Dougie McGovern
London
Summary
Strong work ethic, commercially minded, excellent communication skills and the ability to integrate and adapt quickly into new environments. Offering global experience across a range of diverse industries for world renowned brands in the media, sport and entertainment sectors. Played key roles in an M&A process involving a $100M entity and the launch of a 1500 capacity venue in Ibiza .
Overview
20
20
years of professional experience
Work history
Commercial Director
Park Chinois Group
London, Ibiza, Middle East
06.2020 - Current
- Private equity funded leisure group that owns and operates restaurants, nightclubs and hospitality venues, predominantly across London and Ibiza.
- Directing the commercialisation of 10 venues across the group.
- Slashed costs by negotiating contracts with service providers across F&B, financial services and utilities.
- Bolstering existing revenue lines and opening new ones through partnerships, marketing initiatives, events, CRM development and delivery platforms.
- Led on a digital transformation project, integrating a corporate membership scheme and e-commerce platform.
- Played a key role launching Club Chinois (previously ‘Heart') in Ibiza, bringing a collective vision to life.
- Brokered a license agreement with Azumi Restaurant Group (Zuma) to operate on our premises.
- Negotiated lucrative contracts with beverage brands including LVMH, Diageo and Pernod Ricard.
- Worked closely with external PR firms to deliver a robust launch campaign.
- Approved the music strategy to ensure each night was curated carefully for the target market.
- Provided effective solutions to problematic situations, ensuring smooth business running and optimum profitability.
Consultant
Chopstix Group
08.2020 - 11.2022
- Advisory role assisting with a European growth strategy and developing retail growth initiatives.
- Developed an international expansion strategy with a franchise business plan.
- Creation and implementation of a CSR strategy.
- Worked closely with F&B teams to develop retail products and take them to market.
- Built a growth plan to unlock new revenue lines from an untapped sector - sport and entertainment.
Head of Commercial
NIO Formula E
London
04.2018 - 01.2020
- Responsible for revenue, building & implementation of a sponsorship strategy and driving new business.
- Led on an nine-figure transaction (USD) for the sale of a sports property involving board level negotiations with investors in the US, Monaco and China.
- Delivered revenue closing two top-tier partnerships within the first six months of role, with a total value of £5.8M.
- Managed multiple partner relationships and internal projects simultaneously in fast-paced work environment.
- Employed strong project management skills to deliver complex objectives.
- Identified business growth areas, analysing market and resource data.
- Negotiated contracts, securing optimum conditions for business expansion.
Global Sponsorship Manager
Southampton FC
London
11.2015 - 04.2018
- Delivered the Southampton FC sponsorship strategy with value driven propositions.
- Sourced and closed new partnerships following a defined sales process, including pitching and negotiating with key decision makers.
- Closed premium partnerships for the club worth a total of £26.54M.
- Broke three separate commercial records including principal partner, territory and deal value.
- Evaluated and negotiated commercial contracts with existing customers to achieve high renewal rate.
- Led a digital transformation project to drive growth to drive fan growth, increase traffic and monetise digital assets.
- Closed an offer which solely involved digital assets and new digital ideas, a move away from traditional sponsorship assets.
- Worked closely with all agencies, building and maintaining relationships resulting in a strong black book.
Director of Sales
ITN Productions
London
12.2013 - 11.2015
- Directed a team responsible for coordination of industry specific news programs, advertising, and digitally marketed content.
- Created and managed client contracts, negotiating positive, profitable terms to aid target revenue attainment.
- Led and won pitches with Autodesk, EON Energy, Oracle Corp., KPMG, Lloyds, AMEX, and Deloitte.
- Socially amplified content for clients.
- Worked on branded content campaigns for L'Oréal, Suzuki and Cadbury.
- Developed a team to sell special segment corporate sponsorship in accordance with program brief, scheduling and interview coordination for industry specific news.
- Project managed a mirror project in conjunction with NBC in the USA which was responsible for overseeing the sales of sponsored segments of news programs to global organisations.
Business Development Manager
Thomson Reuters
Vancouver
01.2009 - 12.2013
- Led a team at Thomson Reuters with the objective to increase market share of Thomson Reuters SaaS products in blue chip corporations throughout specific territories Canada and the US.
- Contributed to digital branding campaigns and marketing strategies by monitoring competitive products and reactions from key accounts, overcoming objectives and building a commercial strategy.
- Led a team and closed new partnerships with Cisco, RBC, Goldcorp, Ledcor, Canaccord, and Bank of America with an average deal value of $650K.
- Led a team to overachieving targets YOY.
- Oversaw key projects, processes and performance reports, data and analysis.
- Developed and implemented methods and procedures for monitoring projects such as preparation of records of expenditures and research findings, progress reports and staff conferences.
Relationship Manager
Shanghai Trading
Hong Kong
11.2007 - 12.2008
- Responsible for leading the new business programme for an online retailer.
- Management duties for a new business sales strategy, including sourcing suppliers, developing agency relationships.
- FY 2008 company revenue growth of 140%.
- FY 2009 company revenue growth of 86%.
Key Account Manager
Dell
10.2005 - 08.2007
- Managed key corporate accounts based in the UK and Ireland.
- Defined, developed and managed key customer relationships and customer contact strategy.
- Winner of the ‘President's Award' for leadership 2006.
Co-founder
Maths Ed.
02.2003 - 06.2005
- Successfully established and built a third level education tutoring company while studying in university.
- Company revenue grew exponentially (avg 300%) YOY.
Education
BA - Economics
Law Society of Ireland
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St. Conleth's College
Interests
Rugby: Captained school team and represented Leinster Schools. Music, running, travelling, food, meditation, rowing.
Charity work: Volunteer with the Simon Community, London.
Timeline
Consultant
Chopstix Group
08.2020 - 11.2022
Commercial Director
Park Chinois Group
06.2020 - Current
Head of Commercial
NIO Formula E
04.2018 - 01.2020
Global Sponsorship Manager
Southampton FC
11.2015 - 04.2018
Director of Sales
ITN Productions
12.2013 - 11.2015
Business Development Manager
Thomson Reuters
01.2009 - 12.2013
Relationship Manager
Shanghai Trading
11.2007 - 12.2008
Key Account Manager
Dell
10.2005 - 08.2007
Co-founder
Maths Ed.
02.2003 - 06.2005
BA - Economics
Law Society of Ireland
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St. Conleth's College
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