Jame Malyon

Dynamic professional with a strong foundation in problem-solving, communication, and public speaking. Adept at team building, strategic planning, and leadership to drive organisational success. Skilled in fostering collaboration and delivering impactful results through effective decision-making and strategic initiatives. Committed to leveraging expertise to achieve long-term growth and innovation within a forward-thinking environment.

• Digital Strategy & Transformation
• E-Commerce & Omnichannel Growth
• Performance Marketing (PPC, SEO, Paid Social, CRM, MarTech)
• Data-Driven Decision Making & Analytics
• Personalisation & AI-Driven Optimisation
• Customer Experience & Conversion Rate Optimisation (CRO)
• Large-Scale Team Leadership & Change Management
• Agile, Product Ownership & Innovation
• CERTIFICATIONS
• Certified Agile Product Owner (2013)
• Prince 2 Foundation & Practitioner (2013)
• STRENGTHS
• Commercially Driven Leadership - Proven track record of delivering measurable revenue growth and cost efficiencies
• Strategic Digital Vision - Ability to scale and future-proof digital transformation strategies
• Customer-Centric Approach - Passionate about optimizing user journeys to maximize engagement and conversion
• Operational & Innovation Excellence - Strong background in delivering high-impact digital solutions at scale
• Proven Change Agent - Experienced in leading large-scale teams and shifting businesses to agile, digital-first models
• READY TO DRIVE DIGITAL EXCELLENCE
• With a track record of driving multi-billion-pound digital growth, optimizing large-scale operations, and delivering cutting-edge innovation, I am eager to bring my expertise to a Chief Digital Officer role
• I thrive on transforming digital landscapes, unlocking new revenue opportunities, and leading high-performing teams to deliver commercial success.

KEY ACHIEVEMENTS

• Oversaw £300M+ Digital Budget – Directed and optimized digital investment to deliver outstanding ROI.
• Drove £5BN+ in Revenue through Technology Platforms – Led digital transformation to enable substantial revenue growth.
• Generated £80M in Incremental Profit – Spearheaded digital strategy execution, achieving significant profitability.
• Achieved £22M Bottom-Line Growth – Implemented data-first strategy and test-and-learn methodology.
• Reduced Paid Bounce Rate by 25% – Introduced customer-first principles and journey optimization.
• Delivered £100M+ in Digital Innovation Revenue – Achieved 5% CVR enhancement and £10M CPA savings.
• Rolled Out Digital Kiosks Across 40 International Territories – Launched innovative self-service solutions driving new revenue streams.