IMOGEN MOGRIDGE

- I've had the privilege of working with a range of iconic global brands, including Oakley, Under Armour, Saucony, Vagabond, Craghoppers, Bliz, STOX, and Birkenstock-delivering impactful PR strategies tailored to each brand's unique voice and market..

- I've led the account for STOX Energy Socks, where over the past six months I've developed and executed a strategic PR plan. This has included managing budgets, overseeing paid collaborations with talent, activating community-driven events, and securing high-impact coverage across top-tier online, print, and social media platforms.

- Secured top-tier media placements in publications such as Vogue, GQ, The Guardian, and Women's Health, generating millions in earned media value.

- Launched integrated PR campaigns across digital, social, and print, increasing brand visibility and engagement by up to 45%.

-Spearheaded brand activations and press events that resulted in increased coverage and brand sentiment, including product seeding and experiential events.

- Delivered a record-breaking 450+ confirmed editorial placements in 2025, claiming the top position in the company.

• Manage West London Grocery and convenience generating £250,000 across the year, whilst adding over 160% revenue uplift in the top 25 Tesco Stores.
• Managed and opened up 2 new wholesalers Cash and Carry's within Convenience.
• Opened over 90 new business accounts across Gym and Convenience channels.
• Maintain regular contact and strong relationships with existing customers by providing comprehensive support.
• Pitching for new business and developing client accounts.

• Working amongst the Talent Acquisition Team with hiring into graduate schemes.
• Experienced hiring - Team leaders and Senior Consulting.
• Talent in administrative oversight in recruitment processes, talent acquisition branding and onboarding.
• Served as a consultative and strategic Talent Acquisition Advisor to hiring managers, helping drive business results through the recruitment process and executing on business needs.
• Working within the global market, made 4 deals in 5 weeks of being at the business, exceeding my monthly target.

• Liaised and supported lead copywriter in developing ideas and concepts to pitch to clients.
• Communicating effectively with a range of stakeholders: senior management and reviewing final copy for accuracy.
• Presented clients with unique copy options based on overall marketing objectives.