Hannah Gallie
Kent
Summary
Results-driven professional with expertise in communication, team building, and task collaboration. Skilled in public relations and project planning, with a proven ability to coordinate tasks effectively to achieve organisational goals. Adept at fostering strong team dynamics and ensuring seamless project execution. Committed to leveraging these skills to drive impactful results in dynamic environments.
Overview
15
15
years of professional experience
4
4
years of post-secondary education
Work history
Partnerships & Communications
Launchmetrics - 9 Month FTC
Remote
09.2024 - Current
- Identifying, developing, and managing strategic collaborations with external brands to achieve mutual business growth.
- Negotiating and closing partnership deals, focusing on creating campaigns that align with both brand's objectives and target audiences.
- Building positive, productive relationships with media outlets to maximise brand exposure.
- Tracking campaign deliverables and performance impact.
- Establishing and drawing on existing key industry contacts and relationships with media.
- Brainstorming ideas with key stakeholders to maximise project potential.
- Crafting engaging, entertaining and informative media scripts and talk tracks for high profile industry events and webinars.
- Evaluating campaign performance against set KPIs to optimise return on investment.
- Building reports based on Launchmetrics data to create thought leadership whitepapers, webinars and live events.
Freelance PR & Marketing Consultant
Fashion & Lifestyle
UK
11.2020 - Current
- Building strong client relationships through effective communication and service delivery.
- Crafting compelling copy content.
- Optimising brand storytelling, supporting development of high-quality marketing content and collateral.
- Crafting PR strategies.
- Advising on 'best practise' to support growth.
- Creating seasonal marketing & PR plans.
- Product and brand PR placement.
- Engaging content creators to build brand affinity and increase awareness.
PR & Marketing Manager
Sealskinz
UK
02.2022 - 02.2024
- Creating a strategy for Sealskinz after being acquired by a new owner and a subsequent rebrand and redirection.
- Supporting core brand awareness by devising creative promotional experiential campaigns.
- Managing social media campaign strategies to increase online presence.
- Engaging relevant content creators and influencers.
- Engaging with and managing a new PR agency within the performance / fashion sphere to
PR Manager
Ted Baker
London
03.2010 - 11.2020
- Developing and executing thoughtful public relations strategies to promote Ted Baker's brand image by building strong relationships with fashion media
- Developing communication strategies to support business direction.
- Building positive, productive relationships with media outlets to maximise brand exposure.
- Developing long-term strategies with key KOLs, influencers and content creators to create customer loyalty and desire.
- Hosting engaging and memorable press events, reinforcing Ted Baker's brand values and aesthetic.
- Maintaining consistent brand voice and style across content.
- Creating engaging thought leadership press releases related to brand and key stakeholders to gain print and broadcast coverage.
- Monitoring global PR team budgets and forecasts to deliver against annual targets.
- Monitoring industry trends, keeping ahead of competitive landscape changes.
- Working closely alongside the CEO to ensure alignments across all objectives.
- Collaborated cross-departmentally for integrated marketing and PR campaigns.
Education
Bachelor of Arts - Fashion Marketing
University of the Creative Arts
London 09.2006 - 06.2010
Skills
- Communication skills
- Team building
- Task collaboration
- Public Relations
- Project planning and coordination
Timeline
Partnerships & Communications
Launchmetrics - 9 Month FTC
09.2024 - Current
PR & Marketing Manager
Sealskinz
02.2022 - 02.2024
Freelance PR & Marketing Consultant
Fashion & Lifestyle
11.2020 - Current
PR Manager
Ted Baker
03.2010 - 11.2020
Bachelor of Arts - Fashion Marketing
University of the Creative Arts
09.2006 - 06.2010
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