Summary
Overview
Work history
Education
Skills
Languages
Certification
References
Timeline
Generic
Ieuan Baynham

Ieuan Baynham

Presteigne,Powys

Summary

A seasoned professional with extensive expertise in strategic planning and leadership, specialising in football programme development and match analysis.

Demonstrates exceptional communication skills and a resilient mentality, effectively managing player transitions and inspiring confidence.

Proficient in tactical decision making, video analysis, and understanding of football laws, with a focus on youth development. Adept at multi-team coordination and budget management, ensuring seamless operations within the framework of FA regulations.

Committed to fostering player motivation and delivering constructive feedback to enhance performance.

Takes on challenging new role harnessing interpersonal skills, collaboration and problem-solving. Driven to deliver high-quality coaching and consistent results. Career focussed and determined to be the best football coach I can be, continuously striving to improve own performance & knowledge.


Overview

9
9
years of professional experience
14117
14117
years of post-secondary education
1
1
Certification

Work history

Foundation Phase Lead

Shrewsbury Town Foundation
Shrewsbury, Shropshire
02.2025 - Current
  • Successfully leading the FDP programme for male teams; under 8-11's at Shrewsbury Town Foundation, across two Centre's.
  • Rewriting the curriculum for training sessions including the philosophy and style of play for all teams in the FDP.
  • Successfully expanded the FDP and rebranded the programme from a single development centre to two groups based on ability, with a ADC & PDC.
  • Responsible for bringing in new coaches to lead and assist throughout all age groups, and provided line management for the coaching staff.
  • Carried out day-to-day duties accurately and efficiently.
  • Quickly learned and applied new skills to daily tasks, improving performance within the staff team and on the pitch.
  • Elevated team performance with thorough game play analysis.
  • Supporting staff with any safeguarding concerns and reporting appropriately.
  • Led community outreach initiatives, increasing club's local engagement and support.
  • Successfully delivered on tasks within tight deadlines.
  • Demonstrated respect, friendliness and willingness to help wherever needed.

Football Delivery Officer

Shrewsbury Town Foundation
Shrewsbury, Shropshire
08.2024 - Current
  • As a Football Delivery Officer I lead sessions throughout the whole foundation, alongside my role as the Foundation Phase Lead.
  • Coaching ages 8-19 years on a variety of programs including Development Centres (males), Emerging Talent Centres (girls), Youth Development Phase; including weekly training sessions and Saturday fixtures in the Midland Junior Premier League.
  • Lead coach on Post 16 Education Programme consisting of three training sessions per week, including one recovery session and playing fixtures on a Wednesday afternoon in the Community & Education Football Alliance League.
  • Planning all sessions in advance.
  • Completing termly player reviews for each participant.
  • Provided individualised coaching to help players overcome personal challenges in their game play.

Volunteer Football Academy Coach

Shrewsbury Town Academy
Shrewsbury, Shropshire
01.2025 - Current
  • Volunteer coach with the under 15/16 Shrewsbury Town Academy team.
  • Attending sessions once a week on a voluntary basis to enhance my coaching skills and improve my knowledge of the game and coaching standards.
  • Working as part of an academy to further enhance my career.

Youth Development Phase Lead (Interim)

Shrewsbury Town Foundation
Shrewsbury, Shropshire
12.2024 - 02.2025
  • Due to staff redeployment I was asked to take the role of YDP Lead on a temporary basis.
  • Responsible for overseeing the programme which included the male teams under 13-16 across both the Shrewsbury & Ludlow Centre's.
  • Expanded the programme from under 13-16 to under 12-16.
  • Rewrote the curriculum that is now followed for training sessions including philosophy and style of play for all teams.
  • Responsible for attracting new coaches to lead and assist all age groups in the programme, including line manging these members of staff.
  • Supported staff with any safeguarding concerns and reporting appropriately.
  • Supporting the Foundation in a period of transition and organisation restructuring.


Community Coach

Shrewsbury Town Foundation
Shrewsbury, Shropshire
01.2017 - 08.2024
  • Planned and delivered coaching sessions in a variety of programmes, including; ADC, PDC, Mini Kickers, Walking Football, Soccer Schools, Multi Sports, Premier League Primary Stars, Shrewsability (disability sessions).
  • Demonstrated respect, friendliness and willingness to help wherever needed.
  • Supported team by demonstrating respect and willingness to help.
  • Worked flexible hours, covering nights, weekends.

Football Coach

Hereford 6th Form College
Hereford, Herefordshire
09.2023 - 08.2024
  • Coached 6th form students in football on a part-time basis alongside my role at Shrewsbury Town.
  • Elevated team competitiveness with thorough game plan analysis.
  • Provided individualised coaching to help players overcome personal challenges in their game play.
  • Assisted recovery sessions with specialist strength & conditioning coaches.
  • Fostered positive environment, resulting in increased player satisfaction.
  • Working as part of a small team within a college, planning and delivery high quality coaching sessions.

Covid 19 Advisor

Powys County Council
Llandrindod Wells, Powys
10.2020 - 03.2021
  • Temporary employment as a Covid 19 advisor supporting people who were isolating.
  • Offering support and advice over the telephone
  • Welfare monitoring calls.

Education

FA Level 2 Talent ID - Football Scouting

The FA
St Georges Park
05.2025 -

UEFA B license - Football Coaching

England Football Association
St Georges Park
02.2025 - 09.2025

The FA National Goalkeeping Course - Goalkeeping

The FA
St Georges Park
07.2025 - 07.2025

Safeguarding Children - Safeguarding

The FA
St Georges Park
05.2025 - 05.2025

FA Talent ID Level 1 - Football Scouting

The FA
St Georges Park
09.2024 - 09.2024

Emergency First Aid in Football - First Aid

England Football Association
St Georges Park
08.2024 - 08.2024

Unleashing the Power of Analysis - Football Analysis

BCFA
07.2024 - 07.2024

Level 2 Certificate in Football Coaching - Football Coaching

England Football Association
St Georges Park
01.2020 - 12.2021

BSc Hons Football Coaching, Development & Admin - Football Coaching, Development & Administration

University of South Wales
Pontypridd
09.2018 - 06.2021

FA Developing Coaches Through Mentoring - Football Coaching

England Football Association
St Georges Park
09.2018 - 01.2019

FA Primary Teachers Award - Sport

The FA
St Georges Park
07.2018 - 07.2018

Level 1 Award in Football Coaching - Football Coaching

England Football Association
St Georges Park
01.2018 - 01.2018

FA Referee Course - Football Referee

England Football Association
St Georges Park
08.2017 - 10.2017

BTEC Level 3 Extended Diploma in Sport - Sport

Herefordshire & Ludlow College
Ludlow, Shropshire
09.2016 - 06.2018

GCSEs - English Language & English Literature

John Beddoes School
Presteigne, Powys

GCSEs - Maths

John Beddoes School
Presteigne, Powys

GCSEs - Double Award Science

John Beddoes School
Presteigne, Powys

GCSEs - Welsh Language

John Beddoes School
Presteigne, Powys

GCSEs - French

John Beddoes School
Presteigne, Powys

GCSEs - History

John Beddoes School
Presteigne, Powys

GCSEs - PE

John Beddoes School
Presteigne, Powys

GCSEs - Design & Technology

John Beddoes School
Presteigne, Powys

Skills

  • Calm under pressure
  • Excellent communication skills
  • Strategic planning
  • Leadership & line management of staff
  • Knowledge of various sports IT programmes
  • Programme development
  • Inspiring confidence
  • Match analysis
  • Tactical decision making
  • Pitch-Side first aid
  • Constructive feedback delivery
  • Resilient mentality
  • Technical drills development
  • Identifying strengths and weaknesses
  • Physical conditioning assessment
  • Managing player transitions
  • Match strategy formulation
  • Understanding of football laws
  • Player motivation
  • Multi-Team coordination
  • Knowledge of fa regulations
  • Video analysis proficiency
  • Qualified referee
  • Youth development focus
  • Player assessment
  • Budget management

Languages

Welsh
Elementary

Certification

Current DBS

References

References available upon request.

Timeline

The FA National Goalkeeping Course - Goalkeeping

The FA
07.2025 - 07.2025

FA Level 2 Talent ID - Football Scouting

The FA
05.2025 -

Safeguarding Children - Safeguarding

The FA
05.2025 - 05.2025

Foundation Phase Lead

Shrewsbury Town Foundation
02.2025 - Current

UEFA B license - Football Coaching

England Football Association
02.2025 - 09.2025

Volunteer Football Academy Coach

Shrewsbury Town Academy
01.2025 - Current

Youth Development Phase Lead (Interim)

Shrewsbury Town Foundation
12.2024 - 02.2025

FA Talent ID Level 1 - Football Scouting

The FA
09.2024 - 09.2024

Football Delivery Officer

Shrewsbury Town Foundation
08.2024 - Current

Emergency First Aid in Football - First Aid

England Football Association
08.2024 - 08.2024

Unleashing the Power of Analysis - Football Analysis

BCFA
07.2024 - 07.2024

Football Coach

Hereford 6th Form College
09.2023 - 08.2024

Covid 19 Advisor

Powys County Council
10.2020 - 03.2021

Level 2 Certificate in Football Coaching - Football Coaching

England Football Association
01.2020 - 12.2021

BSc Hons Football Coaching, Development & Admin - Football Coaching, Development & Administration

University of South Wales
09.2018 - 06.2021

FA Developing Coaches Through Mentoring - Football Coaching

England Football Association
09.2018 - 01.2019

FA Primary Teachers Award - Sport

The FA
07.2018 - 07.2018

Level 1 Award in Football Coaching - Football Coaching

England Football Association
01.2018 - 01.2018

FA Referee Course - Football Referee

England Football Association
08.2017 - 10.2017

Community Coach

Shrewsbury Town Foundation
01.2017 - 08.2024

BTEC Level 3 Extended Diploma in Sport - Sport

Herefordshire & Ludlow College
09.2016 - 06.2018

GCSEs - English Language & English Literature

John Beddoes School

GCSEs - Maths

John Beddoes School

GCSEs - Double Award Science

John Beddoes School

GCSEs - Welsh Language

John Beddoes School

GCSEs - French

John Beddoes School

GCSEs - History

John Beddoes School

GCSEs - PE

John Beddoes School

GCSEs - Design & Technology

John Beddoes School

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Ieuan Baynham