Emma Caroline Butterworth

Don & Low, UK's only vertically integrated manufacturer & distributor of construction membranes spanning the full building envelope distributing into the UK & wider global markets

• Leading ambassador for Don & Low and cultivating strong relationships at all levels with customers, installing contractors and across the industry
• During a time of significant change and challenge, I played an intrinsic role navigating these transitions for the business and customers to deliver strategic sales growth across the roofing & building industry distribution channels
• Advocate for best practice and industry standards alongside the NFRC (National Federation for Roofing Contractors) and installing contractors to secure our position as a well-respected market leading distributor in the category
• Deliver profitable sales growth across multiple customer segments (Independent roofing and building merchants, multi-national builders' merchants, buying groups (Fortis)
• Managing and grow sales volumes within a high-profile territory - South East & London
• Professional representative for Don & Low at industry awards, charity events and merchant trade days, networking events often in collaboration with industry partners
• Identify and develop new sales opportunities via merchant customers, contractor interactions, National and Independent merchants, buying groups, homebuilders, timber frame manufacturers and distributor partners
• Established social media platform to support the marketing team and contribute key brand messages to increase the impact and visibility in the market
• Provide management information on sales, products, standards, competitor activity and market conditions
• Negotiated contracts with key clients to influence and secure valuable business deals.
• Achieved market growth by developing robust sales strategies.

Flex-R are the leading specialist of flat roofing EPDM systems in the UK, distributor and exclusive partner of the World-leading Carlisle SynTec EPDM manufacturer (SIG Group)

• Managing a £4.8 million territory covering the South East & London
• Delivering service excellence from a customer experience and account management perspective. Be the 'go-to' and key point of contact and representative of Flex-R for any sales, service and technical requirements for the South East & London
• Manage and be accountable for role/sales objectives, customers, forecasts, targets and supporting strategic plans and reporting Technical support, project take offs and estimations capabilities
• To build a strong pipeline and conversion of new stockists within the rapidly growing merchant sector
• Maximising existing stockist opportunities:- identification and development of existing customers spending with Flex-R regularly and ensure we're maximising sales across all the ranges and components available within
• Advise and demonstrate on-site application techniques as and when required and liaising with customer contractors when support is required
• Delivery of product training for merchant customers with consideration to a range of differing 'skill levelled' individuals
• Influencing and promoting sales, operating at all organisational levels
• Keeping up to date with products, competitors and industry standards
• Optimised operational procedures for maintaining

Saint-Gobain Group, Artex, a leading manufacturer and distributor of building materials to trade and retail environments and working with a cross-section of market segments

• Increase and develop a £10m territory across 3 market segments spanning National and Independent DIY retailers, Building Merchants and Decorator Centres (B&Q, Homebase, Jewson, Crown, Johnstone's and Dulux decorator centres).
• Cultivated strong relationships with suppliers and other industry players to ensure smooth operations.
• Technical and theory based understanding of Saint Gobain companies' product ranges under the Artex (now Okarno) (Artex, British Gypsum and Weber) to support customer enquiries and for effective delivery of hands on training
• Underpinning the sales activity, I was responsible for the delivery of on-site staff/product training including live demonstrations and theory to support customers growth aspirations
• Managed key accounts, resulting in consistent revenue generation.
• Deliver profitable sales growth across 3 customer segments (National DIY Retail, Independent Trade, Decorator centres)
• New product development introductions through demonstrations and training events in line with our training targets
• Representing Artex at industry event and exhibitions