Holly Shaw

A final year International Tourism and Events Management student with over eight years of experience in domestic and international tourism. Having worked in the Scottish Spirits Industry as Distillery Ambassador for over four years, I am an excellent communicator which, coupled with my linguistic skills, allows me to lead and deliver memorable visitor experiences that enrich Scotland's tourism sector. My motivation for pursuing this course is to expand upon my existing knowledge and enrich my capabilities so as to better permit me to contribute to and build Scotland's Tourism Industry.

Glasgow Caledonian University Dissertation Module

I am a proud academic who has thrived during my University career through setting clear objectives such as striving for a First-Class Honours degree.  My Dissertation explores the impact of whisky tourism on the Isle of Islay, Scotland, which requires the following skills:

• Strategic preparation and implementation of industry related academic theories; Stakeholder relationships and Globalisation.
• Leadership, motivation and resilience.

Glasgow Caledonian University Work Placement Module

 I demonstrated valuable and quality individual leadership skills through my ability to take initiative, plan, coordinate and fulfil a ten-week work placement. 

• Shadowed and took responsibility in the Travel Retail and International Sales Departments.
• Enhanced my business and leadership confidence and capabilities.
• Adapted to consumer trends and behaviour.

Glasgow Caledonian University Event Delivery and Management Module

 As event manager, I worked collaboratively with my team to create, design, and implement a Prom event which was achieved through event resilience as a result of the Covid-19 global pandemic. In this role, I was required to work in the following departments:

• Logistics and HR management.
• Financial planning.
• Risk assessments.
• Maintenance of stakeholder relationships.