Emma McKinnon

• Boosted brand awareness by creating engaging social media content.
• Created captivating graphics, compelling overall audience engagement.
• Managed community interactions on various platforms, fostering an inclusive environment.
• Facilitated the creation and scheduling of posts to maintain a steady online presence.
• Collaborated closely with the marketing team for unified messaging across platforms.
• Shot and edited content for Instagram, Facebook, LinkedIn and Twitter (now known as X).
• Worked alongside PR teams, boosting public image through strategic messaging.
• Built solid working relationships with internal teams and external clients.
• Kept up-to-date knowledge of new and emerging technologies and approaches to social media.

• Built strong relationships with management, fostering trust and reliability that drove repeat business.
• Edited photos using Adobe Lightroom to ensure high-quality images for various projects.
• Coordinated with graphic designers and management throughout game events to deliver required image types efficiently.
• Shot and edited photos under time pressured-conditions for use on the team's social media platforms

Supported multiple aspects of production for BBC's Ballers: Ball or Nothing documentary

• Executed errands promptly for the production team ensuring timely completion of tasks.
• Liaised with various departments for seamless coordination of filming activities.
• Facilitated communication between production teams to improve collaboration.
• Maintained clean, organised set environment to enhance staff productivity.
• Participated in pre-production meetings for clear understanding of project requirements.
• Ensured important documents were recorded, such as consent forms.
• Adapted swiftly to changing filming conditions and repositioned mics accordingly for consistent audio quality.
• Consistently achieved clear dialogues by proficient handling of boom pole even under challenging conditions.
• Determined effective settings for scenes to align with project context.

• Captured and edited video footage of weddings and dance performances to create memorable visual records.
• Operated video equipment, using DaVinci Resolve and Premier Pro to edit footage.
• Streamlined workflow by implementing efficient editing processes.
• Coordinated with production team to create smooth filming process.
• Operated advanced videography equipment whilst maintaining focus on artistic vision.
• Determined set-up of camera, sound and tripod equipment to produce precise results.
• Filmed in diverse locations while transporting and setting up equipment.
• Prepared equipment needed to conduct shoots smoothly.
• Collaborated with videographers to diversify shot selection and ensure comprehensive coverage during shoots.

• Monitored crowd to select engaging fan cam participants
• Operated mounted cameras from behind the stage in between acts
• Worked under time pressure to ensure the second camera was ready to go live in case we had to clear the first camera unexpectedly.
• Delivered messages accurately within team members, promoting clear communication.
• Supplied constant support to senior staff members throughout the event.
• Carried out administrative tasks for efficient project management.
• Distributed refreshments on set to maintain energy levels of cast and crew.
• Conducted research to support informed decision-making.

Content Assistant:

• Created content to promote athletes/talent or one of their sponsors on their social media platforms
• Created multimedia assets, including graphics, videos and photos to boost audience engagement levels.
• Directed film shoots with athletes, ensuring quality production standards.
• Worked under fast-paced athletics events and worked in collaboration with other members of the media team to ensure result graphics were quickly created and uploaded
• Researched industry trends, contributing to strategic planning.
• Sustained high levels of organisation with attention to detail.
• Handled confidential information, maintaining discretion and integrity.
• Followed guidelines and feedback to align the content with the client's vision.

Event Runner:

• Assisted with event setup and coordination at various venues
• Improved communication with team members by distributing scripts, call sheets and other necessary documents.
• Distributed refreshments on set to maintain energy levels of cast and crew.
• Supplied constant support to senior staff members throughout production period.
• Performed errands to support team operations.
• Delivered messages accurately within team members, promoting clear communication.
• Took a floor manager's role to ensure the call sheet was being closely followed by all members of the event team

• Specialised in sports photography providing timely services without compromising on quality.
• Enhanced client satisfaction by consistently delivering high-quality photographs.
• Offered consultation services to clients aiding them in making informed decisions regarding shoot themes and styles.
• Worked with a diverse range of subjects and models, adapting approach accordingly.
• Took the role of a social media manager to promote my work and created content aimed at potential clients.
• Quickly learned and applied new skills to daily tasks, improving efficiency and productivity.
• Carried out day-to-day duties accurately and efficiently.
• Demonstrated respect, friendliness and willingness to help wherever needed.
• Worked flexible hours, covering nights, weekends and bank holidays.
• Consistently arrived at work on time and ready to start immediately.

• Improved viewer engagement with innovative shooting techniques.
• Coordinated with the show crew, promoting efficient production workflow.
• Participated in pre-production meetings for clear understanding of project requirements.
• Collaborated closely with sound and light technicians, reinforcing overall production quality.
• Identified potential fan cam participants at events to enhance audience interaction.
• Put myself in fans' perspectives to devise and suggest new and engaging activations.
• Multitasked throughout the games, taking a photographer's role whilst on standby for activations.
• Performed routine equipment checks for optimal functionality.
• Followed scripts, resulting in accurate scene depiction.
• Adhered to safety protocols whilst operating heavy camera equipment.