Summary
Overview
Work history
Education
Skills
Custom
Timeline
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Hassan Pasha

Slough

Summary

A skilled professional with expertise in project management, strategic thinking, and creativity, offering a comprehensive understanding of web development and design. Proficient in WordPress, web performance optimisation, and user experience, with a strong focus on SEO, including on-page, off-page, and technical strategies. Demonstrates exceptional analytical thinking and research skills, leveraging tools such as Semrush, Google Analytics, and Google Search Console to drive data-driven decision making and enhance online reputation management. Adept at social media marketing and competitor analysis, with a proven track record in content strategy and site audits. Career goals include advancing expertise in digital marketing and continuing to innovate in web technologies.

Overview

8
8
years of professional experience

Work history

Head of Digital Marketing (Remote)

York Cars Taxis (UK)
York, Yorkshire
01.2022 - 03.2025
  • Developed and executed a comprehensive digital marketing strategy to promote York Car's taxi services in a highly competitive market.
  • Implemented SEO strategies and optimised the company's website, resulting in a 60% increase in organic traffic and improved search engine rankings.
  • All key high-traffic keywords have achieved 1st place rankings on both Google and Bing.
  • Supervised website redesign project to improve user experience.
  • Developed SEO strategies for improved online visibility.
  • Enhanced customer engagement by implementing user-friendly website design.
  • Oversaw budget allocation across different digital channels, optimising ROI.
  • Conducted market research to identify new opportunities for growth.
  • Optimised content with keyword research to enhance organic search results.
  • Improved organic search ranking and boosted website traffic with masterful SEO strategies.
  • Reported on effectiveness of digital marketing strategies on periodic basis, offering insights and proposing changes.

Admin Officer

Bridging Gaps Fostering Agency (UK)
Slough, Berkshire
02.2024 - 01.2025
  • Ensured all foster carer compliance documents were consistently up-to-date and audit-ready.
  • Organised and coordinated events and training sessions for foster carers, children, staff, and panel members.
  • Designed and managed custom referral log system, improving data accuracy and decision-making at senior levels.
  • Played a key role in enhancing agency performance, contributing significantly to agency's first-ever Outstanding rating in recent Ofsted inspection.
  • Recognised as a primary contributor to operational improvements and strategic growth across the organisation.
  • Used Microsoft Office Suite proficiently for smooth workflow management and document creation.
  • Assisted in arranging meetings for smoother communication channels.
  • Organised monthly reports to maintain record accuracy.
  • Responded promptly to emails, letters, and phone calls, facilitated seamless external communication.
  • Organised meetings and events, guaranteeing professional results.

SEO Manager

SMEK Premium Digital Marketing Agency
Islamabad
01.2020 - 01.2022
  • Managed SEO projects for UK-based clients, successfully ranking over 5,000 keywords in the top 3 positions on Google.
  • Developed and executed strategies that significantly enhanced clients' online visibility and search engine rankings, driving substantial traffic and business growth.
  • Analysed competitor websites to gain insights into their SEO practices.
  • Worked closely with marketing team, achieving a cohesive and effective digital strategy.
  • Achieved improved site performance through technical SEO audits.
  • Implemented link building strategies to improve domain authority.
  • Delivered SEO roadmaps through seamless stakeholder coordination.

Marketing Manager

Big Billionaires
01.2019 - 01.2020
  • Successfully led the digital growth of a leading network marketing software development company in Pakistan
  • Established and maintained strong relationships with influencers and affiliate partners to amplify the digital presence, resulting in a 25% boost in social media engagement.
  • Oversaw event management duties, delivering memorable experiences for attendees.

NETWORK MARKETING MANAGER

All Pakistan Projects, PK
01.2017 - 01.2019
  • Led a team of developers to create a software product that generated $250 million in revenue within six months of its launch.
  • Successfully grew the client base to over 30,000 investors in a multi-level marketing company, driving significant business expansion.

Education

BBA (Hons) - Marketing

Mirpur University of Science & Technology
09.2017 - 11.2017

Skills

  • Project Management
  • Strategic Thinking
  • Creativity
  • Time Management
  • Problem Solving
  • Analytical Thinking
  • Research Skills
  • Communication Skills
  • Website Design
  • Web Development
  • WordPress
  • Web Performance Optimisation
  • User Experience (UX)
  • On-Page SEO
  • Off-Page SEO
  • Technical SEO
  • Keyword Research
  • Content Strategy
  • Analytics & Reporting
  • Local SEO
  • Site Audits
  • Semrush
  • Google Analytics
  • Google Search Console
  • Yoast SEO
  • All in One SEO Pro
  • ChatGPT
  • Graphic Designing
  • Online Reputation Management
  • Social Media Marketing
  • Competitor Analysis
  • Market Research
  • Data-Driven Decision Making
  • Google
  • Bing
  • Ahref
  • Animated Posts & Reels

Custom

With over 9 years of experience in digital marketing, communications, and administrative coordination, I bring a results-driven approach to enhancing public visibility and organisational impact. I have successfully led high-performing teams, developed outreach strategies, and implemented systems that improve internal operations and external engagement. My recent role involved managing compliance, organising training and events, and building a referral system that directly contributed to an Outstanding performance rating during inspection. I am passionate about fostering clear communication, building strong relationships, and driving initiatives that create lasting value., Project Management, Strategic Thinking, Creativity, Time Management, Problem Solving

Timeline

Admin Officer

Bridging Gaps Fostering Agency (UK)
02.2024 - 01.2025

Head of Digital Marketing (Remote)

York Cars Taxis (UK)
01.2022 - 03.2025

SEO Manager

SMEK Premium Digital Marketing Agency
01.2020 - 01.2022

Marketing Manager

Big Billionaires
01.2019 - 01.2020

BBA (Hons) - Marketing

Mirpur University of Science & Technology
09.2017 - 11.2017

NETWORK MARKETING MANAGER

All Pakistan Projects, PK
01.2017 - 01.2019
Hassan Pasha