Jake Leach

• Manage all social accounts with 5 million plus followers across platforms

• Produce video and graphical content across all major platforms • Interview fans after Arsenal games for fancams on YouTube
• Manage and produce digital journalism for written side
• Consistently produce content on a daily basis

• Manage social team in maintaining high standards of content to millions of followers

• Run and manage AFTV+ including over 20 article contributors

Managed account following:

YouTube: 1.6m subscribers

Instagram: 1.1 million

X: 889k

TikTok: 795k

Facebook: 1.2 million

• Manage social channels: X and Instagram
• Handle client accounts, including Premier League footballers

• Create content strategy
• Video shoots with clients
• Create bespoke images and videos for social channels

• Pro-actively source engaging video content that the audience will find appealing
• Contact the copyright holders for permission
• Understanding the audience's narrative
• Collab on projects and ideas, working in a team

• Package videos - creating content, captions and subtitles
• Schedule and post content via social channels
• Build positive long-term relationships with external creators and talent

• Regularly monitor insights using social media analysis tools
• Adhere to brand community guidelines

• Creativity. Stay on top of culture. What people are talking about online and tends from the app to share.
• Help plan, protect manage and produce content with creative agency
• Copywriting, translation and quality assessment through mobile duties of all social media and marketing content
• Important admin. Keep the team on track with notes from daily standup, make sure action items are completed
• Reporting tasks, metric obsessive, an eye on all KPI results, interpret data and make recommendation

• Write a weekly column on Arsenal Football Club
• Engage with fan debate
• Create articles on the back of talking points on social media

• Flying over to Austria to cover Derby County Under-19s in the UEFA Youth League - Taking control of the University of Derby Twitter page to blog the trip - Writing a match report - Interviewing Justin Walker for Derbyshire Telegraph, who is now a first team coach