Skilled online marketing professional with well-coordinated and data-driven methodology focused on prospecting solid leads, developing effective strategies and increasing ROI. Excellent communicator and planner with ability to build long-lasting and productive relationships.
Hi, I’m
Helen Ray
Southampton,,Hampshire
Summary
Overview
18
years of professional experience
Work history
The Social ButterfliesSouthampton
Owner Manager
03.2012 - Current
Job overview
- I trade as The Social Butterflies which is effectively a digital marketing service for SME's
- The services I offer consist of, email marketing, social media strategies and management, social media campaigns, PPC, SEM, Google Adwords, monitoring and optimising the digital input/output for businesses, SEO, video creativity, radio campaigns, website builds and management, create monthly reports and presentations to clients
- I work alongside clients to source other creative skills in addition to my own, such as photographers, designers, overseeing the projects and then drawing all the components together to build successful digital marketing campaigns
- Monitored accounts payable and receivable statuses, keeping financial records up-to-date.
- Self-employment means there are many other skills that I use such as B2B sales, creating proposals and presentation skills, negotiating, bookkeeping, administration, time management and business development
- One of my many successes, has been taking an ecommerce start up business and increased their revenue by increasing their online users by 61% over two years and increased their online revenue quite significantly.
- Collaborated closely with clients to understand business needs and professional expectations in effort to define plan to boost success.
- Oversaw highly talented team in delivery of project tasks that not only met deadlines but far exceeded client's outlook.
Sam FMSouthampton
Regional Account Manager
01.2009 - 03.2012
Job overview
- Business development for Celador Radio
- This involved, account management, B2B sales, creating and delivering propositions to local business's, maintaining existing accounts, creating and executing opportunities for the Brands to target a specific demographic
- Event planning and management was a big part of my role
- Creating radio advertising campaigns for local and national business, using the latest technology and Rajar figures making sure a client saw a return on investment
- I advised on and created radio commercials for clients, website management, digital marketing to work alongside airtime.
- Retained existing customer accounts through consistent engagement and sales data analysis.
- Cultivated long-term relationships with clients to accurately quote pricing and terms to achieve customer objectives.
- Delivered high level of service to clients to maintain and extend relationships for future business opportunities.
Archant Norfolk Ltd
Senior Field Sales Representative
03.2007 - 12.2008
Job overview
- I created and looked after existing and new business
- I advised on marketing strategies for Press, Online advertising and Radio with Archant
- I created presentations for my team for various publications and promotions, deputised for my team when my team leader was absent and helped train newcomers in media and styles of presentation and the sales process
- The highlight of my time at Archant was being awarded Archant Norfolk's Best Newcomer of 2007 and then went on to win the category nationally.
- Handled large numbers of accounts within assigned territory area.
- Met daily territory requirements through skilled planning and organisation.
- Adapted sales style in response to client and customer requirements.
- Converted warm leads into sales within target timeframes.
The Beach 103Lowestoft
Sales Consultant
05.2005 - 03.2007
Job overview
- This involved, account management, selling skills, creating and delivering proposals, maintaining existing accounts, creating and executing opportunities for the Brands to target a specific demographic
- Creating radio advertising campaigns for local and national businesses, using the latest technology and Rajar figures making sure a client saw a return on investment.
Education
Kirkley High SchoolLowestoft, Suffolk
GCSEs
University overview
Maths GCSE C, German GCSE C, Art & Design GCSE B, Science GCSE C, English Lit GCSE C, English Language GCSE C,
Lowestoft College
University overview
Graphic Design BTEC
Chartered Institute of Marketing
University overview
CIM Professional Marketing Level 6
Skills
- CIM Professional Marketing Level 6
- Award winning B2B account manager
- Business Development
- Account management
- Negotiating
- B2B Sales
- Strategic Planning
- Social Media Marketing
- Team management
- Creative
- Developing brand awareness
- Building customer relationships
- Ability to work under pressure
- Self motivated
Interests
Interests
I volunteer for Hamble Lifeboat managing their Marketing & Communications.
I am also interested in travel, music and art.
Timeline
Owner Manager
The Social Butterflies
03.2012 - Current
Regional Account Manager
Sam FM
01.2009 - 03.2012
Senior Field Sales Representative
Archant Norfolk Ltd
03.2007 - 12.2008
Sales Consultant
The Beach 103
05.2005 - 03.2007
Kirkley High School
GCSEs
Lowestoft College
Chartered Institute of Marketing
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