Summary
Overview
Work history
Education
Skills
References
Volunteer Experience
Timeline
Generic
Ellie Costello

Ellie Costello

Leamington Spa,Warwickshire

Summary

Seasoned public affairs expert with extensive experience in policy development, parliamentary engagement, and government commissions. National campaigns lead e.g. #SupportNotSanctions, delivering a 267,000-signature petition to Downing Street. Strong media relations, briefing senior political, sector, lobbying and editorial figures, with contributions to BBC, The Guardian, Financial Times, and The Telegraph. Co-authored Square Pegs: compassion, inclusivity and fitting in - a guide for schools, demonstrating inclusive forward-thinking education policy expertise. Strategic advisor, adept at relationship-building with grassroots, ministers, civil servants, and think tanks. Accomplished public speaker committed to impactful change through informed advocacy and strategic collaboration. Passionate about participatory politics, deliberative democracy, and restoring trust and empowerment in communities.

Overview

26
26
years of professional experience
3
3
years of post-secondary education

Work history

Executive Director (Thought Leader and Catalyst)

Square Peg CIC
11.2019 - Current
  • Advised at senior level on policy and advocacy for an inclusive, accessible education system suited to the needs of each child.
  • Drove strategic development and execution of networking activities, curating conversations and catalysing progress and innovation in education policy.
  • Orchestrated #SupportNotSanctions national campaign, delivered a 276k signature petition to Downing Street to influence policy on school attendance.
  • Successfully lobbied 'Support First' approach to school attendance, set out in statutory guidance and internationally recognised.
  • Embedded language change around persistent absence from truancy / school avoidance to 'barriers to school attendance', relentlessly highlighting intersections with mental health, poverty, SEND, housing, health etc and requirement of attendance mentors rather than enforcement / criminal sanctions.
  • Provided evidence to a range of official inquiries (Centre for Social Justice, the Times Education Commission, Commission for Young Lives and IPPR Who Is Losing Learning Solutions Council) to shape policy.
  • Delivered expert testimony and evidence for the Children's Commissioner's Office Attendance Audit, numerous DfE Consultations and the Commons Education Select Committee (2023, 2025).
  • Cultivated valuable relationships with major universities, research organisations (Cambridge, Oxford, Exeter Durham, the Education Policy Institute), and government bodies, to develop research & practice based evidence, inform policy and campaigns.
  • Senior spokesperson and change agent, securing impactful media exposure with top organisations including BBC Panorama - 'Why Kids Miss School', plus articles in the Express, Sun, Mirror, FT, Sunday Times, Telegraph, Guardian, Observer and Independent.

EBE (Expert by Experience)

Various Local & National Organisations
03.2018 - Current
  • Strategically engaged with, consulted and advised public and third sector commissioners and service providers to review services, re-develop offers, and ensure better outcomes for children and families (Barnardos, Contact a Family, Mind, Kids, local government).
  • Acted as 'critical friend' to challenge existing practices, policy, and services, driving organisations to uphold and deliver best practice offering governance and advisory oversight.
  • Co-developed, co-designed, and co-produced new service to prevent CAMHS inpatient admissions for autistic and learning disabled clients, with key ideas being adopted nationally garnering top KPIs with clients.
  • Member of local and national Steering Groups, Non-Exec Advisory Boards offering insight, risk management, governance, opportunity consultancy.

Crew and Supporting Artist (Freelance)

HETV (High End TV)
, South West
01.2016 - 10.2018
  • Assistant Director team member for fast-paced multidisciplinary crew on high-end dramas, including Poldark s. 2, 3, 4 and Broadchurch.
  • Supported C-Suite Executives to facilitate VIP set visits, international press junkets, and PR photoshoots, demonstrating media management skills.

DVD Producer

Ascent Media
London, England
01.2003 - 01.2006
  • Managed multi-territory releases, creating original content for international studios, distributors, and broadcasters, highlighting content development and project management skills.

Acquisition and Restoration Manager

TWI Archive, London (part of IMG/TWI)
London, England
01.2000 - 01.2002
  • Managed a multi-disciplinary team and orchestrated technical plans for international sporting events (summer & winter Olympics, Wimbledon, The Open St Andrews).
  • Negotiated film archive acquisitions and asset restoration for sport federations' heritage, legacy and sustainability work.

Education

BA (Hons) - English & Drama with Art

Canterbury Christ Church University
Canterbury
10.1993 - 10.1996

A Levels - English Literature, Art History, Art & Design

Hurst Lodge School
Sunningdale, Windsor and Maidenhead

Skills

  • Policy development expertise with proven track record placing the most marginalised children, families, communities and services at the centre of delivery and improvement
  • Parliamentary engagement demonstrated via Square Peg lobbying successes and as Vice Chair for the Special Education Consortium (part of the National Children's Bureau charity)
  • Campaign leadership via #SupportNotSanctions, #3Asks, decriminalising school attendance
  • Media relations, securing high quality coverage with the BBC, FT, Telegraph, Guardian
  • Community & consensus building with proven ability to craft influential relationships at a senior level with wide range of stakeholders including ministers, civil servants and think tanks to drive priorities
  • Public speaking skills - keynotes, podcasts, panel discussions, thought leadership

References

References available upon request.

Volunteer Experience

  • Education Policy Alliance, 2022-present, grassroots open-source participatory action think tank bringing all stakeholders together to co-construct policy papers and deliver deliberative, iterative and imaginative solutions to the challenges children, families, support staff, teachers, leaders, local and national government collectively and individually face.
  • Warwickshire SEND Crisis, 2019-2023, Campaigned and lobbied on behalf of marginalised families in Warwickshire.
  • Warwickshire Parent Carer Forum Representative (WPCF), 2018-2024, Worked strategically with local partners across LA and health teams and was an active member of workstreams and steering groups.
  • Siblings at the Same School, Campaign Advocate, 2011-2014, Ran a local campaign to change school admissions criteria, engaging with cross-party stakeholders and press.

Timeline

Executive Director (Thought Leader and Catalyst)

Square Peg CIC
11.2019 - Current

EBE (Expert by Experience)

Various Local & National Organisations
03.2018 - Current

Crew and Supporting Artist (Freelance)

HETV (High End TV)
01.2016 - 10.2018

DVD Producer

Ascent Media
01.2003 - 01.2006

Acquisition and Restoration Manager

TWI Archive, London (part of IMG/TWI)
01.2000 - 01.2002

BA (Hons) - English & Drama with Art

Canterbury Christ Church University
10.1993 - 10.1996

A Levels - English Literature, Art History, Art & Design

Hurst Lodge School
Ellie Costello