Summary
Overview
Work History
Education
Skills
Work Availability
Work Preference
Languages
Interests
Timeline
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Hazaud Regis Gnaly

Hazaud Regis Gnaly

Senior Data Analyst
London,ENG

Summary

Trilingual data and marketing strategist with over a decade of experience in digital analytics, marketing automation, and content-led brand building. Successfully navigated the corporate landscape of FTSE 500 companies while also founding Griot Kitchen—a creative platform and talent agency representing chefs and food storytellers. Specializes in translating data into insight-driven marketing strategies to enhance performance, growth, and engagement. Proficient in Google 360 products (GA4, GTM, Google Optimize), SQL-based automation, and dashboarding tools like Looker, Tableau, and Google Data Studio. Marketing stack expertise includes HubSpot, Marketo, Klaviyo for email lifecycle campaigns, Asana & Notion for project and talent management, and SEMrush for SEO, keyword tracking, and performance benchmarking. Leads end-to-end operations at Griot Kitchen involving talent development, brand strategy, content creation, outbound sales, and partnership growth—blending data-driven insights with storytelling and creative execution to establish a notable presence in the food industry.

Overview

11
11
years of professional experience
3
3
years of post-secondary education
3
3
Languages

Work History

Founder

Griot Kitchen
01.2024 - Current
  • Develop and implement operational systems and Notion workspaces to manage project timelines, talent deliverables, and internal workflow.
  • Managed strategic partnerships improving brand visibility by 80% across the industry
  • Created organization's mission and vision statements for use by employees.
  • Developed strong partnerships with other businesses to allow for collaboration and more significant opportunities for growth.
  • Established a successful business by identifying market needs and developing innovative solutions.
  • Achieved long-term sustainability for the organization through responsible decision-making processes grounded in ethics.
  • Built and maintained strong, cohesive team by recruiting top talent and fostering supportive work environment.
  • Increased brand visibility and market penetration by developing and executing comprehensive marketing strategies.

Senior Data Analyst

Allied Global Marketing
06.2020 - 07.2024
  • Spearheaded the implementation of dashboard visualization tools, providing actionable insights for stakeholders and decisionmakers.
  • Delivered comprehensive reports highlighting key trends, patterns, anomalies, presenting findings to senior management for informed decision-making purposes.
  • Work closely with the media and client team to deliver client reports, evaluate performance trends and identify areas for improving campaign performance.
  • Reduced manual data entry errors by designing and deploying automated ETL processes to transform raw data into usable formats.
  • Contributed to overall organizational growth through continuous improvement of data analytics capabilities and processes.
  • Analyzed large amounts of data to identify trends and find patterns, signals and hidden stories within data.
  • Developed and implemented data collection systems and other strategies to increase statistical efficiency and data quality by 25%

Marketing Analyst

Ascential Group – Edge By Ascential
01.2017 - 01.2020
  • Created detailed reports for executive leadership outlining the success of specific campaigns, lessons learned, and recommendations for future improvements.
  • Implemented A/B testing methods to refine ad copy, design elements, and landing page content for optimal performance increasing performance by 45%
  • Participated in ongoing professional development opportunities to stay current on best practices within the field of marketing analytics.
  • Utilized CRM tools to monitor lead nurturing processes, ensuring timely follow-up actions were taken by appropriate team members.
  • Project managed daily data queries and dashboard maintenance and team training.
  • Project lead delivering conversion rate optimisation projects across website through A/B and multivariant testing.
  • Assessed KPIs to achieve in-depth understanding of campaign performance.
  • Used business objects, business intelligence and other reporting tools to extract data from data solutions and data warehouses.
  • Customized analytics dashboards for executive leadership, providing real-time insights that informed critical business decisions.

Digital Marketing Manager

Planet Retail RNG
01.2018 - 11.2018
  • Developed and implemented successful digital marketing campaigns to drive customer engagement and increase brand awareness.
  • Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
  • Boosted brand awareness through the creation of engaging social media campaigns.
  • Increased website traffic by developing and implementing a comprehensive SEO strategy.
  • Continuously monitored digital trends to identify new opportunities for leveraging emerging technologies in strategic marketing efforts.
  • Analyzed competitor activity in the marketplace to inform adjustments in positioning, messaging, and promotional strategies.
  • Collaborated with cross-functional teams to develop integrated marketing campaigns that effectively promoted products and services.

Senior Marketing Executive

Retail Week
01.2017 - 01.2018
  • Integral part of the event marketing team focused on promoting conference and award ceremonies with the aim to drive ticket sales and brand awareness.
  • Key responsibilities:
  • - Plan and deliver end-to-end and direct multichannel marketing campaign to drive ecommerce sales - Build manage and track email campaigns
  • - Use social media to improve brand awareness, drive website traffic and increase customer engagement
  • - Measure channel effectiveness and analyze website data using analytics tools such as Google analytics - Manage external agencies to executive effective PPC marketing campaigns
  • Key achievements:
  • - Growing ecommerce revenue by 7% across all events
  • - Implemented Instagram strategy, which grew followers by 62%
  • - Registered first ever ecommerce booking for an award ceremony injecting 5% of total revenue of this event

Marketing Executive

Datacenter Dynamics Ltd
12.2014 - 12.2016
  • Campaign marketing lead responsible for marketing strategy, branding and communication of all EMEA events.
  • Key responsibilities:
  • - Event communication management across all channels
  • - Leading digital strategy
  • - Management of event branding and PR relationships
  • - Research and bond media partnerships with industry leaders
  • Key achievements:
  • - Increased email campaign engagement by 9%
  • - Creation and implementation of new email templates and email workflow
  • - Increased event application downloads and engagement by 16%
  • - Creating and managing Google AdWords campaign which contributed to 12% of event’s revenues

Education

Master of Arts - Media Art Philosophy and Practice

Greenwich University
London, United Kingdom
04.2012 - 01.2013

Bachelor of Arts - Media and communication

Greenwich University
London, United Kingdom
04.2009 - 01.2012

Skills

Team leadership

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Work Preference

Work Type

Full TimePart TimeContract Work

Work Location

On-SiteRemoteHybrid

Important To Me

Career advancementWork-life balanceCompany CultureFlexible work hoursPersonal development programsWork from home optionTeam Building / Company RetreatsPaid sick leavePaid time offHealthcare benefits4-day work weekStock Options / Equity / Profit Sharing401k match

Languages

English
Bilingual or Proficient (C2)
Spanish
Advanced (C1)
French
Bilingual or Proficient (C2)

Interests

Food

Data

Philosophy

Psychology

Timeline

Founder

Griot Kitchen
01.2024 - Current

Senior Data Analyst

Allied Global Marketing
06.2020 - 07.2024

Digital Marketing Manager

Planet Retail RNG
01.2018 - 11.2018

Marketing Analyst

Ascential Group – Edge By Ascential
01.2017 - 01.2020

Senior Marketing Executive

Retail Week
01.2017 - 01.2018

Marketing Executive

Datacenter Dynamics Ltd
12.2014 - 12.2016

Master of Arts - Media Art Philosophy and Practice

Greenwich University
04.2012 - 01.2013

Bachelor of Arts - Media and communication

Greenwich University
04.2009 - 01.2012
Hazaud Regis GnalySenior Data Analyst