Summary
Work History
Education
Skills
Leadership Experience
Websites, Portfolios and Profiles
Hobbies and Interests
Languages
Timeline
Generic

Fiza Asif

Lahore

Summary

Detail-oriented and creative Digital Marketing student with a 3.40 CGPA and hands-on experience in product development, market research, and customer engagement. Skilled in social media marketing, communication strategies, and managing customer interactions in fast-paced environments. Possesses a strong technical foundation in Python, SQL, and Adobe Creative Suite, with the ability to combine analytical thinking and creativity to deliver effective solutions. Eager to contribute to a growth-oriented organisation while continuously developing professional and technical skills.

Work History

Team Member, Product Development & Marketing

UNIVERSITY OF LAHORE
Lahore
02.2025 - 06.2025
  • Co-developed a herbal shampoo, contributing to product formulation, packaging, and go-to-market approach.
  • Conducted market research with 50+ target consumers to enhance product positioning and branding strategy.
  • Designed and executed promotional strategies, increasing product awareness among campus audience.
  • Worked with a team of six to ensure timely project completion.

Sales & Operations Team Member

UNIVERSITY OF LAHORE
Lahore
04.2025 - 05.2025
  • Achieved 70% of daily sales target through effective customer engagement and upselling techniques.
  • Managed sales operations by addressing customer queries and facilitating purchase decisions in real time.
  • Delivered a positive customer experience, contributing to repeat purchases and team revenue goals.
  • Utilised marketing tactics to enhance customer conversion rate.

Education

Bachelor of Science - Digital Marketing

UNIVERSITY OF LAHORE
Lahore, Pakistan
06-2027

Skills

  • Facebook Ads Manager
  • Market Research
  • Content Creation
  • Adobe Photoshop
  • Python
  • SQL
  • MS Excel
  • MS PowerPoint
  • Market analysis
  • Customer engagement
  • Sales operations
  • Team collaboration

Leadership Experience

University of Lahore, Lahore, Punjab, Pakistan, Group Project Leader - Entrepreneurship Project, 2025-02-01, 2025-06-30, Led a team of 6 members, delegating tasks and ensuring timely execution of project milestones., Coordinated product development and marketing strategy across team functions., Presented final project to an academic panel, demonstrating leadership and communication skills.

Websites, Portfolios and Profiles

www.linkedin.com/in/fiza-asif-58203237b

Hobbies and Interests

  • Social Media Trends
  • Digital Content Creation
  • Photography
  • Editing
  • Learning New Marketing Tools

Languages

URDU
First Language
English
Proficient
C2

Timeline

Sales & Operations Team Member

UNIVERSITY OF LAHORE
04.2025 - 05.2025

Team Member, Product Development & Marketing

UNIVERSITY OF LAHORE
02.2025 - 06.2025

Bachelor of Science - Digital Marketing

UNIVERSITY OF LAHORE

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Fiza Asif