Elise-Mai Duffy
Kennington, London
Summary
Dynamic professional in Fashion Journalism and wider Communication, equipped with education in Fashion and Textiles, Photography, Project Planning, and English Language and Literature. MA in Fashion Journalism from The London College of Fashion has fostered a deep appreciation for editorial design and creativity. Key project includes 'Tyke', a self-published work reflecting Yorkshire heritage. Retail experience across various sectors has enhanced communication skills and solidified career focus.
Overview
4
4
years of professional experience
Work history
Creative Coordinator
Fraser's Group
London, London
2026.06 - Current
- Coordinating brand placements, collaborations, and launch activities within store build projects.
Freelance Fashion Journalist
Freelance
London , Kennington
2025.05 - Current
- Crafted compelling narratives from raw data, stimulated reader interest. Utilised data visualisation tools, simplified complex topics for readership. Incorporated SEO strategies into digital content creation, optimised web visibility.
Womenswear Specialist
Liberty London
Regent Street, London, Greater London
2025.11 - 2026.05
- Increased client satisfaction by providing specialised support and advice. Implemented data security measures to protect sensitive information. Streamlined operational procedures with innovative system improvements.
Junior Sub Editor
Hearst Magazines
London
2024.08 - 2025.05
- Executed style guide modifications to enhance communication efficiency. Achieved tight deadlines through efficient time management techniques. Verified articles to uphold journalistic integrity.
Editorial Intern
htown store
London
2024.03 - 2024.08
- Undertook fact-checking duties for accuracy in published materials. Prioritised tasks effectively, meeting all necessary deadlines. Facilitated seamless workflow between writers, sub-editors and designers through effective communication skills.
Editorial Intern
W.Icons
London
2024.01 - 2024.02
- Undertook fact-checking duties for accuracy in published materials. Prioritised tasks effectively, meeting all necessary deadlines. Facilitated seamless workflow between writers, sub-editors and designers through effective communication skills.
Visual Team Leader
Monki
London
2022.01 - 2024.01
- Delivered extensive onboarding training to minimise learning curve for new hires. Cultivated high-performing environment to enhance productivity and quality. Secured favourable outcomes in challenging scenarios, showcasing robust problem-solving abilities.
Education
BA - Fashion Communication & Styling
De Montfort University
Leicester 09/2019 - 06/2022
MA - Fashion Journalism
London College of Fashion
London 09/2022 - 05/2024
A Levels - Fashion, Photography, English Literature & Language
New College Pontefract
Pontefract 09/2017 - 06/2019
GCSES' - 12 GCSEs from grade A-C, Including an A in English Language
Selby High School
Selby 09/2012 - 06/2017
Skills
- Adobe Creative Suite expert
- Communication skills
- Fashion trend expertise
- Social media strategy
- Project management
- Content styling
- Teamwork
- Campaign performance evaluation
- Independent publishing
- Media awareness
- Retail awareness
- Copywriting command
- Photography techniques
- Deadline adherence
APPRAISALS
- Fashion Photography Nominee for Graduate Fashion Foundation 2022 Awards at Graduate Fashion Week, 2022
- Fashion Industry Nominee for IAMNORTHERNTALENT 2022 at Northern Fashion Week, 2022
- "Tyke feels fun, fresh and authentic. The publication has a strong sense of identity but it's unpretentious, it doesn't ram that viewpoint down your throat. The fashion spreads offer an interesting curational take. Using a very specific voice, I think the artist has really been able to communicate what they want to with great effect", Johanna Neurath, Director of Thames & Hudson.
References
- Siobhan.wykes@hearst.co.uk
- Harry@htown.co.uk
- Jkulair@libertylondon.com
Timeline
Creative Coordinator
Fraser's Group
2026.06 - Current
Womenswear Specialist
Liberty London
2025.11 - 2026.05
Freelance Fashion Journalist
Freelance
2025.05 - Current
Junior Sub Editor
Hearst Magazines
2024.08 - 2025.05
Editorial Intern
htown store
2024.03 - 2024.08
Editorial Intern
W.Icons
2024.01 - 2024.02
Visual Team Leader
Monki
2022.01 - 2024.01
BA - Fashion Communication & Styling
De Montfort University
09/2019 - 06/2022
MA - Fashion Journalism
London College of Fashion
09/2022 - 05/2024
A Levels - Fashion, Photography, English Literature & Language
New College Pontefract
09/2017 - 06/2019
GCSES' - 12 GCSEs from grade A-C, Including an A in English Language
Selby High School
09/2012 - 06/2017