Summary
Overview
Work History
Education
Skills
Right to Work
Accomplishments
Timeline
Generic

Felisia Cynthia Moore

Relationship Management
21 Ellis Drive, Micheldever,Winchester

Summary

Banking professional with expertise in relationship management and regulatory compliance. Skilled in managing corporate and FI client portfolios, driving growth, and delivering tailored solutions. Experienced in KYC due diligence, AML/CTF compliance, and remediation projects, combining client-focused expertise with compliance knowledge to mitigate risk and support sustainable business growth.

Overview

15
15
years of professional experience
3
3
Languages

Work History

ASSOCIATE RM - FI

BANK NEGARA INDONESIA
London, England
03.2022 - 03.2025
  • Managed & monitored a portfolio of 70+ clients, performing periodic reviews and escalating high-risk cases to compliance teams in line with regulatory frameworks.
  • Structured and coordinated loan assets via bilateral, syndication, and club deals, integrating due diligence and credit risk assessments into the process.
  • Led a comprehensive KYC remediation project for 100+ clients, ensuring adherence to AML, CTF, and regulatory requirements, while improving the accuracy and integrity of client data.
  • Acted as a central liaison with compliance, legal, and operational teams to resolve issues related to KYC, loans, trade finance, and payments.
  • Supported transaction monitoring and screening processes, addressing alerts related to sanctions, PEPs, and adverse media.
  • Responded to customer inquiries and resolved complaints to establish trust and increase satisfaction.

DIGITAL MARKETING & SOCIAL MEDIA

DARK SUGARS CHOCOLATE
London, England
08.2021 - 02.2022
  • Optimised e-commerce campaigns through A/B testing, increasing online sales and engagement.
  • Strengthened brand presence by creating engaging content and managing multiple social media platforms.
  • Monitored market trends to adjust marketing strategies and improve conversion rates.

INTERNSHIP

BANK NEGARA INDONESIA
London, England
10.2020 - 08.2021
  • Supported staff members in their daily tasks, reducing workload burden and allowing for increased focus on higher-priority assignments.
  • Maintain communication and coordination with 48 Indonesian Embassies in the UK, EMEA and South America Region.
  • Aids, investigates, responds to, and resolves customer inquiries and complaints by connecting with the appropriate department.
  • Sorted and organised files, spreadsheets, and reports.

PRODUCT MARKETING MANAGER

OVO (Digital Payment Services)
Jakarta, Indonesia
11.2017 - 08.2019
  • Implemented user-centric marketing strategies, increasing user engagement and transaction frequency.
  • Managed promotional campaigns to establish long-term customer loyalty and product adoption.
  • Drove growth plans through data-driven budgeting and strategy.

BRAND MANAGER

COBRA DENTAL INDONESIA
Jakarta, Indonesia
03.2012 - 10.2017
  • Designed and executed promotional initiatives to enhance product visibility and market performance.
  • Collaborated with sales teams to ensure seamless implementation of strategic marketing plans.

ASST. BRAND MANAGER

LUXASIA INDONESIA
Jakarta, Indonesia
04.2011 - 02.2012
  • Responsible for Davidoff, Marc Jacob, Sarah Jessica Parker and J.Lo Fragrances.
  • Developed a brand strategy and a merchandising framework to maximise sales while aligning with the objectives set by General Management and the requirements from Brand Owners.

BRAND EXECUTIVE

ASIA PULP & PAPER
Jakarta, Indonesia
10.2009 - 03.2011
  • Developed and executed branding campaigns, boosting product awareness and sales for Paseo Tissue.

Education

MBA - International Business

University of Greenwich
London, United Kingdom
07-2021

BBA - Management

Parahyangan Catholic University
Bandung, Indonesia
10-2009

Skills

  • Relationship Management

  • Account management

  • Compliance (KYC, Risk Management)

  • Cross-Border Transaction

  • Stakeholder Engagement

Right to Work

Visa holder with unrestricted right to work in the UK - Spouse Visa.

Accomplishments

  • Spearheaded a compliance overhaul impacting 100+ clients, achieving 100% regulatory adherence and enhancing operational efficiency.
  • Boosted portfolio revenue by 9% through strategic client engagement and tailored financial solutions.

Timeline

ASSOCIATE RM - FI

BANK NEGARA INDONESIA
03.2022 - 03.2025

DIGITAL MARKETING & SOCIAL MEDIA

DARK SUGARS CHOCOLATE
08.2021 - 02.2022

INTERNSHIP

BANK NEGARA INDONESIA
10.2020 - 08.2021

PRODUCT MARKETING MANAGER

OVO (Digital Payment Services)
11.2017 - 08.2019

BRAND MANAGER

COBRA DENTAL INDONESIA
03.2012 - 10.2017

ASST. BRAND MANAGER

LUXASIA INDONESIA
04.2011 - 02.2012

BRAND EXECUTIVE

ASIA PULP & PAPER
10.2009 - 03.2011

MBA - International Business

University of Greenwich

BBA - Management

Parahyangan Catholic University

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Felisia Cynthia MooreRelationship Management