GINA BORNMAN
Liphook,United Kingdom
Summary
Accomplished professional with expertise in team leadership and coaching, strategic account growth, and business development and retention. Proven track record in project and change management, cross-functional collaboration, and data-driven decision making. Adept at client relationship management, consistently driving success through innovative strategies and a commitment to excellence.
Overview
29
29
years of professional experience
Work history
Account Manager
Rightmove
South West London
2022.05 - 2026.02
- Manage and grow a portfolio of +-100 independent estate agent accounts across South West London. Lead client strategy reviews, deliver market insights, and drive product adoption. First point of contact for key decision-makers, resolving issues and ensuring client satisfaction. Consistently achieve retention and upsell targets through data-driven strategies and creative solutions.
- Mentored a new team member in 2024, which involved weekly 1-2-1s, training sessions, and assessments. The team member went on to become the top company performer for 2024.
- Consistently exceeded all yearly targets, including retention and growth components. 2025 targets: 111% existing growth and 150% new business.
Account Manager
Global Media
2021.10 - 2022.05
- Managed multiplatform media campaigns (audio, outdoor, digital) from planning to execution. Led client presentations, campaign proposals, and ROI analysis. Drove upselling and cross-selling, ensuring client retention and satisfaction. Achieved 100% of phased quota.
Account Director
Eagle Radio UKRD/Bauer Media
2020.02 - 2020.08
- Oversaw client transition during company acquisition, maintaining revenue and minimizing churn. Led client communications, managed CRM activity, and presented campaign concepts. 100% of monthly targets achieved.
Sales Director & Co-Founder
Ballyhoo Media
2007.01 - 2020.01
- Founded and scaled a bespoke media house, leading sales, operations, and client relations. Managed sales teams, set targets, and delivered financial growth. Oversaw recruitment, training, and development of sales managers and teams.
- Oversaw the financial pipeline for the entire organisation, driving revenue to ensure all projects hit 100% of their targets.
Divisional Manager
Highbury Safika Media
2002.01 - 2007.01
- Managed a team of project managers in the travel and tourism sector, providing coaching, recruitment, and mentorship to all managers in my division. Maintained and nurtured key client relationships, including American Express, Nelson Mandela Foundation, and Tsogo Sun. Oversaw the launch of new projects. Strong focus on achieving divisional targets, with regular reporting directly to the CEO.
- Achieved 100% of all targets set.
Sales Manager
Highbury Safika Media
1998.01 - 2002.01
- Led and mentored a sales team of 10, driving them to consistently meet targets and focus on professional growth. Conducted regular coaching sessions to ensure team members achieved key performance indicators and refined their professional skills.
- Achieved 100% of all team targets.
Sales Executive
Highbury Safika Media
1997.01 - 1988.01
- Drove new business and client retention in advertising sales.
- Hit my individual target in my first month, and consistently achieved all monthly/yearly targets set.
Education
Bachelor of Arts - Dramatic Arts, Communications & English
University of Witwatersrand
Johannesburg12.1996
High School Diploma -
Maris Stella School
Durban12.1991
Skills
- Team Leadership & Coaching
- Strategic Account Growth
- Business Development & Retention
- Project & Change Management
- Cross-Functional Collaboration
- Data-Driven Decision Making
- Client Relationship Management
AWARDS
Rightmove Newcomer of the Year 2023, Highbury Safika Media "Manager of the Year" 2006, Highbury Safika Media "Manager of the Year" 2005, Highbury Safika Media "Manager of the Year" 2004, Highbury Safika Media "Manager of the Year" 2003, Highbury Safika Media "Manager of the Year" 2002, Highbury Safika Media "Manager of the Year" 2001, Highbury Safika Media "Manager of the Year" 2000, Highbury Safika Media "Most Valuable Team Player" 1999, Highbury Safika Media "Most Professional Team Player" 1998, Highbury Safika Media Rookie of the Year 1997
References
References available upon request.
PROFESSIONAL CONTEXT
I immigrated from South Africa in 2018 and soon discovered that building a career in the UK required locally recognised experience. This naturally created two distinct chapters in my professional story: a successful South African chapter (1997-2020) and an exciting UK chapter (2020-present). The unique market conditions during Covid-19 accelerated my decision to pivot into an individual contributor role, enabling me to quickly gain UK-based experience and establish a strong foundation for long-term growth. This move has been a deliberate investment in rebuilding momentum in a new country and positioning myself for future leadership opportunities.
LEADERSHIP
- Sales Director & Founder Ballyhoo Media 2007 – 2020
- Divisional Manager, Highbury Safika Media 2005 – 2007
- Team Manager 1997 – 2004
- Student Representative Council, University of Witwatersrand 1992 – 1994
- Prefect, Maris Stella School 1991
Timeline
Account Manager
Rightmove
2022.05 - 2026.02
Account Manager
Global Media
2021.10 - 2022.05
Account Director
Eagle Radio UKRD/Bauer Media
2020.02 - 2020.08
Sales Director & Co-Founder
Ballyhoo Media
2007.01 - 2020.01
Divisional Manager
Highbury Safika Media
2002.01 - 2007.01
Sales Manager
Highbury Safika Media
1998.01 - 2002.01
Sales Executive
Highbury Safika Media
1997.01 - 1988.01
Bachelor of Arts - Dramatic Arts, Communications & English
University of Witwatersrand
High School Diploma -
Maris Stella School