HANNAH SKELLY
London,United Kingdom
Summary
I am focused on driving growth across social media and new business, with an emphasis on social/trend strategy and brand direction. I enjoy turning ideas into creative, relevant work that connects brands with their audiences. Motivated, curious, and thriving in fast-paced environments, I am keen to learn and develop new skills, bringing energy, commitment, and a collaborative approach to every project.
Overview
3
3
years of professional experience
Work history
Brand and Social Executive
Exposure
London, United Kingdom
2024.11 - 2026.02
- Building growth for all things social, digital and new business related, focusing on social media strategy and brand direction. Main areas of my role include:
- Working closely with the founders, CEO's and senior leadership teams on personal branding, advising on events, client engagements and online presence. Alongside contributing toward submissions for both the agency and client campaigns to drive recognition.
- Managing Exposure's social platforms (Instagram and LinkedIn) and co-managing the website. So far I have consistently helped grow our reach and engagement metrics over the past 18 months, by developing strategies to strengthen our socials. An example is encouraging more influencers who we invite to client events to tag both Exposure and the client for more real-time content and audience sharing.
- Supported the social and comms teams on 'Born To Rotate', managing filming, editing, and event co-ordination to ensure seamless delivery. The two-day pop up, created with Viagogo and By Rotation, offered sustainably sourced, Gaga-inspired looks for her recent Mayhem Ball Tour. The campaign secured the No.2 spot in PRWeek's 'Top Brand Campaigns of 2025'.
- Regarding client day to day work, I help Kwik Fit with their monthly social calendar and big-event strategies, collaborating with their influencer team to identify creators and plan content that benefits both Kwik Fit and the creators.
- I also support Viagogo with all their social platforms (Instagram, X, Facebook, Tik Tok, Threads, YouTube Shorts) through customer service and crisis management, content calendar planning, and collaborative content strategies with influencers and official partners (Man City Football and F1's Alpine). I have worked on the social post-production strategy of collaborative campaigns with brands such as Uber, Strut Safe, By Rotation and Get Safe Online, coordinating with sister brand StubHub, filming/editing live events, and managing community engagement.
Brand and Social Intern
Exposure
London
2024.09 - 2024.11
- Social Media Strategy & Brand Direction
Summer Internship
In+Addition Communications
London
2024.06 - 2024.09
- PR and Events Intern for Brand and Talent Communications across the luxury fashion industry
Intern PR and social media coordinator
Fabric of the Universe (fotu.ldn)
London
2023.10 - 2024.05
- PR assistant for all events
- Ran social media account alongside the founder
Event and Social Media Coordinator
Fabric of the Universe (fotu.ldn)
London
2023.05 - 2023.09
- Social Media Assistant
- Ambassador for the brand at networking events
Head Group Leader
Camp Beaumont
Tunbridge Wells
2023.06 - 2023.08
- Head Group Leader of children aged 3-12, providing a variety of artistic and physical activities to stimulate their confidence within group environments
Education
BA - Fashion Communication and Promotion
Nottingham Trent University
2021.09 - 5 2024
A-Levels - Textiles Design, Media and Drama
Hillview School for Girls
2019.09 - 5 2021
Skills
- Adobe Software
- Report Writing
- Networking
- Social Strategy
- Brand Development
- AI
- Social Monitoring
- Pitch Deck Creation
- Awards Entry Storytelling
- Event Management
Websites
Timeline
Brand and Social Executive
Exposure
2024.11 - 2026.02
Brand and Social Intern
Exposure
2024.09 - 2024.11
Summer Internship
In+Addition Communications
2024.06 - 2024.09
Intern PR and social media coordinator
Fabric of the Universe (fotu.ldn)
2023.10 - 2024.05
Head Group Leader
Camp Beaumont
2023.06 - 2023.08
Event and Social Media Coordinator
Fabric of the Universe (fotu.ldn)
2023.05 - 2023.09
BA - Fashion Communication and Promotion
Nottingham Trent University
2021.09 - 5 2024
A-Levels - Textiles Design, Media and Drama
Hillview School for Girls
2019.09 - 5 2021