Dian Yuan

London,United Kingdom

Overview

year of professional experience

years of post-secondary education

China Resources Jiangzhong

Nanchang, China

07.2024 - 08.2024

Screened and shortlisted over 100 candidate resumes based on job requirements, conducted initial interviews, and scheduled follow-ups to optimize recruitment efficiency.
Addressed employee inquiries on benefits, payroll, and policies, achieving 95% satisfaction rate through timely resolution.

Renhe Pharmaceutical Co., Ltd.

Nanchang, China

06.2023 - 07.2023

Conducted market research and industry data analysis to interpret trends, providing insightful reports to support product development and marketing strategies.
Managed WeChat Official Account, creating 15+ high-engagement posts (20% increase in followers, 15% boost in interaction rate).
Collaborated with cross-functional teams to develop promotional campaigns and packages for new products.

London School of Economics and Political Science

UK, London

09.2024 - 12.2025

McMaster University

Canada, Hamilton

09.2020 - 05.2024

Technical : Microsoft Office Suite (Excel, PowerPoint), Data Analysis (SPSS)
Languages : Mandarin (Native), English (Fluent, IELTS 70)

Core Competencies : Cross-Cultural Communication, Project Management, Problem-solving

Final Marketing Plan Project |McMaster University
Course: COMMERCE 3MC3 Applied Marketing Management

Project Content: Performed a comprehensive analysis of the target company, Tundra Leather, identifying its market target and marketing problems; Conducted a detailed marketing audit; Evaluated competitive advantages, available resources, and past experiences; Proposed three marketing strategies, recommended the most suitable one after comparison and evaluation, and forecasted its implementation and profitability.
My contributions: Communicated with Tundra Leather to understand the specific requirements and objectives; Analyzed and assessed the competitive advantages and disadvantages as well as competitors' operational strategies and performance; Contributed in brainstorming sessions to proposing and discussing new sales and marketing strategies, and providing innovative solutions.

China Construction Bank, Nanchang Branch | Banking Intern

Assisted over a hundred clients in the ETC card application process, proactively addressed clients' inquiries and concerns, efficiently improving the business process and their service experience.