MASTER DEGREE FROM TEESSIDE UNIVERSITY
2020.01 - 2022.01
- SKILLS
- Search Engine Optimization ( On Page, Off Page and Technical SEO )
- Social Media Marketing ( SMM)
- Facebook Paid Marketing, Instagram, and LinkedIn
- Email Marketing ( Tools, Mail Champs, HubSpot )
- Pay Per Click ( PPC), Paid Campaign
- MS Office, Web analytics and Google Adwords (Full Understanding)
- WordPress, WooCommerce ( Full Understanding)
- Adobe InDesign, Adobe Photoshop, Adobe Illustrator
- Getting clients sites higher on the search engine results
- Actively researching, testing and proposing new approaches to improving search engine rankings
- Selecting search phrases and choosing keywords
- Complete understanding of Google Analytics, Google Console
- Analyzing search results via Web Analytics and other specialist software
- External link building with relevant high-quality third-party websites and directories
- Complete Understanding of WordPress
- Resolving technical issues related to a client's website
- Searching for and finding suitable domain names for clients
- Monitoring and tracking the performance of SEO campaigns, including site traffic, banner advert performance and back links
- On Page, Off Page and Technical SEO Optimization
- Producing regular audits and writing up detailed monthly performance and progress reports for clients
- Writing articles for customers and posting them on relevant blogs, forums and websites
- Mentoring junior staff and interns
- Running and managing PPC campaign on Google Ad Words ”call only ads, display ads, search ads, YouTube ads
- Managing Facebook Paid Marketing, Instagram, and LinkedIn
- Increased brand awareness through creation and management of social media channels, boosting social media engagement