Gavin Braine

Leading a dynamic FMCG manufacturing business with a strong leadership and +150 employees

• Management of annual Multi-Million Pound CAPEX and R&D investment
• 1 of 3 global CEO's that form part of the Global Libman Group (USA), one of the largest Floorcare & Cleaning Tools companies in the world
• Delivered CAGR over last 5 years of 11.2% whilst delivering our EBITDA requirements & doubling market share in our core markets in UK and Australia
• Strong expertise in innovation and new product development through manufacturing expertise and international sourcing
• Strong advocate for high impact culture and ensuring we all take responsibility for our actions
• Implemented Libman UK's First ever UK National TVC campaign
• Strong commercial and financial background delivering strong cashflow generation whilst paying back acquisition loan, and demonstrable actions taken to delivering topline growth and beneficial margin contribution through operational efficiencies and material cost saves
• Implementing our shared Visions and Values highlighting to our colleagues the value of working together and taking ownership and also showcasing our strong commitment to UK Manufacturing
• New leadership structure implemented to deliver a strong diverse view of opinions from within the business - helping us make more informed decisions
• Integrating new systems via WMS and Syspro Financial account software to simplify processes
• Customer First strategy implemented to ensure Customer is at the heart of everything we do - with actions such as 24 hour response time

• Focused remit as equity shareholder to double the business in 5 years and bolster Sales & EBITDA for acquisition - completed in 3 years
• Delivered YOY growth via new customers, increased ranging and NPD offering
• Diversified our portfolio across global customers from Woolworths (Australia) to Tesco (UK) to Walgreens (USA to ensure more balanced revenue streams
• Drove our Digital interaction through collaboration of well influencers and implemented brand ambassadorial programme
• Managing our cost structures to reflect the ever-changing market on FX / Raw Material and Commodity pricing
• Highly focused on margin delivery to offset inflationary cost measures, through NPD margins value adding, and via robust value engineering projects bolstering the bottom line EBITDA

• Responsible for the strategic direction of National Grocery Retailers of the Top 4 retailers plus others with P&L of c+£100m/ £65m NSV - grocery retail made
• Responsible for International pricing agreements across Lidl / Tesco and Walmart to ensure parity of pricing globally
• Delivering financial objectives and category objectives i.e (market share) against budgeted targets
• Key Achievements to date: Secured new contract in 2015 with Lidl on our Right Guard deodorants.
• Voted in 2014 strongest performer and High Potential candidate for international management
• 2014 3rd place in Global KAM award – voted by Head of International Sales

• Manage and develop team to deliver budgeted KPI’s across 3 divisions Deodorants / Hair / Styling.
• KPIs set to manage Net Revenue, Gross Margin, Promotional spend and mix, Key Account customer contracts, COS
• Creating full business strategy across Category / Promotional / Trade Marketing / Brand Marketing / Digital & Loyalty Card Mailing to ensure maximum return for both Tesco & Henkel

· Tesco -2012 First Ever Front of store 635 pallets on Right Guard 250ml increment £1.2 NES

· 2012 Tesco delivered incremental distribution points across Colour/Styling /Deo’s category 6,500 distribution points

• Full P & L Responsibility and day to responsibility of major National Accounts for J Sainsburys & Cash & Carry, Superdrug & Savers and Waitrose
• Various successes in this role with new listings across Health & Beauty categories on Bodyform & Tena
• Instigated cost saving via value engineering pack sizes within discount saving over £1.1m in material costs

• Various roles held from Sales representative to Key Account Manager
• Promoted 3 times within Brita also winning Employee of the year award in 2006
• Managing Key Account from opening Amazon account to Littlewoods catalogue