Gordon Boyd

Responsible for both Ineos and Alpine franchises at Sighthill Edinburgh working with 5 colleagues.

Day to day operating of the business representing Ineos as the soul operator in Scotland of New and used vehicles .

Also launching Scotlands first stand alone Alpine store with there new dream garage .

A loyal and rewarding 8 year period in which I was responsible for strong sales team performance in a very competitive market area coupled with a demand for high standards of guest experience .

Ensuring the team at Pentland offered a 5 star guest experience whether it be face to face with a guest or managing Digital - Web enquiries.

Being able to identify and implement change and stay ahead in this competitive market area.

Develop strong leadership skills to assist and achieve daily success with the team.

My 10 year period in this role seen my journey from sales executive to Business manager then to used car sales manager .

Experienced and shared a disciplined sales process which in my opinion is still the foundation of what we teach and share today.

My 3 years Business-Finance transaction manager experience was vital on my journey and solidified the sales process for me and how important it is .

My first encounter with the Vardy group where I was installed with a fantastic and rigid sales process dealing with sales managers and business managers to ensure a smooth positive experience for the guest and maximising all opportunities .

Great working with Mercedes benz as a product in a great market area I gained knowledge of marketing -sales process and great guest satisfaction and how important referrals can be.

Target driven and a need to provide exceptional guest satisfaction.

* My Automotive career began here in 1994 where I fell in love with the job very quickly and realised I could do well at this.

*Was able to transact with both New & Used car customers offering superb experiences as I came from a Luxury retail background .

*I had to learn quickly here as I had a lot of old school veterans that would not let me just come in and take the food from there table.

*I learned so much from working with the right people and again looking back this is one of the factors that I have been grateful for,

*Opportunity was available for a luxury car manager as VW had brought Phaeton & Touareg to the market as they ventured into this end of the market.

I went for it and was awarded the position which again I believe put me on a path.