Ehoussoud M Ehouabolet

Working for this Housing Association, I have been instrumental in building analytics solutions consumed through Power BI reports, apps, dashboards, and SharePoint. The reports concern processes, data quality, repair activities, safety, and regulations.

• Partnered with more than 30 stakeholders to understand their specific data needs and delivered tailored solutions, effectively presenting technical findings to non-technical audiences, and earning recognition as highly sought-after among collaborators.
• Developed robust data models using complex SQL queries, DAX formulas, and Python scripts to meet business requirements, answer key business questions, and deliver optimised queries for faster, more efficient reporting.
• Created comprehensive reports that improved operational efficiency, regulatory compliance, productivity, and strategic planning, reducing time to submit regulatory reports from weeks to just one day
• Monitored KPIs and tracked ongoing progress to assess effectiveness of business solutions

• Built data analytics capabilities for a leading online retailer to improve advertising performance by increasing click-through rate by 10%, reducing ad spend by 20%, and improving conversion rate by 15%

• Repositioned Unbiaz as a data-driven advertising agency for e-retailer Exerz.
• Increased revenue through the development of an e-commerce website to enhance digital presence.
• Designed and managed successful pay-per-click (PPC) advertising campaigns and SEO, doubling return on ad spend (ROAS) with AI-powered ads.
• Created Power BI Sales reports to track best-performing products