Gabrielle Goldstein

From May 2022, I pursued freelance opportunities focused on diverse digital learning initiatives encompassing Learning Programme Management, Instructional Design, Consulting, and eLearning Development Throughout this period, my projects have included:

Project 1: Instructional Designer (QinetiQ Engineering)

August 2023 - Present

Led instructional design for an internal global learning award on the topic of Test and Evaluation for over 3000 Systems Engineers globally across the USA, UK and Australia.

• Leveraged instructional design principles to create engaging blended learning programs (Digital Test and Evaluation, Requirements Engineering) incorporating microlearning modules and facilitated face-to-face sessions.
• Created engaging explainer animations using Vyond and Synthesia to introduce each module, promoting knowledge retention and learner engagement.
• Maintained the integrity of the LXP by meticulously exporting and uploading SCORM packages to Thrive LXP, guaranteeing a smooth learning experience for users.
• Partnered with Subject Matter Experts (SMEs) to conduct a comprehensive training needs analysis, identifying critical learning gaps and documenting them for effective program development.
• Implemented a streamlined review cycle, optimizing collaboration between SMEs and designers, resulting in faster content turnaround.
• Partnered with external vendors and developers to ensure smooth project management, timing and coordination.
• Led the transformation of face-to-face workshops into effective blended learning solutions, leveraging the 70-20-10 model for optimal knowledge transfer and skill development.

Project 2: Digital Learning Manager (GlaxoSmithKline Pharmaceuticals)

August 2022 - July 2023

Manage and own the learning, delivery, and project management of a Digital Learning Solution for new systems implemented to comply with EU Regulation updates.

• Managed and oversaw the EU Clinical Trial Regulation program, taking full ownership of learning, delivery, and management aspects.
• Leveraged Cornerstone LMS reporting to assess training completion and identify opportunities to boost learner engagement through marketing channels in MS Teams or the staff social pages.
• Developed and implemented an effective Learning Needs Analysis and long-term curriculum by engaging and collaborating with Subject Matter Experts (SMEs).
• Utilised the 70:20:10 model to design comprehensive blended learning solutions for long-term training effectiveness.
• Employed Adobe Storyline and Rise 360 to construct interactive eLearning modules, simulations and gamified solutions to enhance knowledge retention and engagement.
• Pioneered the integration of AI-driven tools for real-life scenario-based training, an innovative approach not previously utilized at GSK.
• Curation and management of learning curricula in Cornerstone LMS
• Introduced and provided training on cutting-edge AI technologies like Synthesia, Vyond, and Murf, enhancing employees' proficiency in utilizing these innovative learning solutions.
• Successfully executed project management responsibilities for the learning program, maintaining regular communication and collaboration with program leads using Trello.
• Successfully designed and implemented interactive system training for an interim solution using Adobe Storyline.

Project 3: Learning Consultant (Corporate Visions - Science)

Created and implemented eLearning modules for a sales training initiative grounded in behavioral science principles

• Transformed intricate ideas into captivating educational materials.
• Produced graphics utilizing Adobe Illustrator, Photoshop, and Canva.
• Partnered with subject matter experts (SMEs) to ascertain training requirements and craft storyboards.
• Applied Project management strategies to optimize workflow and communication.

Responsible for the Instructional design of training videos, aimed at Sales Consultants in FinTech.

• Gather learning requirements from Subject Matter Experts to develop TNA's
• Coordinate face to face learning conference in Manchester for top selling employees, managing calendar, speakers and booking.
• Script and design storyboards in an efficient manner to keep up with evolving technology.
• Translate face to face training into blended learning solutions in line with the 70-20 - 10 model.
• Drive learning engagement through sharing highlights and marketing our products in townhall meetings.
• Identified and interviewed subject matter experts (SMEs) to contribute to engaging multimedia training materials, including video content and podcasts.
• Review the effectiveness of training through a variety of qualitative and quantitative methods.
• Evaluated course performance to determine areas in need of improvement.

Responsible for the design, development and implementation of complex medical eLearning packages in Articulate 360, Rise and Vyond. In addition to this, I assisted with the launch of a new LMS - Blackboard.

• Projects included Nursing Apprenticeship Training, Resus Training and Covid 19 Vaccinations.
• Design and develop eLearning packages using Articulate Storyline, Rise and Vyond animation.
• Upload and manage SCORM files to the Blackboard LMS
• Conduct fully Training Needs Analysis by identifying SMEs.
• Develop imagery and graphics using Adobe Illustrator and Adobe Photoshop.
• Work with internal SME's to understand training needs, and recommend creative ideas.
• Create engaging eLearning templates in Articulate and provide upskilling for junior DLO's.
• Translate classroom training modules e.g resuscitation into eLearning.

• Consulting with clients to design and develop creative elearning artefacts, using Articulate 360 and Vyond animation software
• Clients include digital agencies and pharmaceutical companies.
• Consult with SME's to recommend effective digital learning solutions for needs.
• Storyboard and write scripts for learning content, in line with the organisation's sign off process.
• Creation of explainer and learning videos in Vyond animation software.
• Ensure training design is in line with company branding

Led end-to-end design and development of a system onboarding learning programme for all regulatory employees globally.

• Transformed a mundane, outdated curriculum into a creative blended learning journey consisting of core and optional modules that are both virtual and digital: WebEx, eLearning, and video animations.
• Managed the onboarding training project, through development of the TNA, and leading a team of SMEs.
• Consulted with subject matter experts and process owners to identify processes, training gaps and learning objectives to produce a training needs analysis (TNA).
• Research, and influence senior management, to acquire new innovative learning solutions such as microlearning videos.
• Storyboard, script writing and development of eLearning (Adobe Captivate), animations (Vyond), manuals (MS Word), infographics (Adobe), webinars (WebEx) and classroom training.
• Identify learner roles by facilitating stakeholder and persona mapping workshops.
• LMS management of eLearning content and users in cornerstone LMS.
• Develop training communication strategy through the development of infographics (Adobe Illustrator) and the design of a training site in SharePoint.
• Perform qualitative and quantitative evaluation of learning through interviews with stakeholders and feedback.

• Client-facing consultant responsible for design and delivery of systems training for: 1
• SAP implementation training and documentation: within an international maritime services engineering organisation
• Specialised in SAP Project Systems & Supply Chain Procure to Accounting functions. 2
• Sharepoint, Microsoft 365 & Dynamics training and documentation consultant for Europe's largest Housing Association.
• Responsibilities include:
• Instructional design of eLearning, classroom training and animations including storyboarding.
• Conduct interviews with functional consultants to scope learning requirements and system processes via Microsoft Visio maps.
• Development of eLearning (Adobe Captivate/Articulate 360), Instructor Led Training, Manuals, Simulations (Camtasia) and animations (Vyond).
• Design and deliver face-to-face training and coaching sessions with learners for up to 15 participants using MS Ppt.
• Create and maintain a training environment on SAP and MS Dynamics for end users to access.
• Review end to end processes and recommend solutions to Business Leads.
• Design digital learning solutions for accounts payable, human resources and project management solutions in SAP.
• Work with team members to ensure training is aligned across the business in all workstreams.

• First point of contact for all SAP administrative enquiries to an office of 150 + employees
• The role evolved to develop new SAP Procure to Pay and administrative processes with the IT department.

• Created learning documentation that conveys the processes and procedures of various job roles within finance and accounting departments in SAP ERP System
• The documents were used to aid the transition of job responsibilities undergoing offshore transitioning
• The role required me to create an excellent stakeholder relationship in a difficult time whilst redundancies were taking place.

• ELearning developer using Adobe Storyline for CloudCall clients using CRM communication software.
• Work in a team to design and develop engaging eLearning content for a cloud-based telephone tech CRM company using various systems.
• Create impactful videos by incorporating voiceover narration, enhancing the learning experience for users.
• Develop try-it-yourself interactive scenarios to facilitate hands-on learning and practical application of CRM technologies eg MD Dynamics.
• Collaborate closely with subject matter experts (SMEs) to gather content and ensure accuracy in eLearning materials.

• Developed and constructed engaging eLearning modules targeting soft skills for Sales training, as part of a cutting-edge sales training program rooted in behavioural science principles.
• Create eLearning content using Adobe Storyline and other design tools, translating complex concepts into simple and engaging learning solutions.
• Collaborate with Subject Matter Experts to identify learning needs and develop storyboards.
• Develop graphics using Adobe Illustrator, Photoshop, and Canva to enhance the visual appeal of eLearning content.
• Review and edit videos using Adobe Premiere Pro to ensure high-quality multimedia elements.
• Adapt complex psychological methods into easily comprehensible scripts for an external production.
• Manage projects and documents on Mural to ensure seamless workflow and efficient communication.
• Maintain consistency in company branding and tone of voice across all learning materials.