Summary
Overview
Work History
Education
Skills
Timeline
OperationsManager
Surya Mouli Emandi

Surya Mouli Emandi

Digital Marketing Executive
Norwich,United Kingdom

Summary

Experienced Digital Marketing Executive offering expertise in background planning, developing, managing and implementing digital marketing strategies. In-depth knowledge of SEO, SEM, SMM and Google Analytics paired with deep familiarity of digital marketing channels. Organized and dependable individual successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. Resourceful and industrious professional skillful in measuring ROIs and KPIs and preparing and managing digital marketing budgets.

Overview

6
6
years of professional experience
6
6
years of post-secondary education
3
3
Languages

Work History

Digital Marketing Specialist

Business Mint Pvt Ltd
Remote
01.2021 - 04.2022
  • Supported new client business from Designing and development of website using WordPress, Social media creation, Google My Business, Integration with Google search console, Facebook pixel installation to increasing brand awareness and traffic to website.
  • Increased brand awareness through creation and management of social media channels, boosting social media engagement
  • Measure success of every social media campaign.
  • Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic.

Digital Marketing Executive

Business Mint Pvt. Ltd
Hyderabad, India, India
01.2020 - 12.2020
  • Plan and execute all digital marketing strategies, including SEO,SEM, marketing database , email, social media and display campaigns.
  • Directed traffic growth strategies, SEO, content distribution, email marketing.
  • Create and optimize ad campaigns and paid search landing pages.
  • Leading keyword research and optimization of content.
  • Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.
  • Monitored and analyzed market and competitor metrics to inform digital marketing strategies.
  • Conducted On-site and Off-site analysis of Web SEO competition.
  • Blog content writing and Backlink submissions.
  • Created WhatsApp blast campaigns to target key customers.
  • Created and distributed monthly reports of all digital marketing campaigns to notify clients of site traffic, goals and KPIs.
  • Analyze and optimize Ad campaigns to increase ROAS.

Data Associate

Amazon India Pvt. Ltd
Hyderabad, India
10.2017 - 12.2019
  • Worked as data annotator, labelling data acquired by Alexa device connected to various smart devices such as security cameras, audio systems in automobiles, and gadgets such as Garmin, Roomba, and so on.
  • Collaborated with peripheral teams to increase data quality and efficiency for two Alexa-enabled devices - "Fire TV stick" and AOT (Alexa on tablets) - for US locale, and successfully drove them with 96% data accuracy.
  • Researched and compiled tailored monthly analytics and reports for senior management while creating workflow diagrams and Gantt charts to clearly demonstrate processes and timelines.
  • Up skilled new hires while maintaining my own deliverables.
  • Received multiple awards such as "star performer", "extra miler" and quarterly award of "Above & beyond" for delivering results and strong performance.

Process Associate

Genpact Pvt. Ltd
Hyderabad, India
06.2016 - 09.2017
  • Handled minimum of 150 inbound calls per day and assisted them with insurance and billing issues.
  • Partnered with cross-functional teams to conduct thorough discovery and due diligence on existing billing processes.
  • Identified and resolved process issues on call to drive optimal workflow and business growth.
  • Recognized as Process expert for dealing with medical insurances like AETNA, BCBS and ANTHEM.

Education

Master of Science - Business Analytics and Management

University of East Anglia
Norwich
09.2020 - 08.2022

Bachelor of Technology - Mechanical Engineering

Jawaharlal Nehru Technological University
Kakinada, India.
07.2012 - 05.2016

Skills

Campaign management

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Timeline

Digital Marketing Specialist

Business Mint Pvt Ltd
01.2021 - 04.2022

Master of Science - Business Analytics and Management

University of East Anglia
09.2020 - 08.2022

Digital Marketing Executive

Business Mint Pvt. Ltd
01.2020 - 12.2020

Data Associate

Amazon India Pvt. Ltd
10.2017 - 12.2019

Process Associate

Genpact Pvt. Ltd
06.2016 - 09.2017

Bachelor of Technology - Mechanical Engineering

Jawaharlal Nehru Technological University
07.2012 - 05.2016
Surya Mouli EmandiDigital Marketing Executive