Emma Houston

This was a very energetic and dynamic industry over the past 18 months. As a content creator, I have heavily been involved over the past 4 years, building and engaging a loyal online community across Twitch, YouTube, and social media. Specializes in IRL streaming, football commentary, behind-the-scenes vlogs from major gaming and sports events, and immersive live streams. I have featured on multiple Podcasts and digital entertainment with a strong understanding of audience growth, branding, and platform-specific algorithms.

• Twitch Streaming & Live Production
• YouTube Vlogging & Editing
• IRL Streams (Events, Stadiums, Travel)
• Football Commentary & Analysis
• Community Engagement & Growth
• OBS, Streamlabs, Adobe Premiere Pro
• Social Media Marketing & Brand Deals
• Event Coverage (Gaming/Esports/Football)

Independent Content Creator

• Streamed 60+ hours weekly, including live football match commentary, gameplay, fan discussions, and IRL stadium experiences.
• Grew Twitch channel from 0 to 22,000+ followers organically.
• Built an engaging community.
• Conducted interviews with fans and creators, documented the culture and atmosphere.
• Partnered with brands for giveaways and sponsored segments during events.

As an insurance advisor, I work on behalf of my clients, who can either be individuals or commercial businesses and organisations. I look to offer products from more than one insurer to ensure that my
clients get the best deal or based on their requirements.

• Gather information from my clients and assessing their insurance needs.
• Researching insurance companies and policies.
• Negotiating with underwriters to find the most suitable insurance for my clients at the best terms.
• Submitting the details to insurers.
• Ensuring clients understand the terms and the extent of the cover provided in line with industry regulations.
• Approaching my clients for renewals and switch them to a better saving insurer.
• Advising my clients on whether and when they need to make a claim on their policies.
• Build and maintain ongoing relationships with my clients.
• Acquire new clients.
• Keep detailed records and complete administrative tasks.
• Developing relationships with underwriters
• Negotiate best deals with clients.

Within my career at ODM, I have diverted into a new role as an Area Sales Manager after completing a year of Account Management within the company. It was a huge opportunity for me which is sales, in a field team. I have a team in Plymouth, Exeter, Bristol and Birmingham and I generate revenue by implementing strategies to achieve sales targets. I have organisation skills with strong negotiation skills with effective communication.

The role included:

• Managing, training and providing overall guidance to my teams
• Monitoring performance
• Collecting feedback from current clients
• Telephone calls, Email communications and face to face meetings
• Developing and sustaining long term relationships with clients
• Team Schedules
• Team meetings
• Interviews

As a Senior Account Manager, I'm effectively responsible for sales and marketing projects, working closely with clients in Field Sales. I work on identifying growth sales opportunities to existing clients and prospective clients to increase revenue by maintaining professional relationships and using knowledgeable information within the industry to train the Field Executives into performing at high level.

Clients I have worked with have been a range from Credit Card companies to the Energy Industry to Broadband.

• Marketing
• Business Development
• Training Field Sales
• Account Management
• Financial Reporting
• Increasing Revenue
• Travelling to meet Clients

Global Marketing and Sales in a highly fast paced environment, developing and generating revenue, provide understanding and information on sales opportunities, weekly marketing campaigns and dedicated to managing current clients.

• Generation of sales Leads
• Explaining and Demonstrating features
• Marketing Campaigns
• Assessing competitors
• Social Media platforms
• Forums/blogs
• Client meetings
• Organising Webinars
• Cold Calling 100 Customers per day
• Product Knowledge
• Communication skills
• Problem Solving

Branch Manager (Vehicle Buyer) Jan 2017 – June 2017

• Completing Prospect calls to generate business
• Purchase Used Car vehicles from the public
• Complete transactions
• Communicate with BCA on vehicle stock
• Prioritising diary and meeting targets daily
• Confirmation Phone Calls for appointments
• Customer service follow up calls
• Trainer (Model Branch Manager) June 2017 – Jan 2018
• Training new members of the team for 2 weeks
• Being available on Skype for enquiries and advice from team members
• Visiting different branches within the Region to support further training sessions
• Regular phone calls 1-2-1 with under performance members
• Completing reviews for new members of the team

Regional Sales Manager - Jan 2018 to June 2021

My role was to improve productivity, surpassing regional goals, and supply great customer service for our customers with their Used
Cars to then provide to the British Car Auctions. Coordinate and motivate my branch managers to excel in their abilities to achieve
great numbers. I conduct store visits to assess the conditions and recommend changes for the Business or improving
sales/marketing techniques. I was managing periodic performance evaluations to ensure that the team is maintained to expectations of
the business and in achieving their goals and bonus.

My responsibilities of this role included:

• 
  Visiting Branch Managers located in South Wales, North Wales, Bristol and Birmingham
• Support and develop Branch Managers
• Implementing and enforce company regulations and complete regular checks to ensure procedures
  are followed correctly.
• Plan online training sessions in all departments such as compliance, inspection process and
• Negotiation skills
• Marketing campaigns using social media platform
• Recruitment and completing the interview process and set up 3 week training plan
• Preparing Business development plans weekly, review and report on budgets/targets for Branch Managers
• Responding promptly to any customer complaints and will always have a solution in place to solve.
• Completing a scheduled Rota monthly
  

Key Achievements:

Award for Regional Manager of the year 2019
Award for highest performing Region of the year 2019
6 month period taken Wales from 38% Conversion – 46% Conversion
Regularly over achieved Conversion Budget by 5% month on month.