Del Lowe
WARRINGTON,United Kingdom
Summary
Dynamic professional with a strong focus on brand awareness promotion and influential communication. Demonstrates expertise in sales persuasion techniques and trade show representation, consistently upholding brand integrity. Skilled in public speaking, visual merchandising, and competitor analysis, with a proven ability to enhance brand development through effective networking. Committed to fostering positive attitudes and delivering comprehensive brand education.
Overview
14
14
years of professional experience
Work history
Bar and Restaurant Consultant
Self-Employed
UK
05.2023 - 11.2025
- Strategic Business Development
- Comprehensive Training and Education
- Menu Development and Product Knowledge
- Brand Collaboration and Networking
- Increased sales by a minimum of 15% for venues
- Expanded my network by keeping in touch with managers and owners
- Organised events and activities to enhance brand visibility and community engagement.
Manager/ Events Co-Ordinator
Diageo (Barnomadics Ltd)
, GB
03.2022 - 11.2025
- Managing large events, cocktail preparation, bar service, floor service
- Bar builds and break downs.
- Working closely with large corporations on large scale events.
- Party conferences, Presidential Events, annual AGMS, trade shows all over the UK.
- High level customer service and community engagement.
- Managing teams of staff.
- Developed strong relationships with customers through engaging product demonstrations.
- Collaborated with marketing teams to create effective brand messaging and campaigns.
- Maintained an upbeat attitude whilst promoting the brand, creating a positive impression on potential customers.
Bar Manager and Brand Educator
Heineken (Barnomadics Ltd)
, GB
03.2022 - 11.2025
- Executed brand service standardisation across gala dinners and sporting venues in the UK.
- Facilitated high-level customer service training for staff development.
- Oversaw management and training of teams to elevate service quality.
- Engaged with major corporations like UEFA to strengthen partnerships and service delivery.
- Cultivated relationships with potential customers to drive brand loyalty and awareness.
- Collaborated with marketing teams to develop strategic campaigns for target demographics.
General manager
Riddles mobile bar and events
Northwest, England
03.2014 - 01.2024
- Executed bar management and training to enhance service quality.
- Delivered exceptional bar and floor service, ensuring customer satisfaction.
- Developed promotional marketing strategies to boost clientele engagement.
- Liaised with clients to understand needs and improve service offerings.
- Constructed and prepared bars for efficient service operations.
- Managed a team of staff, fostering a collaborative work environment.
- Coordinated promotional events to increase brand visibility and consumer engagement.
Operations Manager
Riddles Bar Ltd
Altrincham
09.2014 - 11.2021
- Training to a high level for band engagement and service
- Menu Development
- Bar and floor service training
- Working closely with brands and their Account managers
- Budgeting and purchasing
- Event management
- Cocktail training and working with brands to hit SKU sales targets
- Overseeing a team of staff
- Cultivated strong relationships with customers to enhance brand loyalty.
- Collaborated with marketing teams to refine messaging and campaign strategies.
Managing Director
Riddles Emporium
Northwest
01.2017 - 11.2020
- Promotion and Marketing
- On & Off Trade
- Liaising with clients
- Coordinated promotional events to effectively showcase products and connect with target audiences.
- Conducted market research to identify trends and consumer preferences influencing brand positioning.
- Strengthened customer loyalty by providing professional and efficient service during promotions or events.
- Coordinated with sales representatives about current sales trends, contributing to strategic planning efforts.
- Developed and implemented brand strategies to enhance product visibility and consumer engagement.
General Manager
House Bar and Restaurant
Altrincham
08.2012 - 09.2014
- Menu Development
- Bar and floor service
- Liaising with brand reps
- Budgeting and purchasing
- Event management
- Cocktail training
- Managing a team of staff
Assistant Manager
The Bleachworks
Bolton
08.2011 - 03.2012
- Bar Supervising and training
- Menu Development
- Bar and floor service
- Event management
- Managing a team of staff
Skills
- Brand awareness promotion
- Influential communication
- Sales persuasion techniques
- Trade shows participation
- Brand integrity upholding
- Public speaking
- Visual merchandising
- Competitor analysis
- Networking
- Trade show representation
- Positive attitude
- Brand education
- Brand development
Languages
English
References
- Chris Langan ( Barnomadics ) (Heineken / Diageo) 07740168424
- Emma Rostaing (Riddles) 07546941793
Affiliations
- Guitar
- Board games
- Property
- Distillation
- Travel
- My kids
- Walking
Timeline
Bar and Restaurant Consultant
Self-Employed
05.2023 - 11.2025
Manager/ Events Co-Ordinator
Diageo (Barnomadics Ltd)
03.2022 - 11.2025
Bar Manager and Brand Educator
Heineken (Barnomadics Ltd)
03.2022 - 11.2025
Managing Director
Riddles Emporium
01.2017 - 11.2020
Operations Manager
Riddles Bar Ltd
09.2014 - 11.2021
General manager
Riddles mobile bar and events
03.2014 - 01.2024
General Manager
House Bar and Restaurant
08.2012 - 09.2014
Assistant Manager
The Bleachworks
08.2011 - 03.2012