Jacob Akintunde
London,England
Summary
Data-driven and analytical graduate with a background in business analysis, marketing strategy, and finance. PRINCE2 certified, with proven experience supporting strategic decisions through data insights, campaign performance analysis, and stakeholder collaboration.
Overview
2026
2026
years of professional experience
3
3
years of post-secondary education
1
1
Certification
Work History
Digital marketing strategist
Robert Walters
Birmingham, West Midlands, England
05 2023 - 03.2025
- Designed and executed targeted digital campaigns, increasing candidate applications by 25% over 6 months.
- Leveraged Google Analytics to assess performance, reducing cost-per-acquisition by 18%.
- Collaborated with recruitment teams to align strategies with market trends, increasing lead generation by 30%.
Business Intelligence Intern
AXA
London, England
06 2021 - 12 2021
- Supported integration of third-party datasets into BI dashboards, improving reporting accuracy.
- Facilitated weekly meetings between internal teams and vendors to align on business requirements.
- Helped document user stories and data pipelines in collaboration with the business services team.
Digital marketing Executive/Owner
Blackwell Ventures LTD
London/Birmingham , England
03 2022 - Current
- Built and managed a freelance marketing consultancy, securing over 10 clients within the first 6 months.
- Conducted audits and implemented data-driven strategies, doubling traffic for client websites.
- Initiated cold outreach campaign, on boarding up to 3 new clients per week.
Senior sales associate
Selfridges
Birmingham, United Kingdom
02 2022 - 04 2023
- Delivered high-quality, tailored customer experiences in luxury retail, achieving consistent upselling.
- Contributed to visual merchandising and promotion strategies aligned with seasonal trends.
- Developed client rapport, increasing repeat business and boosting customer satisfaction scores.
Education
Bachelor's Degree - Accounting and Finance
Coventry University
Coventry 09.2020 - 05.2023
Skills
- Digital Marketing
- Search Engine Optimization (SEO)
- Business Intelligence (BI)
- Communication
- Customer Relationship Management (CRM)
- Data Analysis
- Sales
- Competitive Analysis
- Business Process Improvement
- Customer Retention
- Google Analytics
- Marketing plan development
Affiliations
- Travelling
- Football
- Politics
- Reading
Certification
- PRINCE2® Foundation – Project Management Certification
- Google Analytics Certified
- Foundations of Project Management
Timeline
Bachelor's Degree - Accounting and Finance
Coventry University
09.2020 - 05.2023
Digital marketing strategist
Robert Walters
05 2023 - 03.2025
Business Intelligence Intern
AXA
06 2021 - 12 2021
Digital marketing Executive/Owner
Blackwell Ventures LTD
03 2022 - Current
Senior sales associate
Selfridges
02 2022 - 04 2023
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