HARSHPREET KAUR
Lewisham,London
Summary
A highly motivated and results-oriented individual, currently pursuing MA in Strategic Marketing with a passion for digital marketing. Sharp student scouting for fulfilling marketing specialist position. Geared towards producing marketing initiatives and collaborating with team. Fast learner and good with multi-tasking.
Overview
3
3
years of professional experience
Work history
Digital marketing specialist
Punia Traveleaze Pvt. Ltd.
New Delhi
01.2021 - 06.2022
- Developed and executed SEO and SEM strategies that resulted in a 20% increase in website traffic and a 15% increase in leads Created the company's website using WordPress Assisted with the development and execution of marketing campaigns Managed social media accounts Google Ads Video and picture editing
- Analysed website performance and effectively practised SEO optimisation, increasing web traffic.
- Improved web development plans to achieve client requirements within assigned timeframes.
- Managed organic social media growth and activity across all platforms.
- Evolved brand identity to stay current and relevant to expanding customer base.
- Devised social media strategy to embody key brand characteristics across multiple platforms.
Marketing consultant
Indo-Swiss Convent School
Jalandhar
01.2022 - Current
- Conducted market research and analysis to identify emerging opportunities and maintain competitive market edge.
- Delivered top-quality marketing strategy and consultative services with consistently high client satisfaction scores.
- Developed strategy for social media marketing with cohesive messaging across multiple platforms.
- Optimised brand storytelling, supporting development of high-quality marketing content and collateral.
Education
Certificate in Fundamentals of Digital Marketing, Google (2023 -
Master of Arts - Strategic Marketing
University of Greenwich
01/2023 - 01/2024
Bachelor of Business Administration - Marketing and Sales
Amity University Noida
07/2019 - 08/2022
Skills
- SEO content development
- Paid social advertising
- Market research
- Social media marketing
- Content marketing
- Website development (WordPress)
- Google Analytics
- Microsoft Office Suite
- Video Editing
- Instagram account management
- Canva
Languages
English
Fluent
Hindi
Native
Timeline
Marketing consultant
Indo-Swiss Convent School
01.2022 - Current
Digital marketing specialist
Punia Traveleaze Pvt. Ltd.
01.2021 - 06.2022
Certificate in Fundamentals of Digital Marketing, Google (2023 -
Master of Arts - Strategic Marketing
University of Greenwich
01/2023 - 01/2024
Bachelor of Business Administration - Marketing and Sales
Amity University Noida
07/2019 - 08/2022
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