Summary
Overview
Work History
Education
Skills
Languages
Certification
Timeline
Generic

Gabriela Borges Wilcock

Preston,Lancashire

Summary

Creative and motivated junior digital marketing trainee with a background in sales, customer service, and content creation. Currently growing my experience through TikTok and Instagram by creating lifestyle, beauty, and soft living content, while learning more about social media marketing and branding. Comfortable with Canva, CapCut, video editing, trend research, and AI-assisted content creation. Passionate about creativity, communication, and building engaging online content while continuing to learn and grow in the digital marketing industry.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Content Cretor & Social Media Assistant

freelancer/self employed
07.2025 - Current
  • Created and edited short-form content for TikTok and Instagram focused on lifestyle, wellness, beauty, and home content.
  • Grew TikTok presence, achieving over 100K likes through consistent content creation.
  • Developed skills in video editing, storytelling, trend research, and social media strategy.
  • Created engaging captions, hooks, and visual content tailored to platform trends and audience behaviour.
  • Collaborated with small brands through gifted PR partnerships and product-focused content.
  • Analysed content performance and adapted posting strategies to improve reach and engagement.

Sales Representative

Meksul Metal Strutuctures LTDA
Goiania, Brazil
03.2018 - 12.2021
  • Worked with sales goals, campaigns, and customer relationship management.
  • Worked with sales targets and promotional campaigns in a fast-paced sales environment.
  • Followed up with clients and helped maintain active customer accounts.

Education

Professional Certificate - Digital Marketing & E-commerce

Google/Coursera
01-2026

Higher National Diploma - Commercial Managemernt

Estacio de Sa
Goiania, Brazil
01-2021

Skills

  • Social media marketing
  • Content creation
  • Video editing
  • Content planning
  • TikTok marketing
  • Customer relationship management
  • Client communication
  • Social media advertising
  • Trend research
  • Product photography
  • Product photo editing
  • Brand collaboration
  • Canva
  • Instagram & TikTok content creation

Languages

Portuguese
First Language
English
Advanced
C1
Spanish
Intermediate
B1

Certification

  • Level 1, 2 & 3 Certificate in Sales and Marketing by Reed Courses / Empower UK Employment Training (2025)

(Covered sales fundamentals, customer service, negotiation skills, and workplace communication)

• Functional Skills Level 2 in Maths and English by One Education

• Google Digital Marketing & E-commerce Professional Certificate by Coursera

• Google Digital Garage, Fundamentals of Digital Marketing

Timeline

Content Cretor & Social Media Assistant

freelancer/self employed
07.2025 - Current

Sales Representative

Meksul Metal Strutuctures LTDA
03.2018 - 12.2021

Professional Certificate - Digital Marketing & E-commerce

Google/Coursera

Higher National Diploma - Commercial Managemernt

Estacio de Sa

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Gabriela Borges Wilcock