Gokul Vignesh Ayyappan
Nottingham
Summary
Accomplished Business Development Executive with 5 years of experience in sales and market development, lead generation, market trends analysis and sales operations. Proven record of driving significant growth, including a 40% increase in sales at FCPA International Services and a 25% revenue boost at Vanguard Exports. Proven ability to identify market opportunities and execute strategic initiatives for revenue generation. Collaborative team player with strong focus on achieving results and adapting to dynamic business environments. Skilled in relationship building, market analysis, and project management.
Overview
6
6
years of professional experience
Work History
Business Development Manager
FCPA International Services
06.2022 - 12.2022
- Analyzed and improved relationship with new clients, resulting in 40% growth in sales within the first year
- Created a database of potential customers that boosted lead generation by 40%
- Conducted market research to identify new opportunities and determine customer needs and preferences
- Enhanced client relationships, driving a 35% surge in sales over half a year
Business Development Manager
Vanguard Exports
12.2020 - 06.2022
- Executed customer segmentation strategies that identified and targeted high-value customers, resulting in a 25% increase in revenue
- Strengthened and implemented a strategic business plan that resulted in a 25% increase in prospective clients retention
- Initiated and managed a marketing strategy that acquired more than 100 leads
- Utilized customer segmentation strategy to elevate revenue by 25%
Marketing Manager
King Doodle Pvt Ltd
03.2019 - 11.2020
- Directing all aspects of the e-commerce business leading cross-functional teams to successfully launch new products
- Launched successful campaigns that raised website traffic by 30% and conversions by 15%
- Crafted creative and compelling messaging that resonated with customers, build customer relationships and drove sales
- Established partnerships with industry influencers that amplified brand visibility and heightened reputation
Affiliate Marketing Manager
Mediacle Technologies
01.2018 - 01.2019
- To negotiate and work with top-performing affiliates and affiliate marketing networks and cross-functional collaboration
- Collaborated with marketing team to launch a successful digital marketing campaign that increased website traffic by 54%
- Directed growth-focused affiliate program achieving a 25% increase in online engagement
- Managed a team of 7 marketing and design professionals to develop and execute marketing campaigns
Business Development Executive
CPF (INDIA) PVT LTD
06.2017 - 11.2017
- Examined the most influencing micro pitfalls in business administration, market implementation and market penetration
- Created successful loyalty initiatives enhancing customer retention by 20%
- Expanded and implemented a lead generation strategy that escalated qualified leads by 25%
- Executed new sales strategies resulting in a 10% increase in market penetration
Education
MSC - Marketing
Northumbria University
07.2024
MBA - Marketing
PSG Institute of Management
05.2017
Skills
- Business Development
- Sales
- Relationship Building
- Relationship Development
- Communication
- Microsoft PowerPoint
- Negotiation
- Problem Solving
- Project Management
- Teamwork
- Analytical Skills
- Leadership
Timeline
Business Development Manager
FCPA International Services
06.2022 - 12.2022
Business Development Manager
Vanguard Exports
12.2020 - 06.2022
Marketing Manager
King Doodle Pvt Ltd
03.2019 - 11.2020
Affiliate Marketing Manager
Mediacle Technologies
01.2018 - 01.2019
Business Development Executive
CPF (INDIA) PVT LTD
06.2017 - 11.2017
MBA - Marketing
PSG Institute of Management
MSC - Marketing
Northumbria University
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