Summary
Overview
Work History
Education
Skills
Accomplishments
Software
Timeline
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Henry Henley

Head Of Media

Summary

Accomplished Media Leader and Marketing Strategist with over 8 years of agency and client-facing experience across diverse verticals. Proven expertise in leading performance marketing teams, data and analytics departments, and social media strategy. Renowned for driving innovation, delivering measurable results, and mentoring high-performing teams.

Overview

8
8
years of professional experience
3
3
years of post-secondary education

Work History

Head of Media

Situation Interactive
04.2025 - Current
  • Leading the growth of the UK media department with a focus on commercial development and strategic leadership.
  • Managing a growing team, driving professional development, hiring, and training initiatives.
  • Steering top-level client relationships and strategic direction across performance and brand campaigns.
  • Collaborating with cross-functional teams on high-profile launches and award entries.
  • Clients: Wicked the Musical, Fiddler on the Roof, Titanique.

Media Director

Situation Interactive
08.2023 - 03.2025
  • Oversaw end-to-end media planning, campaign execution, and performance analysis for entertainment clients.
  • Designed and implemented streamlined media workflows, including trafficking, reporting, and planning systems.
  • Acted as the lead media strategist across a portfolio of theatrical brands, managing budgets, targeting strategies, and audience development.
  • Clients: The King & I, Mean Girls the Musical, Choir of Man, MJ the Musical.

Head of Strategy & Operations

Engage Group
01.2023 - 08.2023
  • Defined agency-wide strategic direction across social media, paid advertising, influencer marketing, creative, and insights.
  • Co-led multiple departments, focusing on operational efficiency and people management.
  • Led successful high-value pitches and tenders, contributing to over £100K in new business.

Group Head of Strategy

Engage Group
05.2021 - 12.2022

Strategy Lead (Interim Head of Strategy)

Engage Group
10.2020 - 05.2021

Client & Social Partner

Eight&Four
06.2020 - 09.2020

Media Manager & Strategist

Eight&Four
01.2020 - 06.2020

Senior Strategic Planner

Net Natives
08.2019 - 12.2019

Account Planner

Net Natives
10.2018 - 07.2019

Account Executive & Advertising Assistant

Net Natives
07.2017 - 09.2018

Education

BA - English Literature

University of Kent
01.2013 - 01.2016

Skills

Strategic Direction

Accomplishments

  • Fast-tracked career progression from Assistant to Group Head in five years.
  • Secured the global H&M account in a highly competitive pitch.
  • Successfully led strategy, organic social, advertising, web development, and data/insights teams at Engage Group.

Software

Meta Ads

Google Campaign Manager 360

The Trade Desk

Search Ads 360

Google Analytics 360

Supermetrics

Asana

Google Tag Manager

Timeline

Head of Media

Situation Interactive
04.2025 - Current

Media Director

Situation Interactive
08.2023 - 03.2025

Head of Strategy & Operations

Engage Group
01.2023 - 08.2023

Group Head of Strategy

Engage Group
05.2021 - 12.2022

Strategy Lead (Interim Head of Strategy)

Engage Group
10.2020 - 05.2021

Client & Social Partner

Eight&Four
06.2020 - 09.2020

Media Manager & Strategist

Eight&Four
01.2020 - 06.2020

Senior Strategic Planner

Net Natives
08.2019 - 12.2019

Account Planner

Net Natives
10.2018 - 07.2019

Account Executive & Advertising Assistant

Net Natives
07.2017 - 09.2018

BA - English Literature

University of Kent
01.2013 - 01.2016

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Henry HenleyHead Of Media