ELENA ROSE BUNBURY
Leeds
Summary
Experienced marketing and communications professional with expertise in managing high-value international accounts in regulated industries. Proficient in developing integrated marketing strategies, stakeholder management, and leading cross-functional teams. Demonstrated ability to drive growth, improve client retention, and deliver impactful multichannel campaigns.
Overview
8
8
years of professional experience
3
3
years of post-secondary education
Work history
Senior Account Manager
ICS-digital
Leeds
2025.03 - Current
- Lead strategic management of ICS-digital’s highest-revenue cross-platform accounts, delivering integrated campaigns across SEO, Digital PR, content, paid media, design and development.
- Manage complex international client portfolios across regulated industries, coordinating multilingual campaigns across global markets.
- Act as senior client lead and commercial stakeholder, overseeing budgeting, forecasting, invoicing, renewals and upselling.
- Develop long-term account marketing strategies aligned to client and commercial objectives, identifying growth opportunities and improving performance.
- Lead cross-functional teams, providing strategic direction, operational oversight and client-facing leadership.
- Build and maintain senior stakeholder relationships, managing escalations, negotiating contracts and driving retention.
- Deliver client presentations, reports and performance insights, translating data into strategic recommendations.
- Contribute to new business, pitching and thought leadership activity across the business.
- Recognised in three quarterly company recognition award cycles for outstanding contribution and performance.
- Surpassed upsell KPI (250%) and retention KPI (119%).
Digital PR Team Manager & Digital PR Account Director
Havas Market (formerly Search Laboratory)
2024.04 - 2025.02
- Led Digital PR and organic social teams, managing delivery, performance and resource allocation across client accounts.
- Acted as Account Director on PR and social accounts, leading strategy, client relationships and upselling.
- Developed and rolled out a company-wide DPR training programme, later adopted across the business.
- Coordinated cross-functional delivery across content, creative, SEO and PPC teams.
- Led PR strategy and campaign ideation, including pitching, content creation and media relations.
- Managed budgeting and commercial planning across client campaigns.
- Delivered international campaigns across multiple markets and languages.
- Contributed to new business pitches and account growth.
- Managed team development, performance reviews and progression.
- Runner-up for the 2024 ‘Unsung Hero’ company award for training programme leadership and team impact.
Account Manager and Public Affairs Specialist
Hatch
Leeds
2021.02 - 2024.04
- Led strategic PR campaigns across sport and sports partnerships, managing client relationships and delivery against KPIs.
- Developed and executed integrated PR strategies across traditional, digital and social channels, overseeing multi-account teams.
- Drove new business development, achieving the highest number of converted leads in 2023 and contributing to successful pitches.
- Built and maintained strong media relationships with journalists, talent and industry spokespeople to secure high-impact coverage.
- Produced campaign copy across press releases, pitches, websites, email campaigns, blogs and video content.
- Analysed campaign performance and PR coverage, delivering insight-led reports to clients.
- Developed and expanded the public affairs offering, securing new clients and upselling services within political and government sectors.
Principal Secretary & Adviser
Julie Marson MP
2019.12 - 2020.03
Principal Secretary & Adviser
Mark Prisk MP
2019.04 - 2019.12
Case Worker & Researcher
Gillian Keegan MP
2019.01 - 2019.12
Parliamentary Internship
Lee Rowley MP
2018.09 - 2019.01
Education
BA - Adventure Sport Coaching
University of Central Lancashire
Lancashire 2015.01 - 2018.01
Skills
- Strategic Marketing & Campaign Leadership
- Client & Stakeholder Management
- Commercial Strategy & Business Development
- Cross-Functional Team Leadership
- Multichannel Marketing (SEO, PR & Digital)
- Public Speaking & Communications
- Crisis & Reputation Management
- Proposal Writing & Pitch Development
- International Account Management
- Budgeting, Forecasting & Performance Reporting
- Training, Mentoring & Team Development
VOLUNTEER EXPERIENCE
Old Brodleians RUFC — Women’s 1XV Team Manager and Vice Captain | October 2021 – Present
West Yorkshire Rugby Football Union Referees’ Society — Referee and Head of Communications | September 2022 – September 2024
Millwall Rugby Club — Assistant Youth Coach | September 2017 – September 2020
LGBT+ Conservatives — Chair | April 2020 – January 2024
LGBT+ Conservatives — Vice Chair of Communications and Party Conference Director | May 2019 – April 2020
PRCA NextGen Group — Chair | March 2021 – June 2022
Jeremy Hunt Leadership Campaign — Media Monitoring and Spokesperson | July 2019 – August 2019
1828 — Director of Communications | January 2018 – July 2019
University of Central Lancashire School of Sport — President | June 2017 – September 2018
Holme Valley Parish Council — Conservative Councillor, Vice Chair of Communications and Group Whip | May 2017 – April 2019
UCLan Mountaineering and Kayaking Society — Chairman and Social Secretary | September 2016 – July 2017
References
References available upon request.
UNIVERSITY CAREER
- NCS: Group Leader
- Mere Mountains: Activities Instructor
- Ships and Giggles: Bartender/Promoter
- ROKT: Receptionist and Climbing Instructor
- Choices Home Care: Support Worker
- 09/2012 – 08/2015: Dawson & Hall: Shop Assistant
PERSONAL MEDIA CONTRIBUTIONS
- BBC News
- BBC Radio 5 Live
- BBC Radio 2
- Question Time
- Newsnight
- LBC
- talkRADIO
- FUBAR Radio
- The Pienaar Podcast
- The Times
- The Daily Telegraph
- Metro
- The Yorkshire Post
- Halifax Courier
- ConservativeHome
- CapX
- Adam Smith Institute
- HerHouse
- 1828
- Sky News
Timeline
Senior Account Manager
ICS-digital
2025.03 - Current
Digital PR Team Manager & Digital PR Account Director
Havas Market (formerly Search Laboratory)
2024.04 - 2025.02
Account Manager and Public Affairs Specialist
Hatch
2021.02 - 2024.04
Principal Secretary & Adviser
Julie Marson MP
2019.12 - 2020.03
Principal Secretary & Adviser
Mark Prisk MP
2019.04 - 2019.12
Case Worker & Researcher
Gillian Keegan MP
2019.01 - 2019.12
Parliamentary Internship
Lee Rowley MP
2018.09 - 2019.01
BA - Adventure Sport Coaching
University of Central Lancashire
2015.01 - 2018.01