Highly creative with focus on conceptual art and visual development. Known for delivering innovative design solutions that enhance brand visibility and create engaging multimedia experiences. Special skill set includes leadership in creative teams, proficiency in latest design software, and ability to work under tight deadlines without compromising on quality.
Hi, I’m
JACK WEBSTER
Corby,UK
Summary
Overview
10
years of professional experience
3
years of post-secondary education
Work history
Self EmployedLondon, England
Freelance Art Director / Creative
2016.01 - 2026.04 (10 education.years_Label & 3 education.months_Label)
Job overview
- Creative direction, design, and campaign development across tech, e-sports, healthcare, B2B, and startup brands.
- Delivered ideas, design, and execution across digital, social, print, and identity.
- Supported gaming and e-sports clients with brand systems, content, and visual storytelling.
- Built long-term relationships with founders, players, and marketing teams to deliver consistent, high-quality work.
- Adapted quickly to fast-moving environments, balancing craft with speed and strategic clarity.
- Drew on competitive gaming experience to create work that feels credible to players and fans.
- Relevance: versatility, e-sports crossover, player-facing content, campaign thinking.
- Directed photo shoots for captivating product images.
- Managed budget allocation for various art projects; maximised resource utilisation effectively.
- Cultivated strategic partnerships with external agencies for better project outcomes.
- Improved user experience with intuitive website design layout.
- Created compelling presentations for successful sales pitches.
- Increased customer retention with innovative graphic designs.
- Collaborated with marketing teams, improving overall campaign effectiveness.
- Spearheaded redesigning initiatives; made significant improvements in web aesthetics.
Midshires Electrical & LightingNorthampton, Northamptonshire
Marketing Manager
2024.08 - 2025.01 (5 education.months_Label)
Job overview
- Repositioned traditional wholesaler into modern B2B brand.
- Built structured content systems and campaign-led work that lifted sales activity.
- Increased LinkedIn visibility through consistent, insight-led storytelling.
- Implemented SEO practices for improved website visibility.
- Bolstered customer base through targeted direct email marketing campaigns.
- Delegated tasks effectively, ensuring productivity within team.
- Streamlined internal processes to enhance efficiency in marketing department.
- Coordinated with sales department for enhanced lead generation.
- Aligned marketing objectives with business goals, ensuring coherent strategy implementation.
- Analysed competitors' activities, keeping abreast of industry dynamics.
- Managed social media campaigns to increase online presence.
- Directed content creation, boosting organic traffic on digital platforms.
- Devised product launch plans for successful market entry and uptake.
- Negotiated contracts with external agencies, securing optimal terms for said company.
- Optimised ad spend through strategic pay-per-click campaign management.
Embryowise IVFRemote
Marketing Lead
2023.06 - 2025.01 (1 education.year_Label & 7 education.months_Label)
Job overview
- Owned all creative and comms for medical brand.
- Turned complex, sensitive information into clear, human-driven content.
- Increased reach, enquiries, and brand trust through consistent storytelling.
- Carried out day-to-day duties accurately and efficiently.
- Successfully delivered on tasks within tight deadlines.
- Demonstrated respect, friendliness and willingness to help wherever needed.
- Supported team by demonstrating respect and willingness to help.
- Guided team members towards achieving set objectives and milestones in marketing projects.
- Implemented targeted SEO strategies, improving organic search rankings.
- Influenced positive change by consistently analysing and optimising campaign performances.
- Identified new business opportunities through diligent market analysis.
- Managed budgets effectively whilst maintaining high performance in marketing projects.
- Increased customer reach by 300%
Cotswold Outdoors / Runners NeedLondon, England
Retail Assistant & Run Club Leader
2019.09 - 2023.05 (3 education.years_Label & 8 education.months_Label)
Job overview
- Built and led weekly run club, creating consistent local community.
- Delivered product guidance and supported visual merchandising.
- Relevance: community building, grassroots activation, product seeding parallels.#
- This was great and challenging experience especially with Covid 19 and Lockdown being major blocker.
- Helped in setup of special events and promotional activities within store.
Celestial EsportsRemote
Creative Lead
2019.10 - 2021.01 (1 education.year_Label & 3 education.months_Label)
Job overview
- Built creative and brand foundations of growing E-sports organisation.
- Developed brand systems, campaign assets, and social content that elevated player visibility and team identity.
- Worked directly with players to shape their personal brands, content output, and community engagement.
- Collaborated with partners, creators, and internal stakeholders to deliver credible, scene-relevant work.
- Leveraged competitive gaming experience to understand player needs, motivations, and authenticity.
- Directed team of designers for development of compelling visual content.
- Ensured quality control procedures were adhered to, maintaining high standards of excellence.
- Developed comprehensive creative briefs clearly outlining project objectives and deliverables.
- Created eye-catching exhibition displays capturing target audience attention at trade shows.
- Managed outsourced projects ensuring alignment with internal creative vision.
- Established brand guidelines to ensure uniformity across all platforms.
- Cultivated relationships with clients, securing repeat business through superior service delivery.
- Pioneered digital and print campaigns resulting in increased brand awareness.
- Oversaw all stages of video production process ensuring timely completion.
- Led brainstorming sessions with design staff to generate innovative ideas.
- Collaborated with cross-functional teams for synchronised project execution.
- Achieved brand consistency by implementing creative strategies across all marketing channels.
- Fostered creative and collaborative work environment with effective communication strategies.
- Mentored and coached creative teams, fostering culture of continuous learning and growth.
- Streamlined workflow processes, enhancing overall productivity levels.
- Established relationships with freelance creatives to expand creative resources.
POSSIBLE
Art Director
2019.01 - 2019.09 (8 education.months_Label)
Job overview
- Delivered social-first creative for Facebook, Johnson & Johnson, Alfa Romeo, and Fiat.
- Balanced craft with speed in high-pressure environments.
- Created most viewed social campaign for Yonex internationally with over 300k views on main social video.
VCCP Business
Art Director
2018.01 - 2018.12 (11 education.months_Label)
Job overview
- Worked across Facebook, Cisco, Vodafone, and OnePlus.
- Helped secure multi-million-pound new business wins with pitch-ready ideas and visuals.
- Won £6 million in new business via pitches.
Education
Buckinghamshire New UniversityUnited Kingdom
BA (Hons) from Creative Advertising
2012.09 - 2015.06 (2 education.years_Label & 9 education.months_Label)
University overview
- Member of Badminton Team
- Course of study in creative Advertising
- Graduated with Honours
- Captain of Badminton team
Tresham CollegeKettering
BTEC Extended Diploma from Graphic Design
University overview
- Focus on Graphic Design and Photography
- Graduated with distinction
Skills
- E-sports and gaming knowledge
- Competitive gaming insight
- Content strategy
- Campaign development
- Brand identity
- Visual systems
- Integrated creative solutions
- Social-first storytelling
- Community engagement
- Pitch ideation
- Cross-functional collaboration
- Artistic sensibility
- Idea presentation
- Multitasking proficiency
Affiliations
Affiliations
- Gym
- Hiking
- Gaming
- Reviewing Movies
Languages
English
Proficient (C2)
References
References
References available upon request.Timeline
Marketing Manager
Midshires Electrical & Lighting
2024.08 - 2025.01 (5 education.months_Label)
Marketing Lead
Embryowise IVF
2023.06 - 2025.01 (1 education.year_Label & 7 education.months_Label)
Creative Lead
Celestial Esports
2019.10 - 2021.01 (1 education.year_Label & 3 education.months_Label)
Retail Assistant & Run Club Leader
Cotswold Outdoors / Runners Need
2019.09 - 2023.05 (3 education.years_Label & 8 education.months_Label)
Art Director
POSSIBLE
2019.01 - 2019.09 (8 education.months_Label)
Art Director
VCCP Business
2018.01 - 2018.12 (11 education.months_Label)
Freelance Art Director / Creative
Self Employed
2016.01 - 2026.04 (10 education.years_Label & 3 education.months_Label)
Buckinghamshire New University
BA (Hons) from Creative Advertising
2012.09 - 2015.06 (2 education.years_Label & 9 education.months_Label)
Tresham College
BTEC Extended Diploma from Graphic Design