Florence Comber
Stratford-upon-Avon,Warwickshire
Summary
Experienced PR and social media professional with over two years’ hands‑on experience in public relations, social media marketing, and campaign management. Having completed a PRCA‑recognised Level 4 apprenticeship with a distinction, I have built a solid foundation in media relations, campaign planning, crisis communications, and strategic content creation. I currently work as an Account Executive, where I manage B2B consumer‑facing campaigns, create and schedule social content, oversee paid social activity, and support press liaison and external stakeholder engagement. I bring a proactive, relationship‑driven approach to enhancing brand visibility and delivering impactful communication outcomes.
Overview
5
5
years of professional experience
Work history
Public Relations and Communications Executive
TALA
Banbury, Oxfordshire
2024.04 - Current
As an Account Executive, I support the delivery of multi‑channel PR and social media activity across B2B and several consumer‑facing campaigns. My role includes media relations, building journalist relationships, drafting press materials, and coordinating coverage, alongside social media content creation, schedulinga and engagement tracking. I manage day‑to‑day campaign activity for trade clients, contribute to strategic planning, and help execute paid and organic social campaigns. Drawing on the skills developed through my PRCA‑led apprenticeship, where I achieved a distinction across all criteria, I also support event coordination, stakeholder communication and press liaison to strengthen brand visibility and ensure smooth campaign delivery.
Business administration assistant (Internship)
Silence UK
Birmingham, West Midlands
2023.05 - 2023.10
- Organised trade shows and promotional events that elevated brand recognition and interest from potential clients.
- Participated in trade shows and corporate events to promote company's products and services.
- Provided high-quality support across administrative tasks of end-to-end sales.
- Produced monthly reports to provide insight into invoicing process efficiency.
- Managed financial transactions including invoicing, expense claims and petty cash reconciliation.
- Utilised social media platforms to increase brand recognition.
Waiter bartender
Loungers
Stratford-upon-Avon, Warwickshire
2022.08 - 2023.10
- Served food promptly, resulting in improved customer satisfaction.
- Demonstrated flexibility by covering various shifts as required.
- Coordinated private event set-up, delivering successful hosting experiences.
- Collaborated with bar staff for efficient drink orders and delivery.
- Collaborated on promotional activities that increased restaurant visibility.
Bartender waiter
Boston Tea Party
Stratford-upon-Avon, Warwickshire
2021.08 - 2022.09
- Maintained cleanliness of the bar area by regular sweeping and mopping.
- Responded promptly to customer inquiries, improving overall satisfaction rate.
- Ensured compliance with hygiene standards through routine cleaning tasks.
- Developed strong relationships with regular customers, encouraging repeat visits.
- Assisted guests with special dietary requests, ensuring their comfort and safety.
Education
GCSEs - Maths, English, Science, Geography, Religion and Philosophy, Spanish studies,
Chipping Campden School
Chipping Campden, Gloucestershire 01/2020 - 07/2020
A-Levels - Business Studies, Media Studies, English Literature and Language
A Levels
Chipping Campden School 01/2021 - 07/2022
Diploma of Higher Education - Public Relations and Communications
PRCA
Banbury, Oxfordshire 04/2024 - 10/2025
Skills
- Social media engagement tracking
- Social media content design
- Social media scheduling tools
- Social media campaign copywriting
- Social media marketing strategies
- Public relations expertise
- Public relations management
- Journalist media engagement
- Copywriting and editing news releases
- Targeted media outreach
- Paid social campaigns
- Event planning and execution
- Long-form writing skills
- Media relations and liaison
Timeline
Public Relations and Communications Executive
TALA
2024.04 - Current
Business administration assistant (Internship)
Silence UK
2023.05 - 2023.10
Waiter bartender
Loungers
2022.08 - 2023.10
Bartender waiter
Boston Tea Party
2021.08 - 2022.09
GCSEs - Maths, English, Science, Geography, Religion and Philosophy, Spanish studies,
Chipping Campden School
01/2020 - 07/2020
A-Levels - Business Studies, Media Studies, English Literature and Language
A Levels
01/2021 - 07/2022
Diploma of Higher Education - Public Relations and Communications
PRCA
04/2024 - 10/2025