Helen Emmerson

• Accountable for overseeing all aspects of Retail Operations in the North East Region collaborating with senior leadership and key stakeholders to ensure a robust brand presence across the country.
• Successfully identified and capitalised on opportunities to drive revenue, delivering £7 million in sales across the region.
• Led key stakeholder relationships, contributing to regional strategy and business improvements during organisational changes.
• Played a pivotal role in policy implementation, ensuring compliance with both company policies and UK legislation.
• Increased talent retention by implementing robust development programmes, engagement plans & succession plans.

Senior Store Manager- The Body Shop International. North East Region.

09/2021-03/2023

• Drove operational excellence across Newcastle stores and North East Region, leading teams and supporting recruitment and talent development initiatives.
• Key stakeholder in succession planning and improving talent development to foster internal progression.
• Supported HR processes and ER management including investigations, disciplinaries and grievances, ensuring alignment with internal policies.
• Achieved consistent year on year growth through strategic operational improvements and a focus on customer satisfaction.
• Managed all aspects of stock replenishment, inventory management and process improvement initiatives that improved store profitability and efficiency.

Key Achievements:

• Winner of Campaigner of the Year & Store Manager of The Year finalist.
• Delivered consecutive YOY growth through effective team leadership and operational improvements.
• Boosted store morale by implementing employee recognition programmes.
• Executed promotional strategies to drive increased sales revenue.
• Developed and implemented new business strategies, increasing efficiency and aligning team performance with organisational goals.
• Led the regional talent development initiative, resulting in a higher retention rate and engagement.

• Developed a team-oriented environment by implementing effective leadership strategies.
• Ensured high levels of customer satisfaction with proactive interaction and prompt issue resolution.
• Boosted store's reputation for excellence through meticulous upkeep, product presentation and customer service.
• Streamlined operations to maximise efficiency and minimise waste.
• Took on role of dual site manager, before promotion to Senior store manager

Key Achievements

.Elevated the store to top position within the company, earning a trip to Sweden to collaborate with Swedish counterparts

.Top performing store on loyalty programme for +5 years

exceeding the bench mark by 30%

. Promoted a positive workplace culture, increasing team engagement and overall employee satisfaction