Fiona Beech
Lancing,West Sussex
Summary
Accomplished Account Director with talent for building relationships and closing deals, paired with strategic mindset and strong leadership skills. Proficient in sales strategy development and team management, fostering growth and collaboration. Committed to driving revenue and expanding market presence through innovative approaches.
Overview
25
25
years of professional experience
4
4
years of post-secondary education
Work History
Head of Sales
LoveReading
Lancing, West Sussex
09.2018 - Current
- Major Publisher Key Account Management; Penguin, Bloomsbury, Hachette and Simon & Schuster
- Consultative sales approach, established key account growth YOY
- New business development; Lonely Planet, Thames & Hudson, small Independent Publishers YOY
- Successful, collaborative relationships with editorial and implementation team ensuring end to end smooth delivery of promotions.
- Delivering engaging client facing sales presentations, and campaign results highlighting ROI to drive growth across business
Account Director
The Media Sales House
Hove, East Sussex
02.2016 - 09.2018
- Provided experienced media sales for clients needing to out source
- Achieved weekly/monthly revenue targets, reporting and forecasting
Key Account Manager Broadcast (MBI)
Emap Publishing
London
03.2010 - 08.2012
- Key Account Management - Broadcasters to Production companies and OBs (outside broadcasters)
- Represented company at industry events, networking to increase client engagement and identify new opportunities, e.g. Cannes TV Festival
- Achieved sponsorship of inaugural Broadcast TV Awards
Client Account Manager
The Evening Standard, DMGT
London
12.2006 - 01.2010
- Managed portfolio of key accounts in consumer tech and FMCG sectors, across The Evening Standard and London Lite
- Delivered high level of client direct service
- Negotiated tech client sponsored, T3 branded ES Magazine supplement worth £150K
Group Ad Manager
Future Publishing
London
01.2000 - 10.2006
- Forecast and delivered £2M ad budget across technology magazine portfolio including flagship title, T3 Magazine
- Mentored and managed team of 10 sales execs across portfolio of 5 magazines
Education
Bachelor of Science - Sociology & Psychology
Buckinghamshire New University
High Wycombe 10.1994 - 06.1998
Skills
- Strategic Account Management
- Business Development
- Contract negotiation
- Excellent communication
- Problem-solving
- Leadership & team management
Timeline
Head of Sales
LoveReading
09.2018 - Current
Account Director
The Media Sales House
02.2016 - 09.2018
Key Account Manager Broadcast (MBI)
Emap Publishing
03.2010 - 08.2012
Client Account Manager
The Evening Standard, DMGT
12.2006 - 01.2010
Group Ad Manager
Future Publishing
01.2000 - 10.2006
Bachelor of Science - Sociology & Psychology
Buckinghamshire New University
10.1994 - 06.1998
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