Ethan Peters
Brackley,Northamptonshire
Summary
Ambitious second year Marketing Communications student eager to build upon experience. Skilled in digital content, event coordination, and market research. Strong communicator and team player, confident in collaborating across all business functions to help deliver impactful results. Seeking a placement year opportunity to contribute fresh ideas, creativity, and awareness while developing expertise in brand communications and digital marketing.
Overview
4
4
years of professional experience
Work history
Marketing & PR - Work Experience
Cupra UK
09.2025 - Current
- Researched influencers, content creators, and media outlets to identify collaboration and sponsorship opportunities aligned with Gen Z marketing pillars.
- Developed slide decks proposing innovative campaigns, including a Rocket League integration and launch event concepts for the Cupra Raval, supported by market research and audience insights.
- Analysed consumer preferences and digital engagement trends (Gen Z & Gen Alpha) to inform strategies across social media, gaming, and Esports.
- Investigated potential event venues, assessing accessibility and audience appeal, and proposed creative post-launch content ideas to maximise product momentum.
- Collaborated with PR, Marketing, and Product teams, gaining first-hand experience of cross-functional communication and campaign planning.
Shop assistant
Tesco
10.2021 - Current
- Deliver excellent customer service through one to one dealings with the general public.
- Unload deliveries and organise warehouse stock to maintain efficiency and accessibility.
- Replenish shelves and in-store displays to ensure products are available and well presented.
- Experience working within a team environment to help operations run smoothly.
Event Support - Volunteer Role
Gassed on Track
07.2025 - 07.2025
- Supported the planning and delivery of a large scale, sold out event at Silverstone, attended by 10,000 people.
- Coordinated logistics with traders and exhibitors, ensuring seamless and professional event setup.
- Assisted in managing guest experiences, including distribution of wristbands for content creators and demo participants.
- Ensured health and safety compliance by monitoring driver attendance at mandatory safety briefings.
- Gained hands on experience in event coordination, stakeholder management, and live event operations, while demonstrating strong problem solving and time management skills under pressure.
Social Media Manager - Volunteer Role
Gassed Gang
05.2023 - 03.2024
- Created instagram story posts to generate interest and anticipation for upcoming Officially Gassed YouTube videos.
- Designed graphics to enhance audience engagement.
- Wrote captivating captions to boost interaction and reach.
- Coordinated a giveaway campaign to increase engagement and grow followers.
Marketing assistant - Work Experience
Alpine Formula One Team
03.2022 - 04.2022
- Observed and assisted with high profile interviews with Jack Doohan and Oscar Piastri, gaining exposure to media and PR processes.
- Researched and analysed competitors' sponsors, categorising them by market to identify potential new sponsorship opportunities.
- Developed early experience in market research, competitor analysis, and strategic thinking within a global sports brand.
Education
Bachelor of Arts - Marketing Communications
Bournemouth University
09/2024 -
A-Levels - Business, Economics, and Religious Education
Magdalen College School
09/2021 - 06/2023
Skills
- Communication
- Teamwork & Collaboration
- Organisation & Time management
- Problem solving
- Stakeholder engagement
- Microsoft Suite
- Basic analytics
- Marketing research & analysis
- Promotional activities
- Event coordination
Timeline
Marketing & PR - Work Experience
Cupra UK
09.2025 - Current
Event Support - Volunteer Role
Gassed on Track
07.2025 - 07.2025
Social Media Manager - Volunteer Role
Gassed Gang
05.2023 - 03.2024
Marketing assistant - Work Experience
Alpine Formula One Team
03.2022 - 04.2022
Shop assistant
Tesco
10.2021 - Current
Bachelor of Arts - Marketing Communications
Bournemouth University
09/2024 -
A-Levels - Business, Economics, and Religious Education
Magdalen College School
09/2021 - 06/2023
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