Emma Peate
Blackpool
Summary
Dynamic and results-driven professional with extensive expertise in event management, project planning, and stakeholder management. Demonstrates a strong ability to lead successful campaigns through strategic budget forecasting, market research analysis, and innovative social media strategies. Proven track record in relationship building and stewardship management, enhancing corporate partnerships and donor acquisition. Adept at managing staff and volunteers while executing impactful fundraising events. Committed to leveraging skills in content development and creative brand promotion to drive community building and achieve organisational goals.
Overview
29
29
years of professional experience
2012
2012
years of post-secondary education
Work history
Freelance mass participation Facebook fundraising consultant
Self employed
Homebased
09.2024 - 08.2025
- Delivered comprehensive management consultancy for Facebook fundraising initiatives.
- Oversaw content creation and copy for Facebook groups, including messaging and emails.
- Managed back-end systems, registrations, and reporting processes efficiently.
- Built supportive communities to enhance supporter experience and maximise ROI.
- Monitored group activities during events, ensuring adherence to brand guidelines.
- Acted as the voice of the cause by responding to posts and supporting participants.
- Analysed market trends and adjusted strategies accordingly to maximise results.
- Created compelling fundraising materials to increase donations.
- Negotiated corporate partnerships to boost fundraising efforts.
- Planned and implemented fundraising events.
- Prepared strategic and communications plans for fundraising activities.
Regional fundraising and relationship manager, (previously community and events fundraising manager)
Kidney Research UK
Remote
03.2020 - 08.2025
- Achieved growth in net income targets for department increasing income by 127% in 4 years
- Developed and implemented community fundraising strategy and operational plans.
- Streamlined internal procedures to increase productivity and efficiency levels.
- Maintained comprehensive knowledge of market trends, predicted future patterns effectively.
- Implemented innovative ideas for better relationship management practices.
- Developed, planned and executed virtual fundraising events from one to 6 in one year increasing income by 3066%
- Established strong client relationships by providing exceptional customer service.
- Managed budgets to ensure financial sustainability.
- Coordinated a number successful advertising campaigns in 2024 generating £190k in return on ad spend of £13k
- Increased recruitment for in-person and virtual events by identifying new acquisitions.
- Built and maintained relationships with corporate sponsors, key stakeholders and media agencies
- Managed team of 7 staff and 100 local volunteers
- Researched and identified potential donors.
- Increased fundraising numbers by by leveraging effective communications and outreach strategies.
- Prepared strategic and communications plans for fundraising activities.
- Updated website and social media channels with fundraising campaign content.
- Reviewed annual and longer-term budgets to maximise events and reach fundraising KPIs.
- Attended business, social and other functions to promote organisation.
- Conducted public presentations and prepared materials.
- Promoted organisation as public representative at business, social and community functions.
- Planned, developed and implemented robust PR strategies to manage brand reputation.
- Engaged different digital communities to promote organisation and identified new audiences for outreach.
- Composed content, engaged with followers in comments and monitored activities to manage social media accounts with cohesive strategy.
- Developed promotional tools and systems to standardise PR approaches and messaging.
- Connected with influential politicians and industry leaders to achieve PR goals.
- Established relationship with media, organised press conferences and worked closely with news teams.
- Cultivated strong relationships with supporters, enhancing stewardship journeys across all income streams.
- Established strategic partnerships and identified major gifts and trust projects across the UK.
- Executed a diverse portfolio of events to engage existing and new supporters.
- Designed marketing materials and liaised with external agencies to enhance visibility.
- Developed new business opportunities for enhanced revenue generation.
- Managed complex client portfolios to maintain profitable relations.
- Organised team meetings, facilitated effective communication among members.
- Built lasting relationships with key stakeholders through consistent engagement activities.
Fundraiser
Pharmacist Support
Manchester
12.2015 - 03.2020
- Developed fundraising strategy, increasing individual donations by 123% in first year.
- Secured corporate donations, achieving both monetary and in-kind support.
- Designed and launched legacy giving programme to enhance long-term funding.
- Created concept, design, and management for #GoGreen4PS annual fundraising campaign which raised over £30k in it's first year.
- Delivered comprehensive five-year campaign strategy, including stakeholder engagement, stewardship journeys, and marketing materials.
- Partnered with local pharmacies to establish mutually beneficial fundraising initiatives.
- Conducted market research, identifying new fundraising opportunities.
- Developed compelling proposals to secure funding from corporate entities.
- Evaluated success of fundraising efforts, providing insights into future campaign planning.
- Cultivated robust donor databases with meticulous record-keeping practices.
- Successfully promoted brand visibility by leveraging social media platforms effectively.
- Coordinated special events, enhancing relationship between donors and organisation.
- Built strong relationships with potential donors for increased funding opportunities.
- Boosted awareness of organisation's mission with effective communication techniques.
- Led volunteer teams to ensure successful fundraising events.
- Enabled donor engagement by implementing innovative fundraising strategies.
- Engaged in networking activities, fostering community partnerships that benefited the organisation.
- Provided support and supplies to volunteers to successfully carry out duties.
- Built and established donor relationships to foster long-term partnerships.
- Researched prospects to identify potential donors and funding opportunities.
- Engaged with corporate sponsors to secure support for fundraising events.
- Developed promotional tools and systems to standardise PR approaches and messaging.
- Managed production of all fundraising media, ensuring compliance with branding guidelines.
- Implemented effective stewardship plans to strengthen supporter relationships.
- Oversaw management of over 60 volunteer charity ambassadors and maintained CRM system.
Self employed partner and Director of Company
ZRE Limited – Pokusevski's Deli & Bar
Salford
10.2013 - 03.2018
- Directed all functions for new business setup, including premises procurement and lease negotiations.
- Developed strategic plans to meet financial and operational objectives.
- Created menus alongside sales and marketing initiatives to enhance customer engagement.
- Analysed market trends to identify growth opportunities and established performance monitoring systems.
- Managed brand design and marketing projects to promote new business effectively.
- Designed interactive website, flyers, social media content, and newsletters for outreach.
- Oversaw recruitment, induction, management of staff, and payroll facilitation.
- Reported accounts, income, expenditure, and sales metrics to partners regularly.
Self-employed partner & Director of Company
Northern Kitchen & Bar
Didsbury
06.2011 - 06.2015
- Directed operations for initial setup and business launch of Tennis Clubhouse.
- Negotiated terms with tennis club committee to establish favourable conditions.
- Managed daily operations of bar and kitchen, overseeing staff performance.
- Coordinated functions and events including tournaments, camps, parties, and fundraisers.
- Planned menu, sourced local suppliers, developed recipes, and trained chefs.
- Reported monthly accounts, income, expenditure, and sales to tennis club board.
- Executed sales strategies through promotions, events, website, and social media outreach.
- Liaised with tennis club board to transform inherited deficit into profit within two years.
- Directed effective cost control measures, leading to substantial financial savings.
- Conducted regular staff appraisals to retain top talent and foster motivated workforce.
- Streamlined internal processes to enhance work efficiency across teams.
- Secured key client accounts for sustained firm growth.
Senior fundraising and campaigns Manager
The Lesbian & Gay Foundation
08.1999 - 06.2011
- Integrated fundraising, campaigns, and marketing into business plan for performance management.
- Developed and executed a three-year fundraising campaign, delivered within budget.
- Secured corporate sponsorships, including monetary and in-kind support to fund campaigns.
- Produced a short campaign film featuring Sir Ian McKellen and Anthony Cotton.
- Coordinated PR launch on GMTV, achieving national visibility.
- Managed presence at over 25 UK festivals to raise awareness.
- Oversaw campaign website and social media strategy, increasing database by over 4,000 contacts.
- Implemented cost reduction measures, reduced overhead expenses.
- Identified growth opportunities through comprehensive market research.
- Secured new business opportunities with successful networking events.
- Designed legacy giving programme and negotiated 25% income from Manchester Pride.
Facilities officer
Friends Provident
09.1998 - 07.2000
- Managed delivery of vital facilities and building management services, ensuring compliance with regulations that affected health and safety of Friends Provident personnel and visitors.
- Oversaw compliance documentation to meet industry standards.
- Negotiated contracts with vendors resulting in better service provision.
- Enforced health and safety regulations, promoting safe work environment for all staff members.
- Performed regular equipment inspections, guaranteeing their optimum performance.
- Managed budgets effectively to control operational costs.
Sales and events officer
Castlefield Events
02.1997 - 08.1998
- Managed sales of event equipment, staging, and marquee hire across North West.
- Delivered services for diverse events, including rock concerts, private parties, and festivals.
- Enhanced event visibility by conceptualising and implementing robust marketing strategies.
- Facilitated smooth communication between stakeholders for successful event execution.
- Negotiated contracts with service providers to secure favourable terms.
- Liaised with venues, caterers, and entertainment providers to schedule events in alignment with availability.
- Followed up with previous clients to verify satisfaction and seek out new event planning opportunities.
- Drafted client quotes detailing service fees and pricing structures for event requirements.
- Managed large-scale events from initial planning to successful completion.
Education
Higher National Diploma - Culinary Arts
Blackpool and the Fylde College
Blackpool 09.1994 - 07.1996
NVQ Level 3 - Hotel and catering management
Blackpool and the Fylde college
09.1993 - 07.1994
7061 & 2 - Hotel and Catering management
Blackpool and the Fylde College
09.1992 - 07.1993
MSc - Charity fundraising and marketing
Cass Business School
Skills
- Event management and planning
- Project management
- Budget forecasting and management
- Campaign strategy and execution
- Relationship building and stewardship
- Product development and promotion
- Market research analysis
- Staff and volunteer supervision
- Social media marketing and campaigns
- Database administration
- Content creation and development
- Creative problem-solving
- Communication skills
- Corporate partnerships and sponsorships
- Fundraising strategies and events
- Team leadership
References
References available upon request
Hobbies and Interests
I love the theatre both for my reviews but also for fun., I like to keep fit and play tennis regularly and gym classes., I have 3 dogs and love long hikes with them., I am a trained chef and love cooking and entertaining., I DJ 1980’s music occasionally at various club nights in Manchester City Centre, I volunteer each year litter picking at Glastonbury and other festivals in the UK, I have a full and clean driving license
Volunteer Experience
I’m a volunteer theatre reviewer, with a Blog, podcast and I also present a weekly 2 hour show on the radio station Gaydio., I regularly volunteer at various pride festivals around the country adding my experience from my previous positions, helping with fundraising, event planning, artist liaison and marketing., I volunteer at Doberman Rescue UK, picking up abandoned dogs, cleaning the kennels, walking them and organizing fundraising events.
Timeline
Freelance mass participation Facebook fundraising consultant
Self employed
09.2024 - 08.2025
Regional fundraising and relationship manager, (previously community and events fundraising manager)
Kidney Research UK
03.2020 - 08.2025
Fundraiser
Pharmacist Support
12.2015 - 03.2020
Self employed partner and Director of Company
ZRE Limited – Pokusevski's Deli & Bar
10.2013 - 03.2018
Self-employed partner & Director of Company
Northern Kitchen & Bar
06.2011 - 06.2015
Senior fundraising and campaigns Manager
The Lesbian & Gay Foundation
08.1999 - 06.2011
Facilities officer
Friends Provident
09.1998 - 07.2000
Sales and events officer
Castlefield Events
02.1997 - 08.1998
Higher National Diploma - Culinary Arts
Blackpool and the Fylde College
09.1994 - 07.1996
NVQ Level 3 - Hotel and catering management
Blackpool and the Fylde college
09.1993 - 07.1994
7061 & 2 - Hotel and Catering management
Blackpool and the Fylde College
09.1992 - 07.1993
MSc - Charity fundraising and marketing
Cass Business School
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