Summary
Overview
Work History
Education
Skills
Affiliations
Languages
Timeline
Generic
Fariha Azhar

Fariha Azhar

Birmingham,United Kingdom

Summary

Accomplished professional with expertise in business analysis, financial management, and marketing & sales. Demonstrated proficiency in project management, data analysis, and supply chain & operations. Proven track record in entrepreneurship & innovation, leadership & teamwork, and communication & negotiation. Adept at problem-solving & critical thinking, adaptability & time management, and networking & relationship building. Committed to leveraging skills to drive organizational success and foster growth.

Overview

14
14
years of professional experience

Work History

Education counsellor

HR Consultants Pvt Ltd
Islamabad, Pakistan
11.2015 - 01.2025

Job responsibilities includes guiding students in making informed academic and career decisions.

  • Provide one-on-one or group counselling to students to help them understand their strengths, weaknesses, and academic goals.
  • Assist students in identifying career paths based on their interests, skills, and academic performance.
  • Help students create and follow academic plans, ensuring to meet graduation requirements and achieve their educational goals.
  • Advise on course selection, based on student’s academic strengths and career aspirations.
  • Provide guidance on career choices and future academic pursuits, including advice on vocational training, higher education, or entering workforce.
  • Assist students with resume building, interview preparation, and job search strategies.
  • Guide students through process of researching, applying, and selecting colleges and universities that align with their academic interests and career goals.
  • Help with preparation of college applications, including personal statements, essays, and recommendation letters.
  • Organize workshops on topics such as study skills, stress management, time management, career exploration, and college preparation.
  • Maintain confidential student records and keep track of counselling sessions, academic progress, and career plans.
  • Providing guidance on admission and visa application processes for international students.
  • Supporting students in preparing required documents for visa approval.
  • Recruit 200 students on average every year into international universities.
  • Managed over 100 calls each day to follow up with students to solve queries.


Conversion Manager

PFL Education Pvt Ltd
Rawalpindi, Pakistan
04.2011 - 08.2015

Job responsibilities including as Conversion Manager on converting inquiries or leads into enrolled students. Key responsibilities include:

  • Oversee and manage conversion of student inquiries into confirmed admissions for study abroad programs.
  • Provide personalized advice to prospective students regarding suitable study destinations, courses, and universities.
  • Guide students through application process, ensuring all required documents are submitted accurately and on time.
  • Offer guidance on visa applications, documentation, and interview preparation.
  • Follow up with potential students through database regularly on average more than 50 to 70 students to answer questions, resolve concerns, and encourage decisions.
  • Set and meet sales targets for student conversions by promoting services and closing deals.
  • Build and maintain strong relationships with students, parents, and partner institutions to ensure successful conversions.
  • Stay updated on global education trends, university offerings, and admission requirements to better advise students.
  • Work closely with other teams (e.g., marketing, counselling) to ensure smooth operations and student satisfaction.
  • Track and report on conversion rates, analyze trends, and refine strategies for higher success rates.

Education

Masters by Research International Business - Research In International Logistics

University of Gloucestershire
Cheltenham
01.2025 -

Bachelor of Business Administration - Human Resource Management

Iqra University
Islamabad, Pakistan
09.2004 - 05.2013

Higher Secondary School Certificate - Computer Science

Askari college for Girls
Rawalpindi, Pakistan
09.2002 - 07.2004

Secondary School Certificate - General Science

F.G Sir Syed Girls Secondary School
Rawalpindi, Pakistan
09.2000 - 08.2002

Skills

  • Business Analysis – Understanding market trends, data interpretation
  • Visa Application Processing – Knowledge of student visa rules (USA, UK, Canada, Australia, etc)
  • Documentation & Compliance – Preparing financial statements, visa interview preparation
  • Immigration Policies & Regulations – Staying updated on policy changes
  • Financial Management – Budgeting, forecasting, financial reporting
  • Marketing & Sales – Digital marketing, consumer behaviour, CRM tools
  • Project Management – Agile, Scrum, strategic planning
  • Data Analysis & Excel – Using Excel, Power BI, or SQL for insights
  • Supply Chain & Operations – Logistics, inventory management
  • Entrepreneurship & Innovation – Business development, start-up knowledge
  • Leadership & Teamwork – Managing teams, conflict resolution
  • Communication & Negotiation – Presentations, persuasion skills
  • Problem-Solving & Critical Thinking – Decision-making, analytical skills
  • Adaptability & Time Management – Handling pressure, multitasking
  • Networking & Relationship Building – Stakeholder management

Affiliations

  • Reading – Fiction, non-fiction, business, self-improvement
  • Photography & Videography – Visual storytelling, editing skills
  • Music & Playing Instruments – Creativity, discipline
  • Traveling – Cultural awareness, adaptability
  • Volunteering & Charity Work – Shows social responsibility

Languages

Urdu
Advanced
English
Advanced

Timeline

Masters by Research International Business - Research In International Logistics

University of Gloucestershire
01.2025 -

Education counsellor

HR Consultants Pvt Ltd
11.2015 - 01.2025

Conversion Manager

PFL Education Pvt Ltd
04.2011 - 08.2015

Bachelor of Business Administration - Human Resource Management

Iqra University
09.2004 - 05.2013

Higher Secondary School Certificate - Computer Science

Askari college for Girls
09.2002 - 07.2004

Secondary School Certificate - General Science

F.G Sir Syed Girls Secondary School
09.2000 - 08.2002
Fariha Azhar