Jack Webb

• Produced and edited engaging video content for YouTube, achieving 120 million organic long-form views over the past three years through effective SEO, trend analysis, and creative strategy.
• Built social media pages from scratch, growing audiences to millions of monthly viewers and generating sustainable advertising revenue.
• Managed day-to-day digital operations, including content planning, publishing schedules, and audience engagement across YouTube.
• Applied strong understanding of analytics and performance metrics (CTR, CVR, Engagement Rate, Retention & Watch Time) to optimise content for audience growth and platform success.
• Confident in using SEO tools and analytics platforms such as Google Analytics, Google Search Console, SEMrush, and VidIQ to inform strategy and reporting.
• Led and collaborated with teams of voiceover artists, video editors, and other contributors, developing skills in project management, teamwork, and creative leadership.
• Strong understanding of short-form content platforms such as TikTok, with experience creating videos that have collectively achieved over 15 million views and averaged 800,000 views per video
• Good knowledge of managing and creating content across social media platforms including Instagram, LinkedIn, Facebook, and TikTok, supported by certifications such as LinkedIn Marketing Labs, TikTok Academy Courses, and Meta Blueprint Certification
• Negotiated potential exclusive content partnerships with Bundesliga and Serie A, demonstrating sports industry insight and strong networking skills
• Gained experience using digital tools (including AI-based applications) to enhance content production, streamline workflows, and improve engagement.
• Developed strong organisational skills, managing multiple projects simultaneously while maintaining high quality and meeting deadlines.
• Passionate about sport and committed to using digital communications to build communities and connect audiences with inspiring stories.

• Working in production and manufacturing of goods (holiday position when needed)