Gemma Phillips
Liverpool,Merseyside
Summary
Dynamic sales professional with extensive expertise in sales techniques, relationship management, and business development. Proven track record in managing high-value projects and developing new accounts, leveraging Salesforce CRM and Hub-spot CRM for optimal performance. Adept at competitor analysis, performance appraisals, and staff development techniques to drive team success. Skilled in creating impactful presentations and proposals, hiring and training management, and partnership marketing. Committed to advancing career goals through innovative sales strategies and continuous professional growth.
Overview
7
7
years of professional experience
7
7
years of post-secondary education
Work History
Strategic Business Director
DeliveryApp
Manchester
01.2024 - Current
- Negotiated contracts, securing optimum conditions for business expansion.
- Analysed sales reports to identify trends and update strategies.
- Optimised sales methods to best engage, acquire and retain customers.
- Developed strong teams by skilfully recruiting, orienting and training loyal, hard-working employees.
- Customized promotional strategies to meet needs of different clients, products and services.
- Planned and managed resources and budget to support and deliver objectives.
- Supported front-line sales teams with well-coordinated administrative operations.
- Evaluated sales and service processes to generate targeted improvement strategies and increase revenue opportunities.
- Identified opportunities to drive business growth, diversification and expansion.
- Designed strategy to win new business and maximise selling opportunities among existing clients, achieving lucrative results.
- Influenced key decision-making and established trust with stakeholders.
- Maintained client records in bespoke CRM systems, ensuring streamlined data processes for maximum efficiency.
- Collaborated with cross-functional teams to develop and implement new policies.
- Developed key performance indicators for tracking and evaluating new policies.
- Identified initiatives not meeting targets and worked with executing teams to find solutions.
- Negotiated agreements with diverse parties to support strategic plans.
- Identified commercially viable opportunities and scoped business relevance.
- Supported day-to-day operation of relevant projects and initiatives to assist in meeting margin goals.
- Monitored and reported on competitor and customer activity, industry trends and market developments to inform sales and marketing strategy.
- Communicated with potential leads via phone calls, cold emails and in person, providing information about product portfolio.
- Organised special sales at specific times to drive customer engagement and move high volumes of products.
- Developed pricing structures based on historical and current trends, competitor activities and supply chain data.
- Monitored and reported on competitor activity, analysing products, performance and sales.
Partnership Director
DeliveryApp
Manchester
06.2023 - 01.2024
- Updated customers on service issues and maintained satisfaction through continued communication.
- Communicated client feedback to leadership teams and identified improvement possibilities.
- Interpreted customer needs to provide tailored advice on suitable products and services.
- Educated customers about company products, services and special offers.
- Kept records of all contact with clients using CRM system.
- Nurtured positive customer relationships to increase satisfaction and loyalty.
- Built productive stakeholder relationships to increase engagement with customer activity.
- Coached and mentored teams on best practices to improve customer care.
- Maximised media coverage through tactical planning and communications.
- Built public relations strategies for broadened advertising scope.
Senior National Business Development Manager
Speedy Freight
Warrington
09.2020 - 06.2023
- Generated revenue for the business, negotiated rates for National accounts, identified and evaluated new business opportunities, maintained and forged strong relationships, worked closely with the Commercial Team, worked closely with franchise offices, and achieved individual and collective targets.
- Generated leads to bring in new client revenue and improve bottom-line profitability.
- Identified opportunities to drive business growth, diversification and expansion.
- Contacted and converted potential customers via telephone, email and in-person enquiries.
- Analysed sales reports to identify trends and update strategies.
- Negotiated and approved lucrative prices and contracts, boosting growth.
- Designed strategy to win new business and maximise selling opportunities among existing clients, achieving lucrative results.
- Consistently exceeded revenue targets through new account development.
- Reported to senior leadership on latest research on market insights, industry trends and expansion opportunities.
- Influenced key decision-making and established trust with stakeholders.
- Optimised sales methods to best engage, acquire and retain customers.
- Coached team to build client relationships and exceed sales targets.
- Supported front-line sales teams with well-coordinated administrative operations.
Business Development Manager
Speedy Freight
Warrington
01.2019 - 09.2020
- Identified opportunities to drive business growth, diversification and expansion.
- Generated leads to bring in new client revenue and improve bottom-line profitability.
- Contacted and converted potential customers via telephone, email and in-person enquiries.
- Maintained client records in bespoke CRM systems, ensuring streamlined data processes for maximum efficiency.
- Created seasonal sales plans with varying stock and promotional strategies.
- Consistently exceeded revenue targets through new account development.
- Monitored competitor activities, responding creatively to maintain relevancy and competitive edge.
- Listened to customer needs and preferences to provide targeted advice, increasing sales opportunities.
- Followed company procedures and guidelines for smooth retail operations.
- Guaranteed high levels of customer satisfaction through product knowledge and attentive service.
Flight Sales Manager
Qantas Airways
Heathrow
09.2017 - 08.2020
- Optimised sales methods to best engage, acquire and retain customers.
- Analysed sales reports to identify trends and update strategies.
- Supported front-line sales teams with well-coordinated administrative operations.
- Oversaw planning and execution of targeted sales and marketing strategies.
- Developed marketing plans to support department strategies.
- Customized promotional strategies to meet needs of different clients, products and services.
- Evaluated sales and service processes to generate targeted improvement strategies and increase revenue opportunities.
- Conducted regular market assessments to stay current on trends and maintain readiness for changes.
- Developed pricing structures based on historical and current trends, competitor activities and supply chain data.
- Defined business strategies and roadmaps to drive performance across sales, promotions and marketing departments.
Education
National Vocational Qualification in Edexcel Travel and Tourism – Distinction -
Roby Sixth Form College
01.2002 - 01.2004
Information Technology (Grade B) English, maths and Physical Education - undefined
Knowsley Hey High School
01.1997 - 01.2002
Skills
- Sales techniques
- Relationship Management
- Business development
- Account management
- Salesforce CRM
- High-value project management
- Training and Development
- Competitor analysis
- Performance appraisals
- Staff development techniques
- Sales strategies
- Hiring and training management
- Presentations and proposals
- Hubspot CRM
- New account development
- Partnership marketing
- Negotiating contracts
- Strategic thinking
- Supply chain management
- Sales forecasting
- Brand building
- Proven sales techniques
- Sales reporting
- Partnerships management
- Leadership skills
- Client account management
- Strategic planning
- Contract management
- Logistical planning
References
References available upon request.
Timeline
Strategic Business Director
DeliveryApp
01.2024 - Current
Partnership Director
DeliveryApp
06.2023 - 01.2024
Senior National Business Development Manager
Speedy Freight
09.2020 - 06.2023
Business Development Manager
Speedy Freight
01.2019 - 09.2020
Flight Sales Manager
Qantas Airways
09.2017 - 08.2020
National Vocational Qualification in Edexcel Travel and Tourism – Distinction -
Roby Sixth Form College
01.2002 - 01.2004
Information Technology (Grade B) English, maths and Physical Education - undefined
Knowsley Hey High School
01.1997 - 01.2002
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