Summary
Overview
Work history
Education
Skills
Timeline
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ILDEM WILSON

London

Summary

Dynamic, articulate, and experienced Sales Consultant with a strong academic foundation in Aesthetics and Art Theory, holding an MA degree from Middlesex University with a focus on aesthetics, cultural criticism, and the philosophical underpinnings of visual arts. Combining over a decade of high-profile media experience with proven expertise in medical sales, I excel in client engagement, persuasive communication, and delivering exceptional customer experiences in both luxury and artistic environments.

Overview

14
14
years of professional experience

Work history

Medical Aesthetics Sales Associate

FKS Clinic
SW6, London
07.2021 - 08.2025
  • Engaged with clients to present tailored medical aesthetics solutions, ensuring a luxury experience.
  • Developed comprehensive consultation pathways, taking into account client needs and expectations.
  • Created persuasive marketing content and sales scripts that elevated client engagement and conversion.
  • Maintained confidentiality and sensitivity in all client interactions.
  • Yielded higher sales revenue through upselling techniques.
  • Nurtured leads into successful conversions, boosting overall sales figures.
  • Utilised CRM software efficiently, improving lead tracking and follow-ups.
  • Negotiated contracts leading to mutually beneficial agreements.

Copy & content writer

Happy Idea Ltd (own company)
London
06.2021 - 11.2021
  • Conducted thorough research to generate fresh ideas for new content pieces.
  • Wrote 18K words of compelling blog content for Longevita UK and 20K words of high-quality blog content for FKS Clinic.
  • Improved SEO rankings with the integration of target keywords in blog posts and articles.
  • Consulted the Senior Surgeons to guarantee the accuracy of the technical copy.
  • Developed a comprehensive patient pathway script taking into account all aspects of clinic operations.
  • Wrote case stories after interviewing selected patients about their experiences and concerns before and after surgery, focusing on psychological aspects while maintaining strict confidentiality and sensitivity.
  • Conducted research on assigned topics, generating comprehensive, factual content.
  • Wrote engaging press releases to gain digital publication coverage.
  • Built positive, productive relationships with media outlets to maximise brand exposure.
  • Checked junior writers' work for spelling and grammar accuracy.

News reporter

CNN Turkish
London
09.2011 - 11.2021
  • Covered breaking news events with speed and accuracy.
  • Reported live for major news shows, covering arts, culture, and current affairs.
  • Conducted press junkets and interviews with A-list artists, curating culturally relevant content.
  • Managed teams of journalists, overseeing content strategy and editorial quality.
  • Produced compelling arts and cultural pieces for online publication.
  • Analysed complex information for clear, concise reporting.
  • Conducted extensive research for accurate and in-depth reporting.
  • CNN Turkish is a news channel that provides coverage of arts, culture, and current affairs.

Simultaneous Translator

Freelance
London
11.2016 - 07.2021
  • Provided live translation for international media outlets including CNN International.
  • Maintained message integrity, tone, and nuance across languages.
  • Worked with the Ministry of Justice to uphold confidentiality during legal proceedings.

Education

MA - Aesthetics and Art Theory

Middlesex University
/2003 - /2005

Skills

  • Expert knowledge of art theory
  • Cultural analysis
  • Exceptional written communication skills
  • Exceptional verbal communication skills
  • Highly persuasive sales techniques
  • Highly persuasive negotiation techniques
  • Skilled in complaint resolution
  • Client relationship management
  • Proficient in medical aesthetics
  • Luxury services sales
  • Strong media presentation
  • Journalism background
  • Competence in Microsoft Word
  • Competence in Excel
  • Competence in CRM systems

Timeline

Medical Aesthetics Sales Associate

FKS Clinic
07.2021 - 08.2025

Copy & content writer

Happy Idea Ltd (own company)
06.2021 - 11.2021

Simultaneous Translator

Freelance
11.2016 - 07.2021

News reporter

CNN Turkish
09.2011 - 11.2021

MA - Aesthetics and Art Theory

Middlesex University
/2003 - /2005

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ILDEM WILSON