FERNANDA LAU
Leeds,United Kingdom
Summary
A highly skilled professional in social media management, digital photography, and video production with strong communication abilities. Passionate about working on teams and coordinating collaborative projects effectively. Currently pursuing a career in HR, culture, and diversity management.
Overview
9
9
years of professional experience
Work History
SOCIAL MEDIA REELS STRATEGIST
LUXURY PRESENCE
Austin, Texas
09.2022 - 01.2025
- Created 50-60 monthly reels for a diverse client base
- Contributed to establishing a pioneering reels team within the company
COMMUNITY MANAGER
COPARMEX NL
Monterrey, Nuevo Leon, Mexico
05.2021 - 06.2024
- Audiovisual production (video and photography)
- Maintained social media presence, enhancing brand image
- Managed to increase followers on Instagram and Facebook by 80%
COMMUNICATIONS
SATMA
Monterrey, Nuevo Leon, Mexico
02.2019 - 04.2021
- Audiovisual production for lawyers and medical specialists
- Set team objectives, monitored progress, and assessed required adjustments
- Established strong client relationships through excellent communication skills
CONTENT CREATOR
'EL VOTANERO' PORTAL
Monterrey, Nuevo Leon
03.2018 - 07.2018
- Concept creator
- A political platform that promoted a conscious vote
VIDEO EDITOR
AGENCIA INFORMATIVA UDEM
Monterrey, Nuevo Leon
09.2017 - 06.2018
- Produced videos for journalism student department
SCRIPT SUPERVISOR
CATARSIS PRODUCCIONES
Monterrey, Nuevo Leon
09.2016 - 09.2016
- Script continuity, wardrobe and makeup in the pilot series
- Organized time and resources for smooth and orderly workflow.
RECEPCIONIST
PIZZA HUT
Villahermosa, Tabasco
06.2016 - 08.2016
- Managed take-out orders in person and via phone
- Professionally greeted incoming customers and provided friendly, knowledgeable assistance.
Education
BA - OF INFORMATION AND COMMUNICATION SCIENCES
UNIVERSITY OF MONTERREY
Monterrey, NL, Mexico 09.2014 - 12.2018
MA - HUMAN RESOURCE MANAGEMENT
UNIVERSITY OF LEEDS
Leeds 09.2024 -
Skills
- Social media management
- Digital photography expertise
- Video Production
- Written communication
- Coordinating with teams
- Adobe Premiere Pro Editing
- Image Editing and Retouching
- Audition Performance Skills
- Microsoft Office proficiency
- Collaborative team leading
Languages
English
Advanced
Spanish
Native
Affiliations
- Pilates lover
- Hiking enthusiast
- Booktok Follower/Reader
- Networking events
Timeline
MA - HUMAN RESOURCE MANAGEMENT
UNIVERSITY OF LEEDS
09.2024 -
SOCIAL MEDIA REELS STRATEGIST
LUXURY PRESENCE
09.2022 - 01.2025
COMMUNITY MANAGER
COPARMEX NL
05.2021 - 06.2024
COMMUNICATIONS
SATMA
02.2019 - 04.2021
CONTENT CREATOR
'EL VOTANERO' PORTAL
03.2018 - 07.2018
VIDEO EDITOR
AGENCIA INFORMATIVA UDEM
09.2017 - 06.2018
SCRIPT SUPERVISOR
CATARSIS PRODUCCIONES
09.2016 - 09.2016
RECEPCIONIST
PIZZA HUT
06.2016 - 08.2016
BA - OF INFORMATION AND COMMUNICATION SCIENCES
UNIVERSITY OF MONTERREY
09.2014 - 12.2018
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