.
Marketing Work
- Developed Data-Driven Marketing Campaigns that transformed the platform’s digital presence and successfully converted social media followers into active readers/customers.
- Elevated Brand Positioning by introducing professional design standards and a consistent visual identity that increased institutional authority and trust.
Timeline
Information Officer
Ateneo de Zamboanga University - JHS
06.2024 - 06.2025
School Librarian
Ateneo de Zamboanga University - JHS
02.2023 - Current
ESL Teacher
English Council
09.2021 - Current
Marketing Officer
FoodHive.PH
01.2021 - 12.2022
Social Media Manager
The Weekly Trends Online Magazine
05.2020 - 12.2020
Bachelor - Library and Information Science
Pilar College of Zamboanga City Inc.
2011 -
Don Pablo Lorenzo Memorial High School
2010 -
Zamboanga National High School West
2005 -
Canelar Elementary School
Masters - Library and Information Science
Ateneo de Zamboanga University